Communication in Business

This document discusses the different types of communication in business, including verbal and non-verbal communication, listening effectively, managing business relationships, resolving conflicts, negotiating successfully, personal interactions, written communication, and intercultural communication. It explores the advantages, disadvantages, and effects of each type of communication.

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Verbal Communication
Verbal communication that employs readily spoken words which can help people to understand
the central theme of work. The source of the oral process can help to share the information in
each and every way which can be directed from higher authority to the rest of the employees.
Spoken words with expression may help to make a person understood that the other way of
application (Stewart, Wall & Marciniec, 2016). Verbal communication is the appropriate
procedures for sharing the central theme of feelings that are happening directly and also a very
effective way to improve or expand a business too.
Advantage
Though verbal communication is the cheaper way of communication, it helps to save money and
time. Through this oral communication, one can easily get feedback and can provide complete
understanding on the information and conversation. As a result, it clears all the confusions and
the doubts in the interpretation of ideas or words.
Disadvantage
Accordingly, some problems are there like verbal communication is not preferable for a lengthy
message (Nickolayev et al. 2015). Sometimes much secret information, feelings, emotions,
troubles, lead-problems and also some lack of energy must be shown by the dictators that are not
suitable. Different types of speaking tones have also occurred in problematic situations.
Effects
Though there are many advantages and disadvantages, verbal communication is a flexible,
reliable and effective method. As commented by (Salleh et al.2015) verbal communication
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allows conveying thoughts and opinions to others in a perfect way. Verbal communication can
be found everywhere, as a guideline of a business method, it is not necessary to be spoken or
oral, but it is especially advantageous through the meetings, reports, phone calls like conference
calls and all.
Non-Verbal Communication
Non-verbal communication is a kind of method for conveying measures without the use of words
either spoken or written. This communication mainly depends on hand movement, facial
expressions, body languages, postures, and so on. Non- verbal communication notes the visual
perception of Human Relations. Body language, eye contact, movements those are the striking
features of non-verbal communication.
Advantage
Non-verbal communication is a part of an informal presentation. Through audio-visual, visual,
facial expressions may help to present non-verbal communication. A non-verbal message such as
"nodding head" is a substituting process of saying “Yes” or “No”. Without writing and saying
anything, non-verbal communication can help to the less knowledgeable people or people who
are having limited language can gain a better understanding It also helps disabled people,
especially deaf people, while reducing the wastage of valuable time. Quick expression
transferring of a message is more useful to communicate the people.
Disadvantage
The disadvantage of non-verbal communication is sometimes found very costly. Due to the
PowerPoint presentation, neon sign, cinema, etc. Sometimes it may be difficult to understand
sometimes this communication not to be preferred. A long or lengthy process is not
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understandable to get along with the people. As a result, it is not possible in the mentioned mode
of communication.
Effects
Non-verbal communication mainly used for saving time, facing the appearance of the people.
Without saying or writing anything, only expressing the feelings or emotions there must not be
possible to convince anybody if there is a critical situation, non-verbal communication will be
successful. If there is some knowledge gathered, everything will get jumbled up. In business, if
there is not any other method applicable to face the people, then it will be applicable in that
situation.
Listening Effectively
Listening skills ability is based on concentration towards the speaker. Effectively looking is vital
for interpersonal discussion. It’s an act of hearing with profound attention and active listening is
very essential for the process of an effective communication. The person who is very attentive in
his job may surely listen by his heart and controls his mind will be a good listener, and it should
be most effective.
Advantage
Listening skills are critical to an active exchange between two individuals. In the workplace,
being a good listener has many benefits. Well-developed listening skills are more problem
solver, more productive and also very impressive in an interpersonal relationship (Lloyd et al.
2017). Those who are patiently listening and following the proper instructions may gain
achievement as directed by the higher authority.
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Disadvantage
Effectively listening skills may not always be applicable to take a final decision because there
must be some proof needed. Here, the time also gets wasted if you’re looking to everyone. So, it
should be supported by Accurate observation, indulged as a meaningful theory and also focuses
on the main topic. Any destruction may cause spoil the projection. It is too costly to host the
meeting and to take longer to reach its final status.
Effects
Listening skills effectively are critical in many sectors if it applies to a proper place. A good
listener may always successful in applying his knowledge though it should be an exact concept
of the project. For the growth of communication here is necessary to improve the listening skills.
Here is also need a trained speaker to communicate both.
Managing Business Relationship
A combined principal like skills, knowledge, and behaviour may help to manage the business
relationship. An employee and the employer are the central part of the management of a business
relationship. After maintaining all the rules and regulations, there must keep a good relationship
and goodwill of the business. So the concrete management business policy will stand for a good
relationship.
Advantage
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Better alignment and integration of services, better user experience, better articulation of subject,
better dealing with the customers are the benefits of the management of the business relationship.
Proper management can help to achieve the goal; greater understanding between business and
the service provider is possible through the comprehensive management by resolving the
deficiency.
Disadvantage
Every sector mostly in every business purpose, there must be necessary a management system.
But if the relationship of the management between the customers and the employee or the
relationship between the employer and the employee is affected by the misguidance there must
be leakage is found (Gupta & Bhaskar 2016). So it is essential to build up the complete and
proper management combining with the excellent knowledge of the particular subject.
Effects
The effect of managing the business relationship mainly depends on knowledgeable, experienced
managing system. Business management will be focused on the value of productivity. After
verifying the problems, after knowing the proper deficiency of the amount, to recover, to
overcome the situation, business management relationship may cause most effective.
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Resolving Conflict
Resolving conflict is a part of the high-skilled management process. Between two parties, there
are many problems or any situations that might be solved by the agreement on a mutually
acceptable time and place. Listening and asking the questions it can be answered the conflict
between two individual thoughts. Conflict is a perfect and standard part of every relationship. By
resolving the conflict between something official or personal, there must be necessary to have
knowledge on that matter and here behaviour should be polite whereas that will be tougher or
not.
Advantage
Conflict provides an opportunity to strengthen the bond between two people. The battle was
mainly happening when two people did not want to agree on everything; it is a very natural thing
that may not be everyone will be decided by anyone's concept (Walle 2017). However, the
advantage in that can be found the various questions, various ideas, and the individual concept of
thoughts. In this connection, it will be straightforward to resolve different situations.
Disadvantage
The stressful working relationship might be found as the disadvantage of resolving the conflict.
Most of the time, it conflict may take place the productive environment. It may help to break a
bonding of two parties. But not to resolve the dispute is a terrible result of every relationship
where it is on business, or it is on personal.
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Effects
Many differences, both large and small, are carried by conflict. Desires, values, motivations,
perceptions, ideas are when becoming a mode of disagreeing; the conflict may occur.
Negotiating successfully
The negotiation in business is essential in the cross-cultural aspects. The consideration of the
talks can be defined as the strategy to obtain the middle path with the sole reason to avoid
conflicts. The way of successful negotiation can be understood through systematic intervention.
As per the study conducted by Skålén et al. (2015), mediation often involves talking with both
parties. The importance of building the rapport is often supported with the events of negotiation.
Advantage
The advantage of mediation is termed as a mode of obtaining benefits of professional career and
development. Through the use of negotiation skills, an individual can evolve as a better
employee. In addition to that, conflict resolution can be termed can one of the most vital
negotiation skills that can over with prime advantage of resolving the conflicts. In addition to
that, Kowalewski & Halasz (2019) stressed the importance of resolving disputes in a cross-
cultural working scenario. The problem-solving skills can be termed as an added advantage for
the business process. The clear communication pathway can be obtained through the mode of
negotiation.
Disadvantage
The event of negotiation creates a scope for both the parties to represent ideas to one another.
Alternatively, it can be stated negotiation if done successfully is often known to provide
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reasonable alternative solutions. Alternatively, mediation is seen to create the significant sport of
disadvantage that negotiators should look out for. In similar regards, it can be additionally stated
negotiation may have affluent outcomes. However, the parties entering within the terms and
conditions of talk may enjoy unequal power and are placed at the position of disadvantage. In
addition to that Hair et al. (2015), stressed over the point, some issues may not be solved through
the course of negotiation
Effects
There remains no doubt that a holistic approach to the consultation can help in managing the
problems. While a successful negotiation is seen to increase the level of productivity among the
employees through conflict resolution; a less reliable alternative can create a negative impact on
business.
Personal Interactions
Personal interaction can be termed as a mode of communication that is known to involve an
exchange of both verbal and non-verbal clues between two or more than two individuals. A
continuous method of interactive communication can enhance the level of personal interaction.
In similar regards, it can be easily stated personal interplay is often known to include the
provision of face to face communication. The mentioned mode of communication can provide
promising results.
Advantage
The level of personal interaction is often known to build a rapport, which cannot be created over
the phone or even email. As pointed out by Riaz & Gul (2016), personal interaction is often seen
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to help in generating a collaborative work environment. The aspect of personal communication is
composed of 93% of body language, coupled with several paralinguistic cues (Starmedical,
2018). Through the course of personal interaction, employees can obtain a better advantage in
understanding the feelings of colleagues and even the managers.
Disadvantage
The events of personal interaction can create challenging times for larger organizations. As seen
in the case of larger organizations, personal communication is often seen to consume more time
and can be deemed tricky. Another disadvantage of the task can be termed to get the right
message to the right people (Starmedical, 2018). Engaging the person to feel interested in
personal interaction can be called as a hindrance.
Effect
The effect of personal interaction can be both positive and negative. The positive aspect can be
called as the mode of using the right strategies to engage people and make them work for better
rates of productivity. On the other hand, too much of time can often lead to shifting in
concentration from core competencies
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Written communication for business
Written communication is an inclusive mode of communication that makes use of written words
in the form of emails or memos. As stated by Kalra (2016), written communication can be
termed as one of the most effective modes of communication within business organizations.
Advantage
The attribute of permanent records can be called as one of the prime benefits of written
communication. During the time of need, if the information is needed, it can be retrieved
immediately and can be collected easily from the documents preserved. Additionally, written
communication prevents the distortion or misinterpretation of messages (Hair et al. 2015).
Disadvantage
The disadvantage of written communication can be as a matter of fact; it takes excessive time. In
the big multinational organization, where few employees are not aware of the English due to
cultural differences may not obtain a solid understanding of the message being delivered. As
written communication is said to take up time, it may lead to halting within the workforce.
Effect
The failure to make decisions in time can lead to financial loss. The mentioned mode can provide
streamlined financial results for better profit margins within the business organization and avoid
misunderstanding
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Intercultural Communication
Intercultural communication can be termed as a discipline in the connection that aims to
understand the modes of communication that can be followed across different cultures, or social
groups and even communities.
Advantage
The change in the cultural domain is likely to create problems within the workforce. However, it
becomes essential to understand that intercultural communication is known to provide benefits
such as enhancement in employee productivity and teamwork. As stated by Penrod, Tucker &
Hartman (2017), intercultural communication provides holistic help to an employee from
different ethnic backgrounds to communicate with one another.
Disadvantage
As each culture often has a different aspect, distinct from one another, intercultural
communication can lead to disorder and conflicts. The prime issue that is often a root cause of
the problem of intercultural miscommunication. The language can act as a barrier,
ethnocentrism, and even cultural diversity. The aspect of intercultural communication can create
scope of limited flexibility of the employees within the organization.
Effect
The effect of intercultural communication is known to offer the ability to deal with employees
belonging from different cultures. As the world tends to get smaller, people are seen to combine
more on the corporate sector. Thus, it can be stated intercultural communication can create a
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scope of removing the probable barriers at workplace enhancing the level of productivity (Skålén
et al. 2015)
Social Media
The use of social media is often seen to create two-way communication between employees and
employers. Social media is often referred to as a means of interaction among prospective clients
through which they exchange and sharing of information through virtual communities.
Advantage
The advantage of using social media can be attributed to the enhanced channels of
communication the mentioned mode can provide. The increased mode of connectivity is the
prime advantage that can be obtained through an increased level of connectivity. As stated by
Tidd & Bessant (2018), social media helps to establish secure connections around people sharing
common interests.
Disadvantage
However, it should be taken into consideration; social media platforms are often seen to have
similar threats. The threat can be termed as the scope of poor cybersecurity. Personal data of the
users can be hacked easily if not used under proper security measures. Hackers are often seen to
misuse personal information for selfish interests. However, as seen in the case of social media,
the mode of communication is often informal and may not be suitable for official business
communication.
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Effect
The effect of communication through the use of social media can provide flexibility among the
employees. In similar regards, it can be stated customers are often seen to understand that social
media can provide an immense scope of communication for the employees
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