Understanding Hospitality Industry

Understanding Hospitality
Industry
PROJECT 2

Table of Contents
Introduction
Critical impact of external factors on business
Critical impact of external factors on business
• Factors impacting on product and services of Hotel Crowne Plaza
• Critical evaluation of implication of current and potential trends affecting hospitality
industry
• Ability and responses of Hotel Crowne Plaza to current and potential trends
• CONCLUSION
• References

Introduction
This presentation talks about hospitality industry and its trends.
This is based on Hotel Crowne Plaza which is providing
services in different countries under hospitality industry. In this
presentation, there is discussion about, impact of external
factors on organisation growth and development.

Critical impact of external
factors on business
Political factor talks about government policies such as tax policies,
employment policies, etc. In London political factor is stable and
government promotes hospitality industry, hence it is easy to
operate business but proper rules and regulations have to be
followed.
Economic factors say about GDP, inflation rate, etc. of the country.
Economic growth of London is high as there are many people
come to visit this country. Hence in this case operating hotel is
easy and more profitable.