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Strategic Planning of Apple Incorporation - Long Term Planning for Business Expansion

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Added on  2023-06-14

About This Document

This presentation focuses on the strategic planning of the top management of Apple Company. It provides long term planning for expansion of the business. It assists in improving the existing work performance of company and mitigating the process issues. The presentation covers topics such as strategic planning of Apple, competitive advantage, core competency, vision and mission, strategic initiative plan, employee development plan, Christian perspective, business plan, global consideration, strategic alliance, analysis, recommendation and references.

Strategic Planning of Apple Incorporation - Long Term Planning for Business Expansion

   Added on 2023-06-14

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Strategic planning of Apple
incorporation
Strategic Planning of Apple Incorporation - Long Term Planning for Business Expansion_1
INTRODUCTION
This presentation focuses on the strategic planning of the top
management of Apple Company.
It provides long term planning for expansion of the business.
It assists in improving the existing work performance of company and
mitigating the process issues.
Strategic Planning of Apple Incorporation - Long Term Planning for Business Expansion_2
STRATEGIC PLANNING OF APPLE
Entering into the strategic alliance with other
organization.
Injecting more capital in the business process to expand
the business operation.
Re-engineering of existing value chain activities.
Hiring of more experts staff to improve the business
performance.
Strategic Planning of Apple Incorporation - Long Term Planning for Business Expansion_3
UNDERTAKEN STRATEGIC PLAN OF APPLE INCORPORATION
Use of product life cycle method to grab the more
potential market.
Create the demand for its product by using the advance
technologies in its existing products.
Render best quality of pre and after sales services.
The ultimate object of company is to satisfy the clients.
Strategic Planning of Apple Incorporation - Long Term Planning for Business Expansion_4
COMPETITIVE ADVANTAGE OF APPLE
It benefits its process from its economic of scale.
It has strong international brand image.
It follows the competitive product differentiation
strategy to win over the market.
It follow the product life cycle stage to beat the
competition in market.
Strategic Planning of Apple Incorporation - Long Term Planning for Business Expansion_5
CORE COMPETENCY OF APPLE
Established strong brand image.
High turnover and international business units.
Strong after sale services
Standards products sell and consistent product
development
Strategic Planning of Apple Incorporation - Long Term Planning for Business Expansion_6

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