(Doc) The Travel and Tourism Sector Sample Assignment

Travel and Tourism

Table of Contents
INTRODUCTION...........................................................................................................................1
MAIN BODY...................................................................................................................................1
Brief overview of studying and career aspiration........................................................................1
Critically appraise the Clifton Gallup strength and Johari's window theories.............................2
Key strength for desired career choice based on two theories.....................................................2
How can apply elements of these theories to achieve career aspiration......................................5
How can networking helps to become more commercially aware of sector...............................5
Reflect on performances in mock interview which includes in application of STAR method
with provide example of chosen company...................................................................................6
Reflect on what are learning in whole module............................................................................8
CONCLUSION................................................................................................................................8
REFERENCES................................................................................................................................9

INTRODUCTION
Travel and tourism consist important role and beneficial to bring role of commercial
activity. It helps to create demand and growth for many industries which contribute towards
more economic activities that helps to generate more employment, revenue and play significant
role in development (Gretzel, Werthner and Lamsfus, 2015). Present study based on Hilton Hotel
which is one of the largest hospitality sector business. It is global brand which determined full
services with multinational operations and functions. There are generally more than 570 hotels
serve in different areas of the world.
For gaining insight information of the present study, it covers career inspiration of hotel
manager. Furthermore, it considered discussion on Clifton Gallup strength and Johri's window
theories. Moreover, it considered networking which helps to become more commercial
awareness towards different theories. At last, reflection considered which is generally based on
learning and effectiveness within selected enterprises such as Hilton and Marriott hotel.
MAIN BODY
Brief overview of studying and career aspiration
In order to considered discussion on brief overview of studying and career aspiration, it
can be stated that in Hilton and Marriott hotel set their several goals and objectives. With this
consideration, their concentrate has been taken on future centred around health, family,
philanthropy and personal development. Therefore, it determine long term goals that are best
achieved and find position for forward moving in solid performances and future projections.
Career aspiration of the company is building personal brand communicates the value and
qualities which offer (Mowforth and Munt, 2015). This tool generally assists to determine to
work in environment that helps to make necessary adjustments and match with skills. Therefore,
it lead with work forward to share with specific benefits that receive as Hilton team member.
Information also highlight major benefits that offered to the chosen business such as salary,
retirement, etc.
On the other hand, Marriott considered their career aspiration with providing different
discount to their employees. In this consideration, on the basis of job title and duration with
company they are receive 50% discount on all kind of rooms. Along with this, the company has
objective to delight and surprise guest at every counter. This starts with treating associates like
1

family and foster within the environment. It build creativity, teamwork and collaboration among
several members. Furthermore, corporate associates helps to define path within the company to
ensure that they are remain world's leading hospitality company.
Critically appraise the Clifton Gallup strength and Johari's window theories
In order to demonstrate appraising in the Hilton and Marriott hotel, there are two
different theories demonstrate. They are as follows:
Clifton Gallup strength
This theory is generally based on general model towards positive psychology which is a
framework, paradigm and encompasses an approach with perspective of healthy and successful
life functioning. In Hilton and Marriott, there are several topics include optimism, satisfaction,
positive emotions, well-being, spirituality, personal development, etc. These considered similar
topics which studied to remove dysfunction to focus on maintaining and increasing successful
functions.
This perspective taken by positive psychology which demonstrate Clifton strengths that is
differ from other theories and instruments. These are successfully developed in a table and
compare & contrast to psychological assessment which increase theoretical measure other
construct by means of other theoretical starting points.
Johari's Window theory
As critical evaluation, this theory is useful for illustrating and improve self-awareness &
mutual understanding between several individuals in a particular group. It is generally used to
assess and improve group relationship with other group (Tussyadiah and Pesonen, 2016).
Therefore, in Hilton and Marriott, better understanding represent effectiveness which is primarily
used to create corporate settings as a heuristic exercise in Hilton and Marriott. This model is
generally used to increase individual perception on other people. It is generally based on two
ideas and trust which can acquired with revealing information towards learning activities. Each
person also represent that personal information, feelings, motivation, etc. considered in
appropriate manner. In this aspect, four main aspects will be considered which demonstrate
quadrant or window pane.
Key strength for desired career choice based on two theories
Clifton Gallup strength
2

 Achiever: In Clifton theory, achiever is a person that helps to explain drive. In this
regard, it can be describe that constant need for achievement. Therefore, Hilton and
Marriott need to achieve something tangible to feel good about self. Activator: Activator set direction with action that helps to lead some valuable insights
and deep down to make things happen. Only actions can lead to performances so that
when decisions is made we cannot act. This kind of learning informs to take actions that
are look at results. This kind of learning informs to take appropriate step to keep thinking
refresh (Roberts, Hall and Morag, 2017). Adaptability: Adaptability is the key strength of Clifton theory in which career choice of
consist successful plans. On the basis of this theme, it can be stated that adaptability
enable to respond willingly to demand of particular moment (Mowforth and Munt, 2015). Analytical: With the help of analytical theme challenges other people show kind of
questioning which helps to find brilliant theories. It is precisely important point so that it
is not necessary to destroy other people's ideas. Armed with data also helps to search
patterns and connection. Therefore, career aspiration in Hilton and Marriott will be
accomplish. Arranger: Arranger is a conductor to solve complex issues and problems with involving
several factors. In this regard, all variables will be manage and align to make sure that
most productive configuration which is possible (Xiang and Fesenmaier, 2017). In mind
of people, there is nothing special so that in Hilton and Marriott it is essential to stay with
flexibility which led with best way to getting things done. Belief: In order to possess strong belief theme, there are certain core values enduring.
These kinds of values vary from one person to another. Therefore, ordinarily belief theme
causes with family oriented, altruistic and value responsibility (Tussyadiah and Pesonen,
2016). In Marriott and Hilton, they provides life meaning and satisfaction to gain more
success. Consistency: People exceptionally talented in the consistency them so that awareness of
increasing because people need to treat all member same. Clear rules and procedure must
be followed by everyone. Deliberative: People exceptionally talented in deliberative theme so that it is best
described by serious care which take in making decisions with choices.
3

 Discipline: Furthermore, people exceptionally talented in discipline theme to enjoy
routine and structure (Stewart, Warburton and Smith, 2016). Focus: In Hilton and Marriott, people exceptionally considered focus theme which take a
direction which need to follow with make correction that are necessary to stay on track. Responsibility: People exceptionally talented in the responsibility theme to take
psychological ownership which say what to do. They are also committed to stable balues
with honesty and loyalty (Ormond and Sulianti, 2017).
 Restorative: In this regard, within Hilton and Marriott people exceptionally talented in
restorative theme that are adept at dealing with problems. Hence, they are figuring to
solve problems.
Johari's Window theory
On the other hand, as per Johari's window theory conveying and accepting feedback is
interpreted in the model. Therefore, it consist following elements: Open/self-area or arena: In this aspect, Hilton and Marriott hotel persons need to
determine information regarding their attitudes, behaviour, emotions, skills, etc. This is
mainly area in which communication occur that become more effectual and dynamic for
relationship (Gretzel, Werthner and Lamsfus, 2015). Feedback solicitation is process
which is generally occurs with understanding and listening feedback from another person.
This way consist open area that increased horizontal decreasing of blind spot. Blind self or blind spot: Information towards persons must know in a group but person
will be unaware of it (Roberts, Hall and Morag, 2017). Others are also interpret that
people perform differently that people expect. Blind spot reduced for an efficient
communication with seeking feedback from others. Hidden area: Information that is generally known but also kept unknown from others. It
can be any personal information that feel reluctant to reveal. Hence, personal information
in the Hilton and Marriott hotel reluctant to reveal. It considers feelings, past experience,
fears, secrets, etc.
 Unknown area: In this regard, information considers which are unaware to yourself and
others as well. It considers information, feelings, capabilities, etc. This can be due to
traumatic past experience and events (Gavrilović and Maksimović, 2018). In Hilton and
4

Marriott hotel, open communication also effective way that decrease unknown area to
communicate effectively.
How can apply elements of these theories to achieve career aspiration
Hilton hotel has career aspiration to increase customer satisfaction so that XYZ is a
person who got job in the company. Co-workers also knew about little them in which hidden
areas will be larger and open in small consideration. As other persons are not know much for him
so that blind blind spot is smaller in model which shown in above figure:
How can networking helps to become more commercially aware of sector
Commercial awareness is all about having some understanding of the business world. It is
about looking for particular situation in commercial perspective. It mean to understand that what
make business successful and appreciate the factors that influence success (Höpken and Fuchs,
5
Illustration 1: Johari's model
(Source: Communication Theory, 2018)

2016). There are several aspects on Hilton and Marriott through networking helps to more
commercial aware in the sector: Stay switched on & up to date: It is very easy and midst of term which look beyond latest
activities in Hilton and Marriott. Therefore, in this consideration staying up to date cover
excellent programme (Xiang and Fesenmaier, 2017). Get to know companies and experts: Every industry considers set of major players,
commentators and industry experts. With the help of research, it can be stated that key
names and influencers recognise. It is one of the best way which helps to focus on taking
advantage which offer news and current affairs which is important to take awareness. Have a point of view: Furthermore, network also know facts within the industry which is
important to have sound point of view that help to stand further (Mowforth and Munt,
2015). Regulatory changes within the industry also show good or bad to start applying
analytical thinking.
 Get some positive experience: It is one of the best way to learn within the industry to
work in it. In this consideration, insight day or a week long placement with experience
assists to develop better understanding to analysis how company and sector work
(Fountoulaki, Leue and Jung, 2015).
Reflect on performances in mock interview which includes in application of STAR method with
provide example of chosen company
Job description of Hotel Manager
1. Key jobs and tasks of general manager
I. Planning administration
 Main task of planning administration is provide leadership and vision within the
organisation which assist board and staff for development of long range annual
programme.
 Hotel manager need to prepare annual report of progress with different range plans. Research must considered discussion papers to analysis document which needed to
determine meetings
II. HR management
 Recruitment and contracting of company and staff members
6

 Provide training and development program
 Considered documentation and policy development
 Employee relations
 Performances management and improvement systems. Facilitate with wide committee which includes planning, production, staff, etc.
III. Project management
 Managing hire and distribution of performing right payments.
 Oversee bookings to negotiate deal of distribution of audience questionnaire, program
and merchandise. Oversee organisation of company transport, subsistence and accommodation.
IV. Marketing and PR
 Managing advertisement opportunities
 Appropriate research and development plan
 Focus on arranging meetings and agenda.
STAR method
STAR interview method is a technique that is generally helps to prepare for interview
question which is determine that people able to handle specific situation that is associated with
job in Hilton and Marriott hotel. In this consideration, clear and concise responses using in real
life examples. For hotel manager, in this method four aspect undertaken in which I had
understood that situation, task, action and result aspects determined.
Question 1: Tell me about time when you had a conflict with other person in work
There was a agreement in which I had with a co-worker which is occur due to
miscommunication. In order to keep positive work environment, we had discussed and make
amends. Hence, I sat down with them in lunch paid for meal and apologies for my mistake. Now,
we work together well and praised for impressive teamwork.
Question 2: Can you describe situation that is stressful and you had handle?
In my restaurant, I found that inspection regarding health. As head chef, I was in charge
of making sure that everything is in order and sudden inspector arrived. I quickly called staff
members of last shift and help out with leaving other to prepare evening's dinner. Hence, we
were able to ace inspection.
7

Question 3: What is the biggest mistake which you had made?
Once upon a time I switched packing labels of two packages which sent to customers. O
had also correct issues without any angering. Therefore, I called them and provide them shipping
labels to correct addresses to offer small gift certificates to use future order.
Question 4: Can you describe time when you performed well under enormous pressure?
In my last job, my peer needed miss work for some time so that project was left and
unfinished without manager. My superior instructed to take project with no leniency and
deadline. Further, I had days to complete whole project originally which taken several weeks. In
this regard, I had taken several weeks to complete project so that more time taken in it. As far my
weekly goals, I was able to delegate it among several teammates. With reducing goals, I had
dedicated more time on special project.
Reflect on what are learning in whole module
In the present analysis, I had learnt that as a hotel manager it is essential to know my
dedicated work with small responsibilities. Furthermore, it helps to know about my
understanding which assists to focus on different theories that are helping in communication
such as Clifton Gallup strengths and Johari's model. It leads with ascertained creating network
that ascertained me to increase commercial awareness. In this regard, it can be stated that for a
particular situation it is useful to know about learning. Moreover, STAR model describe
particular task in which mock interview has been conducted to demonstrate application of the
study in chosen business.
CONCLUSION
From the present study, it can be concluded that career aspiration of hospitality
businesses that are undertaken Hilton and Marriott hotel. In this consideration, present study
provide discussion on Clifton Gallup strength and Johari's model that important and applying to
critically analysis strategy that must undertaken in the present consideration. Furthermore, it
summarised about networking that helps to develop commercial awareness in the business in
successful aspect. At last, report articulated about reflection on STAR method that is apply for
hotel manager interview within the business.
8

REFERENCES
Books and Journals
Fountoulaki, P., Leue, M.C. and Jung, T., 2015. Distribution channels for travel and tourism: The
case of Crete. In Information and Communication Technologies in Tourism 2015 (pp.
667-680). Springer, Cham.
Gavrilović, Z. and Maksimović, M., 2018. Green innovations in the tourism sector. Strategic
Management. 23(1). pp.36-42.
Gretzel, U., Werthner, H. and Lamsfus, C., 2015. Conceptual foundations for understanding
smart tourism ecosystems. Computers in Human Behavior. 50. pp.558-563.
Höpken, W. and Fuchs, M., 2016. Introduction: Special Issue on Business intelligence and big
data in the travel and tourism domain.
Mowforth, M. and Munt, I., 2015. Tourism and sustainability: Development, globalisation and
new tourism in the third world. Routledge.
Ormond, M. and Sulianti, D., 2017. More than medical tourism: lessons from Indonesia and
Malaysia on South–South intra-regional medical travel. Current Issues in Tourism.
20(1). pp.94-110.
Roberts, L., Hall, D. and Morag, M., 2017. New directions in rural tourism. Routledge.
Stewart, S., Warburton, F. and Smith, J.D., 2016. Cambridge International AS and A Level
Travel and Tourism Coursebook. Cambridge University Press.
Tussyadiah, I.P. and Pesonen, J., 2016. Impacts of peer-to-peer accommodation use on travel
patterns. Journal of Travel Research. 55(8). pp.1022-1040.
Xiang, Z. and Fesenmaier, D.R., 2017. Big data analytics, tourism design and smart tourism. In
Analytics in smart tourism design (pp. 299-307). Springer, Cham.
Online
Communication Theory. 2018. [Online] Available through:
<https://www.communicationtheory.org/the-johari-window-model/>.
9