Understanding Operations, Logistics and Supply Chain

UNDERSTANDING
OPERATIONS,
LOGISTICS AND
SUPPLY CHAIN

Table of Contents
INTRODUCTION...........................................................................................................................1
MAIN BODY...................................................................................................................................1
CONCLUSION................................................................................................................................6
REFERENCES................................................................................................................................8

INTRODUCTION
Operations refer to all the activities which are performed within an organisation in relation
to appropriately support the functions and units of the organisations. In this relation, one of the
prominent operations of a company is logistics, which is the storage and maintenance of raw
materials and finished products (Grant, Trautrims and Wong, 2017). In addition to this, another
function of the company is its supply chain management, which is the acquisition and delivery of
the raw materials and finished goods of a company respectively. Hence, it is crucial for an
organisation to understand and perform these functions in a way which contributes into
accomplishment of all the organisational objectives in an enhanced and appropriate manner. The
report below is based on General Motors, which is one of the most effective car manufacturing
organisations of the automotive industry within the United Kingdom. The report covers review
of several relevant operations, logistics and supply chain management theories, along with
critical and analytical discussion in relation to similar organisations applying the same concept in
their operations. Moreover, the report includes detailed solutions and recommendations in
regards with the issues in the functions of the organisation.
MAIN BODY
General Motors (GM) is a multinational organisation which manufactures, develops, as well
as distributes effective vehicles and related parts all over the world. The firm has a very strong
image internationally due to its high quality products and exclusive customer service. Founded
more than 100 years ago, the company is very consistent in relation to producing and delivering
products which are desired by the customers and are according to the relevant trends within the
marketplace. In addition to this, the firm has several brands under its fold, such as, Chevrolet,
Cadillac, Buick and so forth. Moreover, a very much significant status has been provided to the
company within the market as far as the global automotive industry is concerned (Copacino,
2019).
In relation to the report and General Motors, the two topics which are being clearly
overviewed and analysed in this report are New Product development and Managing Quality. As
far as the former is concerned, it refers to the combinations of processes and techniques which a
company implements in relation to appropriately manufacture new offerings for the market. In
context with the latter, it refers to all the ways and procedures which are required to enhance the
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