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Understanding and Leading Change

   

Added on  2023-01-16

16 Pages4429 Words95 Views
Understanding and Leading Change

Table of Contents
INTRODUCTION...........................................................................................................................2
TASK1.............................................................................................................................................2
Drivers of change........................................................................................................................2
Comparison of drivers of change between Tesco and Marks & Spencer...................................2
Impact of drivers of changes.......................................................................................................4
TASK 2............................................................................................................................................8
Leadership decision-making with respect to change..................................................................8
Different barriers to change......................................................................................................10
Influence of change over leadership decision-making..............................................................10
Critical evaluation of Force Field model..................................................................................10
TASK3...........................................................................................................................................11
Effectiveness of leadership models and approaches.................................................................11
CONCLUSION..............................................................................................................................13
REFERENCES..............................................................................................................................15
1

INTRODUCTION
Organizational change is a situation where company makes a transition from its current
state to another which can be beneficial for the organization. Changes can be of any type, for
example, change in process, policies, technology, culture etc. In this report, Marks and Spencer
is taken, which is a multinational retailer, headquartered in UK. It sells high quality product from
general merchandise to home and food products, clothing, electronics etc. This report covers
impact of change on leadership behaviour, teamwork and individuals. It also includes process for
responding to change, different leadership approaches and the factors affecting leadership
decision-making.
TASK1
Drivers of change
The much of evolution of retail industry is because of the changes. Nothing is permanent
and the trends keeps on changing with time. The key drivers of change affecting the organization
are stated below.
Ecological challenges: The scarcity of natural resources and negative impact of organizational
activities on environment has driven the need for change. Government regulators and even
consumers are putting pressure on organizations to meet with environmental needs and focus on
sustainable business.
Information and communication technology: Technology has changed the look of work,
employment and education (Sarah Lambertson, 2018). It is now considered as a crucial part of
the development process. The production system and service delivery of the organization is
dependent upon the IT.
Globalization: This change has made organizations to influence on international scale.
Globalization has given opportunities to the organizations to expand the business and increase
the organization's visibility. Companies have to identify it an opportunity for change.
Communication barrier: It refers the misunderstanding and miscommunication regarding
organizations product and services and the customer's perception about the product (Rees
Angela, 2017).
Comparison of drivers of change between Tesco and Marks & Spencer
To get a clear understanding of the impact of change on the organization, a comparative
analysis has been drawn of Tesco and Marks & Spencer.
2

Tesco has come up several innovative ways to help the environment and reduce the
carbon footprint. It has developed 'Going Green ' initiative in which standards are set for all, that
is, customers, organization and suppliers. Its main objective is to satisfy customers and
contribute to the sustainable development. On the contrary, Marks & Spencer have set up Plan A,
for sustainable supply chain. Marks & Spencer and its suppliers have aimed at integrating the
sustainability into the business operation. Both Tesco and Marks & Spencer have driven this
change with the common objective of sustainable development and meeting their CSR
requirements.
Tesco has improved its efficiency model by implementing digital in store initiative. It
includes, scan as you shop handheld devices, self check out systems to enhance the customers
shopping experience which requires less supervision and faster processing. On the other hand,
Marks and Spencer has set up a data academy to get their employees opportunity to learn
machine learning and artificial intelligence to meet the requirement of digital mindsets and to
have highly qualified employees. Also, it is working to improving its website generate more
revenue through its e-commerce business. The similarity between the two is to be up to date with
the changing technology and foster to the needs of employees and customers.
Tesco with the objective to create loyal customer base has taken the advantage of
globalization and implemented strategies to achieve its goals. Tesco enters the market with its
existing product and also tries to produce products based on demand and culture of the new
market. On the contrary, Marks and Spencer enters the new market with innovative product
range to attract and meet with the needs of the customers. The only similarity between the two
organization is that both have established distribution channels that makes it easy for the
organization's to enter the new market.
Tesco strives hard to meet with the needs of the customers and make customers aware
about the organizations mission and vision and its core objective. On the contrary, Marks and
Spencer tries to communicate with its customers based on the benefits its products have over its
competitors. Both the organization works on to effectively communicate to its customers so that
customers perceive it in the same way as organization wants.
3

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