Internal and External Stakeholder Analysis for Woolworth

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Internal and External Stakeholder Analysis

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Executive summary
 In this report, there is the analysis which is performed for the internal as well as the external
shareholders of the company. The Woolworth has been chosen for the undertaking of
analysis.
 All the internal, as well as external stakeholders which are involved in the business, have
been identified and all the description is provided in the report. With that, there was the
determination of the core functional areas of business also that is made.
 The roles which are played by all the stakeholders in the company have also been identified
and by that proper understanding is gained. The interest which is involved in the business is
also identified.
 There are certain conflicting interests and in that, all the implications which will be made by
them have been identified. There will be a negative influence which is made due to them.
 The level at which influence will be made by them on the business has been taken into
account and proper information is provided for the same.
 The stakeholders’ matrix has been prepared which has helped in carrying out the analysis in a
more effective manner.

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Table of Contents
Executive summary.........................................................................................................................2
Introduction......................................................................................................................................4
Functional areas...............................................................................................................................4
Stakeholders and their roles.............................................................................................................5
Degree of interest in stakeholder's interest and implication of conflicting interest.........................6
Level of influence of stakeholders...................................................................................................7
Stakeholder’s matrix........................................................................................................................9
Conclusion.....................................................................................................................................11
References......................................................................................................................................13

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Introduction
In the retail industry, there are several companies which are operating and most successful
among them is Woolworth. The company is operating through many stores which are opened all
over the countries in Australia and New Zealand. There is the involvement of various parties in
the undertaking of the different processes in the company. The company provides maximum
employment and there are around 180000 people who are employed by it. There are several
parties whether they are internal or external with whom the relations are maintained by the
company and they all have some interest in the business. They all are stakeholders and it is
required that their analysis shall be done. The same will be represented in the report in which all
the stakeholders will be determined together with their roles. All the necessary information will
be taken into account and the analysis will be performed effectively for Woolworth.
Functional areas
Every business which is established operates in various areas and in that there are various areas
in which functions are carried out. Woolworth is the big retain brand and is carrying out the
operations in various departments by which it can satisfy the majority of the consumers and
provide them with the required services (Woolworth, 2018). It is operating in the retail industry
and in that various functions are performed in several areas which cover hotels, supermarkets,
consumer electronics, liquor, discount departmental stores, and petrol.
They all are the main areas in which performance is made and by the undertaking of the
functions the company can provide many people with the required employment. The rate of
employment has increased with this and is adding to the value of the business as well as
economy. The company performs are the required functions effectively with the availability of
appropriate staff and they all are covered in the internal process of the business (Calvo &
D’Amato, 2015).
Among all the areas which are covered by the company the most important is the supermarket
business as it brings a huge amount of sales from all across the countries. There are various
policies and rules which are followed by the company and with the help of them, it can perform
the actions in the best possible manner.