Impact of Training on Employee Performance: A Case Study of Asda

This case study analyzes the impact of training on employee performance in Asda, a UK-based supermarket chain. It explores the significance of employee training, the challenges faced by retail organizations, and the need for employee motivation. The study aims to determine the factors related to training employees and their level of performance.

To Analyse the impact of
Training the on the employee
Performance. A case Study
on Asda.

Contents
Introduction................................................................................................................................3
References..................................................................................................................................7

Introduction
1. Background to the Research
Human resources are considered to be main part of the company as they are the future
of the organisation (Belias, Vasiliadis, and Mantas, 2020). That is why, companies are
majorly focusing on the aspect of training the employees so that their performance can be
elevated with the aim to attain success. As the technology, environment, competition and the
market trends are keep changing so, special attention to human resources in order to achieve
organisational goals and purposes. The company will be able to capture the market when they
have best human capital with skills, knowledge and mindset. And in the global market, the
main source of the competitive advantage is to have talented workforce at the workplace.
Effective training programmes are required to improve employees’ skills and abilities in
order for them to accomplish well on the job (Boerlijst, 2020). Due to which organizations
provide training to their employees so that they can do their jobs efficiently. As the workforce
has acquired skills that allow them to manage with the uncertain circumstances they may
encounter and deal with. As a result of the increased motivation and dedication, future
employee performance will improve. Because human resources are the company's most
precious asset, staff training is one of the most important characteristics. It allows employees
to carry out business operations and functions in an effective and efficient manner. Staff
training refers to an employee's level of energy and passion to their job, which helps them to
operate in a more creative and original way. Staff motivation is critical in the retail industry
since the type of work that employees do their demands more motivation because it is a time-
consuming and patient profession (Getaruelas,, 2019). Also, the need for employee’s training
and motivation is the achievement of the organization's vision and objectives within the time
limit. A motivated workforce also helps the retailer fulfil its goals on time and create new
ones, allowing them to significantly improve their overall performance.
2. Organisational Background
The chosen company for the research is ASDA which is a supermarket chain situated in the
United Kingdom which sells the wider selection of its own branded products as well as other
well-known brands of food and non-food items (Glazer, Mahoney and Ranall, 2018). And the
company was founded in the year of 1949 and is headquartered in Leeds, West Yorkshire. It
had expanded its operations globally for instance throughout England, acquiring various
Supermarkets, Allied Carpets, and other businesses too in order to expand their business. It is
a retailing supermarket network with the aim pf providing the best quality product to the

customers. As it known to invest a lot in the marketing strategies in order to keep the
customers happy with its services and also the current global situation is pushing for
digitalization too. Along with it, it has wide range of products and it is well-known for its
outstanding marketing strategies that highpoint services and client satisfaction. It can be seen
that it also maintains frequent contact with its clients over social media that is asks feedback,
holds competitions, and many others (Holmes and Oldham, 2019).
3. Significance of the Problem
The way training and development is handled, as well as employee interactions, has a major
impact on meeting commercial objectives and establishing a competitive advantage through a
flexible staff. The term training is an essential tool which is required mainly for the company
so that employees can get the chance to improve themselves so that they can contribute more
to the company. As a well-trained employee will automatically become more productive and
efficient (Park, Kang and Kim, 2018). Employees must be excited and motivated by
emphasising the importance of their responsibilities and giving them with all of the
information they need to complete them. Employee training has a numeral of benefits,
counting greater job satisfaction and morale, increased motivation, and improved process
competences, all of which pay to increased production. The significance of the research is the
introduction of the topic in order to study the effect of training on employee performance in
the chosen company. Employees are one of a company's most significant assets since they
have the authority to undertake various operations (Savić-Šikoparija, Duđak and Bojanić,
2022). They work continually and diligently to ensure that allocated work is performed and
that the organisation meets its targets and goals. As a result, retail organisations create several
employee bonuses in order to keep employees motivated at work. The term "employee
benefits" refers to the compensation provided to current employees in the form of indirect
pay. Health insurance, incentives, bonuses, sponsored vacations, and a variety of other
benefits are examples of these advantages (Sadick and Kamardeen, 2020).
4. Statement of Purpose
The current research is relevant since it emphasises the necessity of training of the employees
in retail organisations in order to keep their staff motivated and engaged. It also emphasises
the challenges that firms may face in the absence of employee benefits in the workplace.
Adoption of various competitive employee benefits is linked to a positive influence on
business operations and functions. As a result, the researcher will analyse employee benefits
at Asda for this study. ASDA is a supermarket company based in the United Kingdom that
sells a large range of its own-brand products as well as other well-known food and non-food

brands. This company employs a large number of employees and offers them good benefits to
keep them happy and productive in the company. In addition to this, it will be helpful for the
policy makers and the researchers in the process of formulating the training programmes for
the employees. It would also help the Asda in its efforts to train and develop its staff.
Overall, the outcome would be a way for understanding the human resources required for
competitive performance in organisation. Employees training and motivation's major purpose
is to boost the company's productivity. When people are motivated, an organization's output
and revenue can both grow. Employee motivation, in compared to competitors, allows them
to acquire a diverse range of new customers and provide the best possible service to them
(Allaoui, Ouddane and Tidjani, 2019).
5. Statement of the Problem
In any company, employees are the main element in relation to the success and failure of the
company. As a result, companies are focusing on it by spending a lot of money and
employees receive training so that the level of their performance can be enhanced. The main
significant challenge that retails businesses have when it comes to train the employees is a
lack of training programmes and awareness of their employees' expectations and desires. As a
result, employees are dissatisfied with the advantages that are offered to them. Hence, a retail
company should conduct collect feedback that includes all employees in order to identify
their expectations so that the training programmes can be conducted. Moreover, the topic that
is training and development is a vast area in the research and the ultimate objective is to
enhance the abilities and qualities of the employees. As they play an essential role in the
accomplishment of the goals and all the company has agreed to the fact that employees are
vital resource for the overall development of the company. Also, it will bring better
opportunities for the company and the employees if they implement the new changes and the
learning s from the training programmes. And the main reason for choosing this topic is to
evaluate the relationship between the employee’s performance and the training. It also
expected that from the research will highlight the ways in which the employee’s performance
can be improved not only to the company’s but also to the career growth of the employees.
Also, another issue that the managers face is adequately presenting the employee rewards as a
motivating tool to their staff. Some employees are so rigid that they refuse to engage and take
part in the training programs which causes issues for the company.
6. Aim and Objectives
Aim
To Analyse the impact of training on the employee performance. A case study of Asda

Objectives
 To determine the impact of training on employee’s performance in the organisation
 To identify the factors related to training the employees and their level of
performances
 To identify the problems that Asda’s managers experience when training various
types of employees.
 To assess the need for employee’s training in the retail industry.
7. Research Questions
 What is the impact of training on employee’s performance in the organisation?
 What are the factors related to training the employees and their level of
performances?
 Explain the problems that Asda's managers have when training different types of
staff?
 What is the importance to train the employees mainly in the retail industry?
8. Dissertation structure
Chapter one will cover the introduction part related to the chosen topic that is the impact of
training on the employee performance. It will also outline the different heads such as
background to the research, organisational background, significance of the problem,
statement of purpose with the statement of the problem. After that chapter two that is
literature review will present the second phase of the research project, and it helps the
researcher learn more about the issue so that they can do the inquiry properly. In addition to
this, chapter three that is research methodology which is an important chapter in the
dissertation since it allows the researcher to identify and analyse the correct and precise
information for their investigation. Then chapter four that is Data Analysis and Findings will
present the finding of the information and in the end that is chapter five is conclusions and
recommendations for the further improvement.

References
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