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Role of Digital Marketing in Enhancing Expansion Level and Success of an Organisation

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Added on  2023-01-05

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This presentation discusses the role of digital marketing in enhancing the expansion level and success of an organization, with a focus on Lidl. It explores the latest trends in digital marketing and analyzes its importance and significance for a firm. The presentation also includes a literature review and proposed methodology for the research project.

Role of Digital Marketing in Enhancing Expansion Level and Success of an Organisation

   Added on 2023-01-05

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Research Topic:
Role of digital marketing in
enhancing expansion level and success
of an organisation. A research project
on Lidl.
Role of Digital Marketing in Enhancing Expansion Level and Success of an Organisation_1
Introduction
Digital marketing is basically associated with the promotion of
a product or services through making use of advertising that is
delivered through making use of some online form of search
engines and websites which also comprises use of social
media, e-mails and other mobile and computer network.
Role of Digital Marketing in Enhancing Expansion Level and Success of an Organisation_2
Aim
The main aim of current investigation is, “To evaluate
about the latest trends in digital marketing along with
analysing its role and importance in enhancing expansion
level and success of an organisation”. An investigation
lead out on Lidl company.
Role of Digital Marketing in Enhancing Expansion Level and Success of an Organisation_3
Objectives
To get better understanding about the concept of digital
marketing along with analysis of its importance and
significance for a firm.
To determine the role of digital marketing in enhancing
expansion level and success of Lidl Company.
Role of Digital Marketing in Enhancing Expansion Level and Success of an Organisation_4

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