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Tour Operations Management : Doc

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Added on  2020-12-10

Tour Operations Management : Doc

   Added on 2020-12-10

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Tour Operations Management
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Table of ContentsINTRODUCTION...........................................................................................................................1TASK 1............................................................................................................................................1Covered in Leaflet..................................................................................................................1TASK 2............................................................................................................................................12.1 Assess the stages and timescales involved in developing holidays..................................12.2 Suitability of different methods of contracting for different components of the holiday.42.3 Selling price of a holiday from given information...........................................................5TASK 3............................................................................................................................................63.1 Evaluate the planning decisions taken for the design of a selected brochure..................63.2 Suitability of alternatives to a traditional brochure for different types of tour operator. .73.3 Suitability of different methods of distribution used to sell a holiday for different types oftour operator...........................................................................................................................8TASK 4............................................................................................................................................84.1 Evaluation of the strategic decisions made by different types of tour operators..............84.2 Comparison of the tactical decisions in various situations.............................................10CONCLUSION..............................................................................................................................10REFERENCES..............................................................................................................................12
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INTRODUCTIONTour operation management is an most important aspect in which a company createnumerous holiday packages with detailed informations that are related to a particular tour orholiday. It is essential for an organisation to include different type of benefits in their tourpackages which can attract costumers from all around the world in order to increase salesturnover of tour operations. This report is about Trail-finders Ltd. which is a travel companywith approx 31 centres in UK. This was founded in October 1970 by former SAS- officer MikeGooley. Present study has been conducted on, current trends and development prevailing in touroperator's industry and their direct and indirect on business units. Furthermore, this reportdifferent stages and timescales that are included that are involved in the creation of holidaypackage. (Amirudin and et. al. 2017). In addition to this, decision making that are related todistribution methods and destinations in order to sell holiday packages and contract that are madeto service providers and tourists are also covered in this project. Effective utilization ofdigitalisation and various other different strategies of promotion are included in present case.Lastly, assessment of systematic and strategic tactical decision which is necessary for Trail-finders to take into consideration in order to satisfy customers in effective way are brieflydiscussed in this report. TASK 11
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