Assignment on Heathrow Airport Restaurants.

Running head: HEATHROW AIRPORT RESTAURANTS
Heathrow Airport Restaurants
Name of the Student:
Name of the University:
Authors Note:

Heathrow Airport Restaurants1
Activity 1 – Demonstrating F&B Industry Knowledge:
The Food and Beverage Industry is one of the biggest and the most complex industry.
It includes all the processes that are related to the food and beverage industry, which refers to
the manufacturing, processing, distributing of the food and the marketing and the catering of
the produced food and beverages. The industry not only includes the raw materials, that are
needed for the food production, but also it includes the chemical materials that are to be
involved in the processing of the food, and the equipment that are used in the manufacturing
and the processing of the food and beverage items. According to Goode et al. (2013), one of
the most complex aspect of the food and beverage industry is the involvement of the supply
chain management. The food and beverage industry involves and includes a large chain of
food and beverage. Since the industry even includes the distribution and the marketing of the
food and beverage items, therefore, the industry includes a large chain of supply and
management and advertising campaigns and promotional businesses within the industry as
well. Also, as found by Goode et al. (2013), the industry includes a huge research and
development process within its business. In the modern age of food and beverage industry,
where the process of Globalization has also made its mark, it is seen that the food and
beverage industry rigorously uses its research and development teams to explore within the
industry, to offer the consumers, culturally diversified food.
Therefore, in the following essay, a detailed analysis of the food and beverage
industry of the Heathrow Airport Restaurant, will be included, which will essentially talk
about the various types of services and tends available in the industry, it will also discuss
about the rating policies used by different organizations, and the customer behaviour and the
manifesting factors for the same will as well be discussed. Lastly, the role of operations and
technology will be included in the discussion.

Heathrow Airport Restaurants2
Different types of Businesses:
The Heathrow Airport Restaurant includes a various types of businesses. The various
businesses within the endeavours of the business house includes,
Italian Coffee and Dishes, and the organization has kept is authentic. The business
chain includes, Ca’puccino and Caffe Nero and the Carluccio’s, which is especially
known for its exquisite and authentic Pasta.
The airport also includes businesses related to the seafood and the Prunier Caviar, and
is known to be the producer of world’s most famous Prunier Caviar and Balik
smoked Salmon. The chains are, the Caviar House Oyster Bar, Caviar House &
Prunier Seafood Bar.
The restaurant also includes soft drink, exquisite coffee services, and both hot and
cold beverages, fresh fruit drinks. Therefore, the chians that include these are, Costa,
EAT. These chians also include regular and small snacks like sandwiches, pasta,
French fries and the like.
The restaurant also has a chian that includes and provides the services of both hard
and soft drinks, and the soft drinks, include both hot and cold beverages. They also
keep seasonal fruit juice. The chains include, Fortnum and Mason Bar, and Giraffe
Shop. These chains also include a variety of sea food and shell fish.
The restaurant also includes family dining options, with exquisite Asian and European
dishes. The most important aspect of their food is that they keep it complete authentic.
The Gordon Ramsay Plane Food is one of the most popular dining chain of the
restaurant house.
The restaurant chain also provides low fat and low carbohydrate containing food, and
Itsu and Pret a Manger and Leo, are three of the best food chains of the restaurant,
that offer healthy and organic and home- made food.

Heathrow Airport Restaurants3
The restaurant also includes exquisite French restaurants with authentic French food
and beverages. La Salle is one of the most famous food chains of the restaurant house.
It also include an authentic British food house Pilots Bar and Kitchen, which makes
the authentic English breakfast and English food.
Rating Scales:
The food hygiene rating scheme, is the standard food rating policy that are used in the
restaurants. The food rating system aims to rate the food quality of the restaurants, food
joints, take away and aims to provide the customer an understanding of the food quality and
the ambience and the service system of these restaurants and the food joints. It also helps the
organization to understand about their market positioning. It has 0 to 5 scale, with 0 being the
lowest and 5 being the highest of the scores.
One Star refers that a restaurant is dirty, unhygienic, and the service quality of the
organization is also very poor.
Two star refers to the fact that a restaurant with average food quality and affordable
price structures.
Three star refers to a restaurant house having a quality service with certain attached
unique services or facilities.
The four star determines that a restaurant is having separated services and has an
outside cuisine and the dishes, the ambience and the tools and accessories are
carefully chosen and distributed.
A five star restaurant requires a tour of the cuisine, and it has separated areas, based
on the food types. The Bar area is provided with special attention.
Heathrow Airport Star Rating
Costa 3.5
Ca'puccino 3