ALDI From an HR Perspective
Added on 2020-06-03
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ALDI FROM AN HR PERSPECTIVE1
Table of ContentsIntroduction.................................................................................................................................................3Introduction to Aldi.....................................................................................................................................3LO1.............................................................................................................................................................4P1 Explain the purpose and the functions of HRM with respect to workforce planning and resourcing inAldi..........................................................................................................................................................4P2 Explain the strengths and weakness of different approaches to recruitment and selection for Aldi....5LO 2............................................................................................................................................................6P3 Explain the benefits of different HRM practices within Aldi for both the employer and employee...6P4 Evaluate the effectiveness of different HRM practices in terms of raising Aldi’s or the chosen organisations profit and productivity.......................................................................................................8P5 Analyse the importance of employee relations in respect to influencing HRM decision making for Aldi..........................................................................................................................................................8P6 Identify the key elements of employment legislation and the impact it has upon HRM decision making for Aldi.......................................................................................................................................9LO4...........................................................................................................................................................10P7 Illustrate the application of HRM practices in a work-related context, using specific examples from Aldi........................................................................................................................................................10Conclusion.................................................................................................................................................11References.................................................................................................................................................122
Introduction Human capital has been known to be a critical part of any organisation. This is on account ofevery changing workplace laws followed by globalisation that has made HRM a crucial part ofany business function. The HR professionals focus on a large number of business processesstarting from resource planning, recruitment, developing people as well as managing change(Rodionova, 2017). The present study focuses on a case study of Aldi were a new branch isgoing to be opened in Wembley central. A new HR manager has been appointed by the companyto manage the staff members. As a new manager, the emphasis is required to be given onpurpose and the functions of HRM followed by the benefits given to employees and employers.Study will also be done on how different HR practices assist in increasing the profit andproductivity of Aldi. This will be followed by carrying out a discussion on employee legislationand why is essential to maintain good worker relations by the management within the company. Introduction to AldiAldi which is a combination of Albrecht and discount is a supermarket chain that originated inGermany during the year 1913. It was the first retailer to offer self-service and from then on itsoperations are spread in around 70 nations (About us, 2017). The retailer is a worldwide namethat operates on the principle of providing low priced products on an everyday basis. It ignoresmulti-buy offers like buy one get one free and emphasis is majorly on own-brand products thatled to 90 percent of sales. Aldi made an entry in the UK market during 1990s and the companynow has a presence of more than 500 stores that employs a little above 20000 staff members. Thecompany tries to keep its operations simple one by focusing on core values being consistencyand responsibility (Aldi supermarket core competencies. 2017). It is because of these ideologiesthat the firm is able to provide high quality produces at best possible price. The firm has beennamed as the best employer in the area of supermarkets within Britain and was given an award ofGrocer during 2016. The financial base of the firm is also strong one that assist in overall growthand sales revenue followed by an excellent work culture to the staff members. 3
LO1P1 Explain the purpose and the functions of HRM with respect to workforce planning andresourcing in Aldi.HRM is a functional activity within Aldi that provides support to the overall planning andresourcing needs. The concept is all the more important for the company as it is planning to starta branch in Wembley central. The concept is likely to play many roles within the organisation soas to aid in the process of workforce planning and resourcing. First of all it will ensure theoperational efficiency of staff members by allocating the right man power at right place and timeso that the goals and objectives can be attained (Cleveland, Byrne and Cavanagh, 2015). Secondly it is required to focus on carrying out the accurate forecast of employees that areneeded in the new branch. These can be in form of finance managers, sales executive, branchhead, clerks, operational staff among others. The forecast is however required to be done on thebasis of annual budget as well as short/long term plans that had been set aside for HR. Thirdly there is a need to focus on recruitment and selection processes that are used by the firmfor the new recruits in Wembley branch. This is a very crucial function as if proper process is notused then inexperienced candidates may join the firm thereby creating issues for the firm (Lianand Yen, 2014). In this respect, varied strategies are require to be adhered by the firm as forexample, if there is a need to recruit supervisors then internal recruitment can be utilised whileother staff can be recruited through advertisements mentioned on website, job portals amongothers..Next function of HRM within the Wembley branch of Aldi will be of orientation where the needwill be to formulate proper orientation plans so that the employees get accustomed with the newworkplace. The company can also make the employees get aware about their duties and goals setby the management (Lavania and Dixit, 2017). Next is the training function which is all about ensuring that employees are churned in thereoverall skill set so as to perform the job in best possible manner. Training needs in this regardwill be different for every employees. For example, an experienced accountant will be trained onthe software used by Aldi while non-experienced one will be first given practical sessionsfollowed by other things (Margea, Hurbean and Artene, 2014). In this regard, the need is torecruit a trainer from other branch followed by a supervisor who can take care of the overallimpact of training sessions on the employees. 4
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