Understanding Operations Logistics and Supply Chain Management.

CHOSEN COMPANY Tata Motors

Understanding
Operations Logistics
and Supply Chain
Management

Table of Contents
INTRODUCTION...........................................................................................................................3
MAIN BODY...................................................................................................................................3
Critically analyse and apply the appropriate solution for the operation management.....................3
CONCLUSION................................................................................................................................9
REFERENCES..............................................................................................................................10

INTRODUCTION
Operation and logistic management focus on making sure that the right amount of quality
and material is to delivered to the user to achieve desire aims and objectives. Hence this work
consist of different operation and production of the service in the well define manner. As the
competition have increase so the management have focus on there operational activities in order
to reduce risk and uncertainty present in the business (Alvim and Oliveira 2020). The present
report is based upon TATA motors which is an Indian multinational automotive manufacturing
company headquarter is located in Mumbai Maharashtra. There key product are auto mobile,
sports cars, commercial vehicle and military vehicle. So this is vital for the company to manage
and control the operation activities by using JIT and other model which are useful to bring
effective decision for the company. Also triple bottom line management is used as to bring out
effective result for the organisation and develop sustainable business model for the longer time
duration.
MAIN BODY
Critically analyse and apply the appropriate solution for the operation management
Operation management is the technique which is used for managing and controlling the
resources in the appropriate manner as these are limited for the consumer. However the operation
,logistic and supply chain management is useful which make effective decision and make more
profit for the development and growth of the firm. The management of Tata motors must use
different method as to increase the efficiency of department and provide better outcomes which
leads to increase the sales as well as profitability of the firm. There must proper implementation
of rules and policies which are made to improvise the plan and make sure to achieve desire aims
targets in the limited time frame.
Tata motors is the Indian multinational organisation which provide different vehicle to
the user. The company have different manufacturing plant across the globe. As the company
have purchased British car manufacturing like Land Rover and Jaguar and become the first
Indian company to list in New york stock exchange. For the such kind of industry the operational
and supply chain plays an essential role which help in dealing with the logistic (Asian, Choi and
Oloruntoba 2020). There must be general transformation model and the process which shows
the importance of the operation for the input and the process how they deal with such factor.

For the organisation the operation management the different raw material such as seat,
clutch pad etc are provided by the different suppliers as this make easy to for the company to
deliver the car in the lesser time frame. This deal with effective decision which are related to take
effective decision which are useful for the company to maintain demand and supply present in
the business. The company must use different ways and take help of technology as this will
increase the productivity of the company. Tata has created some different model for the
employees to guide themselves through the business practise and to ensure that the corporate
governance should be done to accomplish desire aims and objectives effectively.
The china market for the Tata group is around 22% and which has fell due to the
epidemic cause by the virus. The sales of the company have reduces and it comes down to the
16% and the organisation have bear loss. Main car which are sold in china is jaguar and Land
rover which have seen increase and have popularity in the Chinese market. In order to maintain
the supply chain in effectively the enterprise have to focus to focus on Just in time approach
(JIT) as this is manufacturing management process which is used by the most of the automotive
company as to meet the consumer needs and demands of the firm effectively. This method was
firstly introduces by the Taiichi Ohno in Japan. The main objective of this method is to identified
the problems and improvise the changes to bring out effectively result in the well define manner.
For the organisation like Tata motors the management have to implement just in time
approach(JIT) because it help in preventive maintenance and break down the entire process into
manageable work as to improve the efficiency of the company. The main purpose of JIT is to
improve the inventory turnover and reduce the holding and connection which use to maintain
cost. This step is made applicable to put the raw material such as wheels, tire , engine and doors
and chaises and the proper line during the manufacturing. Hence this prevent the loss and bring
out effective result to earn more and more profit for the longer time period. Apart from this it
also reduce to carry the voluminous inventories which incur heavy carrying other related cost
which are associated with the manufacturing of the company.
For the UK market Tata motors have unique platform to serve there customer effectively
and use efficient supply chain as to maintain the needs and requirement of the user. For example
Tata motors use JIT to produce car with the minimum use of inventory levels as they have strong
reliance on the supply chain which deliver the parts which are required to manufacture the cars
effectively. This also provide insight regarding the stock and manager tend to bring out effective

result to maintain the stock which do not hamper the productivity of the company. The prime
element of just in time approach is to provide fundamental problems and bring out the solution
which add the value for the firm effectively. This method is simple and easy to understand
because it provide easy and chance to manage to manage the work effectively. Furthermore this
is oriented for the layout for the lesser time spent on the material and it also track the part
movement as to manage and control the quality and bring out effective result for the company.
There are major use of JIT which keeps the holding cost to the minimum level and also
aid Tata motors to better utilize the space and bear a favourable impact on the business (Zsidisin
and et., al., 2020). This tend to reduce the waste of any kind of resources which states that the
chance of profitability increases to some extent. Under this method only the essential stock are
required for manufacturing which are obtained and thus less working capital is used to maintain
to earn more and more effectively. However this also increase the ROI return on investment as to
increase the higher level of efficiency to create a sustainable business model to capture large
market share in the limited time frame.
The lean supply chain focus on the adding the value for the customer and it also figure
out the adding value for the customer. The main function of this model is to eliminate waste and
provide high quality product to the customer. In the context of Tata motors the customer of UK
high sensitive to quality so the company needs to put emphasis to chose high end product and
service in order to attract customer in the well define manner. Whereas Agile means handling the
supply chain as per the environment. It is also consider very flexible for the purpose of being
able to quickly adapt to the changing situation. This methodology is believe essential for the
organisation which use to adapt the unanticipated external economies of changes which use to
make changes to achieve desire aims and objectives effectively.
So the management of Tata motors use agile method which allow firm to adjust their
sourcing as well as there sales effectively. As the present market is very dynamic and the firm
have to manage and control all the operational activities. Beside this firm have to intensively
conduct market survey and figure out the actual need to manage work and provide better service
to consumer. As the agile depend upon the wait and see approach to final user and this method is
very responsive to the actual demand and its capable of using information and substitute for the
company. The organisation can use such method to accomplish desire aims and objectives which
leads to expand and explore the business effectively for the longer time duration. Some

manufacture are incorporated by the hybrid strategy using a flexible manufacturing and
distribution model to achieve desire aims and objectives effectively.
Logistic mix is also essential for the Tata motors which is consider as India largest
automotive company. The company is the leader in the commercial vehicle in the segment and
among the top three in the passenger vehicle for the customer. Apart from this, company have
different operation in the Middle east and south Asia and America. Hence the company use eco
friendly technologies in the emission and the alternative fuels. This have develop the electric and
hybrid cars for the UK market (Zhu and Sarkis, 2020). The Tata group have several logistic
company and the division for the freight forwarding and charting different ports and the technical
system to deliver timely product and service to the customers. Apart from this, Drive India
enterprise solution Ltd is the associate of the Tata industry which offers logistic and supply chain
as to increase the sales and productivity of the firm. Diesl is the leading supply chain
management where the organisation offers warehousing and the distribution of the service and
provide the best value for the enterprise. Currently, Nibam Logistics is a division of Tata Steel
Europe, the erstwhile Corus Group that Tata Steel acquired in 2007 for $13.65 billion.
The objectives of the proposed consolidation is to create the large logistic organisation
which is used seamlessly to integrate the transport and function of Tata steel which is initially
and bring different logistic division and group under the single brand. As the company use new
system and advance technology to track and monitor and transfer the overall transportation and
logistic activities effectively. For the manufacturing of cars organisation use third party supplier
as this tend to reduce and optimize the cost and focus on the core business. This also reduce the
burden from the management and organisation can emphasis to develop there efficiency to
achieve desire aims and objectives effectively.
Logistic experts said that consolidation of such assets are vital for the company to
manage the logistic as they can create the cost which is beneficial for the organisation to reduce
the liability effectively. Tata group have develop different logistic companies for facilitating the
transport for the different group firm. It will be difficult to bring all the function, assets and
system under one roof. Many of them are inefficient legacy and politics will reduce the
efficiency. So the management have to focus to accomplish all the target which help in
increasing desire aims and objectives effectively.

As to enable a steady stream of the product to be supplied by the manufacture is vital as
this help increasing the needs and wants of the firm effectively. There are different method
through which organisation can increase there outputs. In the case of Warehouse the company
tend to prevent the stock of cars as this is can be managed when the urgent demand arise in the
market. This require proper planning and structure which the all the cars and raw material can be
managed and work effectively. Apart from this inventory is a logistic elements is closely related
to the storage and warehousing. This is concerned about the stock hold as this control the flow of
goods and services effectively. By looking at the sales data and the past order of Tata that there
is huge amount of work is located to achieve desire aims and objectives effectively.
Where as transportation plays a keen role as this is the only method through final goods
reach to the respective customer. Without the help of transportation the supply chain and goods
and service can be reached and fulfilled effectively in the limited time frame (Nguyen, Doan and
Hoang 2020). This is consider as the more complex situation which arise respectively and it
should be managed as to bring out effectively result. The company is using tracking and
maintaining the flow of goods and services which leads to expansion and growth in the well
define manner. Although the firm can track the non delivery of the commodity and provide
effective way through which all the vital information can be managed and control all the
business.
The company have to focus and to manage the essential elements which is essential to
make effective for the company like Tata to increase the sale as well as presence in the market.
As they empower to take decision and to contribute in the organisation improvement and
provide effective way to enhance the productivity and sale of the company. The network is
essential to the resource necessary to ensure that the effective and measure the elements to
ensure the work effectively. There must be proper network regarding the communication and
have link customer and the procedure as it avoid any kind of conflict and chaos present in the
market and provide effective measure to overcome such problems. As this is essential for the
firm to track and create the effective use which leads to manage and control different works
effectively.
Triple bottom line
This is the frame work or the theory which is recommended to the organisation as to
focus on the social and environmental concern. As this states that there are different kind of

ways and position which is used to manage and control all the activities which directly effect the
profit, people and planet. As it seems to have gauage at the corporation level through which the
commitment impact on the environment. This aims to measure the financial and social factors
through which company can improve the performance effectively. The economic factor which
depend upon the earning so the management have to focus on achieving desirable result in the
shorter time frame. The main objectives of the triple bottom line is that company is responsible
for the first and foremost to handle all the situation to handle the stakeholders as this vital to
exceed the different factor which manage and control all the factors which effect the business
effectively.
In Tata motors the organisation depends upon the success of hiring and motivating as
well as reattaining the employees. Beside this company have good reputation and conduct
corporate social responsibility programme for the creating better society. Company also focusing
on the reducing carbon footprint and moving towards the electric car as organisation is concern
about the environment. Along with this, company is developing safety cars as to ensure about
that the product meet the safety level and norms. They are using different models and measure
which tend to attract larger customers and also create brand image for the company. s. All
projects under development are routed through a physical and digital validation process. Our
facility is accredited by Vehicle Certification Agency (VCA), UK as well as ARAI wherein both
agencies witnesses the tests at the facility and provide compliance certificate. This kind of steps
are taken to measure and bring effective result for the safety of the company.
RECOMMENDATION
This is recommended to the Tata motors is to raise awareness and focus on doing
business effectively. As to capture the UK market firm have to bring new ways and strategies
through which firm can improve the quality of the cars as this will able to capture large market
share in the well define manner. Company should bring new way to segment the customer on
the basis income and region as this will be more easier for the firm to capture larger market share
in the well define manner. However the Tata motors can use different method such and six sigma
and inventory management as this create sustainability within the company.
It is also suggested that company have to assign different task and measure which is ease
to manage and control all the business for the longer time period. Hence this save time cost and
money which increase the cost and profitability of the firm. There must be proper training and

development programme for the employees as it help in increasing the skills for better
performance. The condition of economy in the recent time have influence the growth as well as
the strategies of the company. So this vital for the company to have understand the trends and
economic of the company to manage and work effectively. There must be proper research should
take place which thrives the information regarding the changing trend of customers where the
customer can avail the services as the per the expectation.
Beside this company have to may more attention on the international market and provide
develop method and strategies which can be helpful to manage and control the large market
share effectively. Socio-cultural is focus on the attitude of consumer and employee which also
affect the strategy. Strategy preparation must follow the alteration of educational level and social
assessment in order to see the determine toward the strategy. Beside that, company is working
into world as this vital for the firm to develop effective strategies which is useful to manage and
create effective measure to achieve desire aims and objectives effectively.
Company is also recommended that organisation have to offer raw material and the
operation and the product as to capture large market share. There has been large intervention
from the government and they provide opportunity which leads to expand the business to some
extent. Company should focus on technology where the new invention have capability to change
the market and capture large market share.
CONCLUSION
From the above stated report this has been identified that the organisation must use
proper supply chain as this help in capturing large market share. Just in time as well as
managing quality is important because it help controlling and managing the stock and waste and
make sure they are decrease for the improvement and growth of the organization. Apart from this
logistic mix is used to ascertain the effective measure which is used to manage and control and
manage to improvise work effectively.

REFERENCES
Books and Journals
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to distribution–a literature review of the concepts, challenges and trends. Journal of
Lean Systems, 5(1), pp.85-103.
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Reglobalization.
Bimha, H., Hoque, M. and Munapo, E., 2020. The impact of supply chain management practices
on industry competitiveness: A mixed-methods study on the Zimbabwean petroleum
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Ghadge, A., Wurtmann, H. and Seuring, S., 2020. Managing climate change risks in global
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Research, 58(1), pp.44-64.
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Greening Supply Chain Management (pp. 111-129). Springer, Cham.
Kovács, G. and Spens, K.M., 2020. Relief Supply Chain Management for Disasters:
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Richards, G. and Grinsted, S., 2020. The Logistics and Supply Chain Toolkit: Over 100 Tools for
Transport, Warehousing and Inventory Management. Kogan Page Publishers.
Wamba, S.F. and Queiroz, M.M., 2020. Blockchain in the operations and supply chain
management: Benefits, challenges and future research opportunities.
Zhu, Q. and Sarkis, J., 2020. Product Deletion and Sustainable Supply Chains. In Global
Perspectives on Green Business Administration and Sustainable Supply Chain
Management (pp. 1-15). IGI Global.
Zsidisin and et., al., 2020. Research in defense logistics: where are we and where are we
going?. Journal of Defense Analytics and Logistics.