(Solution) Strategic Management: PDF
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Added on 2020-12-29
(Solution) Strategic Management: PDF
Added on 2020-12-29
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Strategic Management
Executive Summary:Strategic Management is continued planning, monitoring and assessment which isnecessary for company to meet its goals and objectives. It involves formulation and applies ofmajor objectives and initiatives taken by top administration of firm. It gives overall direction tocompany and includes particular developing policies and procedures to achieve the objectives ofentity. Earth Natural Foods apply new business strategies to more flexibility that is strength ofbusiness. Company sells fresh cakes and pastries, organic fruit and vegetables as well as freshbread. It is independent wholefoods store in London. It can be concluded from the report thatEarth natural food has various opportunities and threats available in the market and also hasnumber of strengths and weaknesses in their business. It is also concluded from the report thatorganization can make the external analysis to find the opportunities and threats which arepresent in the environment.
TABLE OF CONTENTSINTRODUCTION...........................................................................................................................1QUESTION 1...................................................................................................................................1a) Distinguish between intended, emergent and realised strategies as well as undertakeexternal and internal environment analysis............................................................................1b) Identify of opportunities and threats as well as success factors for firm...........................4c) Foresee of issues to seek growth through international markets........................................5d) Identified weakness by needs of strength of firm..............................................................6Question 2........................................................................................................................................8a) Should organization increase outlets in UK and/or should establish outlets internationallybased on the organizational resources and the market...........................................................8b) Mintzberg and Lampel's Ten School of Strategies............................................................9Question 3......................................................................................................................................11a) Recommendations with regards to environmental analysis.............................................11b) Strategic implementation and its limitations and alternative solution:............................12CONCLUSION..............................................................................................................................13REFERENCES..............................................................................................................................14
INTRODUCTIONStrategic Management is continued planning, monitoring and assessment which isnecessary for company to meet its goals and objectives. It involves formulation and applies ofmajor objectives and initiatives taken by top administration of firm. It gives overall direction tocompany and includes particular developing policies and procedures to achieve the objectives ofentity (Leitner, 2016). This study is based on Earth Natural Foods. It is the whole food groceriesand takeaway meals. It sells organic fruits, vegetables, bread from craft bakeries, grains tochocolate and olive oil. This report will explain differentiate between intended, emergent andrealised strategic as well as utilizing proper analysis tools to tackle an external and internalenvironmental analysis on company. In addition to this report will identify opportunities andthreats of company as well as critical factors success for firm. Furthermore, report will considerchanges in external environment to seek growth through international markets. It will identifyweakness to overcome strengths and justify use of tool to take it for organization. The report willalso be discussing about resource and market base view of considering available options ofexpansion for firm.QUESTION 1a) Distinguish between intended, emergent and realised strategies as well as undertake externaland internal environment analysis Intended Strategies: It is the strategy that hopes to execute for company. It is usually described in detailstrategic plan within Earth Natural Foods. For example FedEx used the intended strategy toexplore the international market. Emergent Strategies: It is unexpected strategy that develops in result to unannounced chances and situations.These strategies can also track to large success (Havenvid and etal., 2017). Like when FedExdeviated from intended strategy it developed service called Zap Mail which involved documentsbeen sent electronically via fax machine.Realised Strategies: It is approach that actually follows by company. These strategies are product of intendedstrategy and deliberate approach of Earth Natural Foods. For the Southern Bloomer1
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