This presentation discusses the influence of various factors on consumer behavior and attitude in the hospitality industry. It also explores how consumer trends are changing due to the impact of digital technology. Topics covered include social factors, personal factors, culture factors, and the use of digital technology in the industry. The presentation concludes with insights on the importance of understanding consumer behavior and adopting new trends to sustain in the market.

Explore the influence of various factors on consumer behavior and attitude, and how consumer trends are changing due to the impact of digital technology.

Hospitality Consumer Behavior and Insight

Consumer Behaviour

This presentation explores the influence of various factors on consumer behavior and attitude, including culture, religion, social factors, personal factors, and psychological factors. It also discusses how consumer trends are changing due to the impact of digital technology, such as data privacy implications and the increase in voice search. The presentation concludes by emphasizing the importance of understanding consumer needs and preferences to offer desired products in the market.

Australian National University

PowerPoint Presentation

This presentation provides an analysis of the factors influencing consumer behaviour and attitudes in the Britannia hotel industry, including cultural, social, personal, and psychological factors. It also discusses the changing trends in consumer behaviour due to digital technology and the critical analysis of emerging trends in consumer behaviour and attitudes. The presentation concludes with a summary of the findings.

Hospitality Consumer Behaviour

This presentation explores the factors influencing customer behaviour and attitudes in the hospitality industry. It discusses personal, social, psychological, and cultural factors, as well as the impact of digital technology. It also highlights emerging trends and the importance of personalized marketing campaigns for customer satisfaction.

Hospitality Consumer Behaviour Insight

Tourism and Hospitality Marketing

This presentation explores the factors that influence consumer behavior in the hospitality industry, including cultural, social, personal, and psychological factors. It also discusses how consumer trends are changing due to the impact of digital technology. The presentation emphasizes the importance of studying consumer behavior and making informed decisions in the hospitality industry.

Bukidnon State University