Supply Chain Management Science

RUNNING HEAD: SUPPLY CHAIN 0
SUPPLY CHAIN MANAGEMENT

SUPPLY CHAIN 1
Table of Contents
Introduction......................................................................................................................................2
LiveWire electric motorcycle..........................................................................................................2
Supply chain management300.........................................................................................................3
Other operations and supply theories..............................................................................................4
Impact of supply chain management on product.............................................................................5
Issues................................................................................................................................................5
Recommendations............................................................................................................................6
Conclusion.......................................................................................................................................7
References........................................................................................................................................8

SUPPLY CHAIN 2

SUPPLY CHAIN 3
Introduction
Supply chain management is the management of the flow of goods and services and includes all
processes that transform raw materials into final products (Benachio et al., 2019). It include the
process of moving the goods from one place to another to improve the activities and procedure of
supply side It has several importance which includes that it leads in maximizing customer
satisfaction and also increase capability of the organization to gain competitive advantage.
Therefore, it is estimated there are various companies which use supply theories to improve the
supply of the product so that the product will increase the profitability of the business
(Chebotareva et al., 2019).
The preset report is based on recommending Harley Davidson about producing the LiveWire
electric motorcycle that is whether it can continue or terminate to produce this product. This
discussion is made by describing the strategies used by the company for supply chain
management of LiveWire electric motorcycle and supply theories used to gain competitive
advantage. The report also describes the effects of these strategies on the profitability of the
product. The estimation describes that Harley Davidson is one of the leading company which
provide quality product and the profits of the company in the year 2017 was $5.647 billion.
LiveWire electric motorcycle
Harley Davidson LiveWire electric motorcycle is the first electric vehicle which was produced in
the year 2019, the power of the product is 74 hp (55 kW) and torque is 52 lb ft (71 Nm). THe
estimation revealed that maximum speed of the product is 95 mph (Triwastuti, 2017). This
product was produced by the company to increase profits and revenue of the organization and to
target the different type of consumers. It has several type of features which leads in attracting
large number of customers which includes that the product has system of cooling it is because
liquid is shared among motor as well as controller. The headlight of the product is LED and has
single speed powertrain.
The product is developed to increase the satisfaction of the consumers because of fulfilling the
demand and requirements of the customers. The product is produced up to the expectations of the
customers; Harley Davidson does more investment in understanding the requirement of the
customers so that new product can be launched by meeting the needs of target customers.