Event Management Assignment | Festival and Special Events Planning
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Added on 2020-06-06
Event Management Assignment | Festival and Special Events Planning
Added on 2020-06-06
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Festival and special eventsplanning
IntroductionEvents refers to as the umbrella which helps in bringing various people together to celebratea specific purpose (Fenich, 2011). Festivals and events have been an integral part of humanhistory since immemorial times. People have been celebrating births, weddings and deaths aswell since ages by organizing special gatherings. The essay will help in developingcomprehensive understanding regarding various types of events that are organized at differentlevels. It has been ascertained that events not only initiate tourism in the country but also playsan important role in bringing sustainability and economic development to the destination(Quadri-Felitti and Fiore, 2012).There are various types of events that are organized with variedaims. History states that the celebrating moments were quitecommon in case of special eventstaking place, such as, American’s cup, Founder’s Day, community events, world series. It canalso be religious in nature, such as, Easter, The Hajj, Papal inauguration etc. The celebrationthroughout the history held in the form of special gatherings for these events to make amemorable one (Yeoman and et.al., 2014). Hence, it can be stated that celebration have alwaysbeen an important part of the culture. Various monuments have been able to state that varioussports were able to be well developed as events in ancient Egypt. Olympic games were alsobeing able to generate in 776 BC.It can be stated that events have been an effective industry topromote cultural, economic and environmental development in the country since then. Hence,the essay will help in concreting the understanding of the reading regarding various eventsorganized at varied levels. Main BodyEvent tourism have now become an important aspect of tourism development where peopletend to travel to places with the aim to attend a particular event. People are motivated to travelfor that specific purpose. The events nowadays are planned in such a manner that it caters to theneeds of the tourists. Tourists become the core business of any event that take place at anyspecific place. Planning tools are used to convert the celebration into a special one. The growthin tourism industry have been able to promote the events of various countries to travellers(Woosnam McElroy and Van Winkle, 2016).Events plays a vital role in contemporary society where they make people aware regardingthe ancient format of celebration and prepare specialised gathering for them (Wilson and et.al.,2017). The method of celebration would have evolved over the years, but people tend to keep the1
traditions preserved which can further be shown to the tourists as well who make a visit to thecountry. Its direct relationship with economic development have also been ascertained wherevarious traditional practices have been able to gain recognition and people exclusively make avisit to the destination to attend the same (Getz and Page, 2016). Events are generally organized to serve a specific purpose. It requires management, planningand evaluation so that it can be organized in the best possible manner (Page and Connell, 2014).There are various types of events, such as, personal events, religious events, sporting events,business events, national events, commemorative events, community events, and political events.Personal events are the events which are organized at a personal level. It can be in the formof birthday parties, wedding, etc. It can also be in the form of individual event which can takeplace to celebrate a particular event such as success in exams or birth date of any individuals.The gathering for the same tends to be limited and only close family and friends are invited tocelebrate these kinds of events. However, in case of religious events, it takes place to celebratecertain event that is a celebration for the whole community. These are commonly the festivalsthat are celebrated by people belonging to a particular religion (Herstein and Berger, 2014). Forinstance, Muslim religion celebrating Id or Christian religion celebrating the birth of Jesus Christin the form of Christmas etc. There are certain sports events as well where people who loves to watch or play a particularsport tend to celebrate the day. For instance, Olympics being an event of celebration for all thesports lovers. Other sports events can be in the form of, basketball match, table tennis match,badminton match, sports events and weeks celebrated in schools and colleges etc (Event tourism:Definition, evolution, and research, 2017). However, in contrast to this, business events are theone which are organized for all the organizations. Awards being organized for businesses orcelebrating success of the company are the common events that come under the periphery ofbusiness events. It commonly takes place once or twice in a year. National events are the events that are generally celebrated by all the individuals of thecountry. It can be in the form of Independence Day, republic day etc. It can also be in the form ofsuccess that may have been achieved by the country in the past years, such as, win in wars. It is anational affair and hence celebrated by all belonging to a particular country (Raj, 2012).However, in case of commemorative events, these are intended as commemoration and hence, itis issued in limited quantities and for the limited time to honour or feature a particular individual2
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