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E-business Systems Assignment PDF

   

Added on  2021-06-17

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Running head: E-BUSINESS SYSTEMSE-Business SystemsStudent: University:
E-business Systems Assignment PDF_1
E-BUSINESS SYSTEMS2Week 7: Social, Mobile, and Local Marketing:Social media marketing requires proper time. For the effective use of the social media marketing,the enterprises must create a customer base. The company then must create band awareness.Facebook comprises of 550 million users. In case of twitter account, the twitter consists of 140million tweets. There are countless number of stories which assures that the social mediaenhances the business growth. Both Facebook and Twitter are free to use and the users stayconnected in these social networking sites all day long. The enterprises those who want to carryout marketing through these sites can be able to carry out their advertising through these sites.Facebook takes minimal charge. The enterprises create pages in Facebook and share theirproduct details. The customers like and share the posts. In this way a product is reached tomillions of customers worldwide. The enterprises with help of all the networking sites can gainknowledge about the customers. They can track the customers’ age, customers’ locations. Theircomments help to know where the enterprises should make the necessary improvements. Mobile Marketing:The mobile marketing trend has grown up exponentially. Due to the advent of mobile marketingthe enterprises are reaching to the customers. There are several mediums through which they canreach to the millions of customers. SMS and MMS are the medium through which they can reachto the millions of customers. The enterprises can send messages over phone and can promotebusiness and can send awareness. The ecommerce retailers must develop a software. Themarketing applications and mobile searches are part of the application. The ecommerce retailersshould invest create mobile websites. The customers are stay attached to their smartphone. Theretailers can reach to millions of customers very easily. There are several web hosting tools. Thecustomers view the products online and purchase the products. The local marketing stay
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