Assessment- Promote Products and Services to International Markets

Assessment 2 of 2
To be administered by the Trainer/Assessor after the completion of all formal information
presentation
Course and Code: BSB50815 Diploma of International Business
Unit/s of Competency: BSBMKG513: Promote Products and Services to
International Markets
*Student Name:
Assessment Type: Assignment, Case study, Report, Role-play
*Student No: Your Submission date will be what is shown in
ACCIT Moodle after it is submitted for grading.
(Not the draft submission date).
*Assessor Name:
* This fields are required to be filled
ALL QUESTIONS MUST BE ANSWERED. TO ANSWER THE QUESTIONS, USE THIS
DOCUMENT.
Assessment 2 – BSBMKG513: Promote Products and Services to International Markets
Please complete this assessment and submit for marking. This forms part of your assessment
for BSBMKG513: Promote products and services to international markets.
The following documents are related to this unit.
 BSBMKG513 Unit of Competency
 BSBMKG513 Learner Guide
Word count
In this assessment some of the questions include a word count. This is a guideline only, but
your answers should not vary substantially (i.e. +/- 10%) from the word count provided.
Microsoft Word includes a word count tool.
Reasonable Adjustment
Whilst reasonable adjustments can be made in terms of the way in which evidence of
performance is gathered, the evidence criteria for making competent/not yet competent
ABN: 80 126 576 896 National Provider Code: 91412 CRICOS Code: 02978C
Version: 2.0 Doc ID: SPAI-1305050396-12630
Page 1 of 12

decisions (and/or awarding grades) cannot be altered in any way. That is, the standards
expected are the same irrespective of the group and/or individual being assessed; otherwise
comparability of standards will be compromised. Please consult your trainer or the Director
of Studies if you have any questions or special needs.
Instructions to the Student
Please read all the information given to you before you start this assessment. If you do not
understand some or all the questions, please discuss them with your trainer/ assessor. Answer
all questions in your own words. The questions are designed to assess your understanding of
the unit as well as your underpinning knowledge. Please follow the below mentioned
instructions before starting the assessment.
 This is not a group assessment. Submit the assessment individually unless instructed
otherwise.
 Submitted documents must have the following criteria. Font must be Times New
Roman, Font Size needs to be 12, line spacing must be Single line.
Assessment Requirements
Students must answer all questions and demonstrate all required skills to a satisfactory
standard. If you do not answer some questions, and are therefore deemed to be Not Yet
Satisfactory, your trainer/ assessor may ask you supplementary questions to determine your
competence. Should you still be deemed Not Yet Satisfactory, you will have the opportunity
to undertake a supplementary assessment or appeal the result.
This assessment is intended to be equitable, fair and just. If you feel that the college should
change any aspect of this assessment to be fair, equitable or just, immediately contact your
assessor who will attempt to make alterative arrangements.
Submission details
 When you are ready to submit your assessments, upload the files in ACCIT Moodle,
either by dragging and dropping your assessment into the space provided or browsing
the files on your computer.
 Upload this assessment online in ACCIT Moodle once you have completed your
assessment with all required evidence attached.
 It is important that you keep a copy of all electronic assessments submitted to ACCIT
Moodle.
Note: Please submit all assessment components in one file, or with as few attachments and
separate documents as possible; i.e. do not include templates or emails in separate documents
– place them all in the one document.
ABN: 80 126 576 896 National Provider Code: 91412 CRICOS Code: 02978C
Version: 2.0 Doc ID: SPAI-1305050396-12630
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Performance objective
The students need to understand how to plan promotional activities, coordinate promotional
activities and review and report on promotional activities.
Assessment description
Please refer to the case study provided in Assessment 1 on how to promote products and
services to international markets.
To complete this assessment successfully answer the questions in as much detail as possible,
submit a report and do a role-play with your trainer.
ABN: 80 126 576 896 National Provider Code: 91412 CRICOS Code: 02978C
Version: 2.0 Doc ID: SPAI-1305050396-12630
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Case Study
Please refer to the case study provided in Assessment 1 to answer the below questions.
Question 1
Objective  Identify, analyse and evaluate complex textual information
including audience feedback to determine business
achievements
 Produce action plans, complex reports and other
documentation using clear, accurate and relevant language
and appropriate grammatical structure
 Articulate ideas and recommendations clearly using
language and technical references suitable to audience
 Use active listening and questioning to confirm
understanding
 Use mathematical formulas to interpret expenditure and
business timelines
 Monitor adherence to organisational policies and objectives
and consider own role in terms of its contribution to broader
goals of the work environment
 Begin to cultivate relationships with people with the
knowledge, skills and influence to get things done or provide
support, building formal and informal networks within and
beyond immediate work context
 Recognise importance of taking audience, purpose and
contextual factors into account when making decisions about
what to communicate with whom, why and how
 Develop plans and use effective time management and
organisational skills to complete tasks with an awareness of
how they may contribute to longer-term operational and
strategic goals
 In more complex, non-routine situations, use formal
decision-making processes, setting or clarifying goals,
gathering information and identifying and evaluating
several choices against a limited set of criteria
 When dealing with complex issues identify cause of the
problem, and use analytical processes to generate possible
solutions
 Monitor outcomes, considering results from a range of
perspectives and identifying key concepts and principles that
may be adaptable to future situations
ABN: 80 126 576 896 National Provider Code: 91412 CRICOS Code: 02978C
Version: 2.0 Doc ID: SPAI-1305050396-12630
Page 4 of 12