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Telecommunication Industry Assignment

   

Added on  2021-04-16

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Running head: TELECOMMUNICATION INDUSTRYTelecommunication IndustryName of the Student:Name of the university:Author note:
Telecommunication Industry Assignment_1

1TELECOMMUNICATION INDUSTRYThe increasing use of modern technology and the rapid growing market competition arethe two primary factors that are responsible for the growth and expansion of thetelecommunication industry. One of the unique characteristics of telecommunication industry isthat it uses optical fibers as a medium of transmission of data instead of using twisted pair orcoaxial cables (Ziemann et al. 2013). Secondly, the use of ISDN or Inter Services DigitalNetwork is making the industry an entirely digitalized system and is enhancing the quality aswell as speed of the digital communication. Thirdly, the telecommunication industry transfershigh data connection and volume through high speed line. For short transfers, the low datavolume and usually a fixed length of the message along with small number of dialog cycles arebeen performed. Best and worst service practices within the telecommunication industryThe major telecom service providers in Australia are Vodafone, Testra and Optus(Beltran 2014).The 4p of service marketing (Best Practices)ProductThe three major telecommunication service providers ofAustralia provide more than 30 different services to theircustomers individually. The primary products and servicesinclude digital television internet services, fixed line andmobile telephony and branded handsets. These are themost used and most vital services that every man in thecurrent era needs in order to ensure smooth flowing of hisdaily activities. PlaceIn order to ensure that the customers are easily gettingaccess to their services and products, Vodafone, Telstraand Optus opened up several customer care touch points aswell as linked with several distributers in the city. Theseare helping in the availability of the products for thecustomersPromotionEach of the service providers uses very easy and efficient
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