Hotel And Tourism Industry Assesment Report

Running head: HOTEL AND TOURISM
Contemporary Tourism and Hotel
Name of the Student
Name of the University
Author’s Note

1HOTEL AND TOURISM
Table of Contents
Introduction......................................................................................................................................2
Tourist market potential...................................................................................................................2
Transport development....................................................................................................................4
Accommodation development.........................................................................................................5
Risk and crisis management............................................................................................................7
Social media influence.....................................................................................................................9
Visitor experience development....................................................................................................10
Conclusion.....................................................................................................................................11
References......................................................................................................................................13

2HOTEL AND TOURISM
Introduction
Tourism is the essential aspect of Netherlands. To the Netherlands’s economy, tourism
has contributed much more. Though Netherlands had provided good landscape of the tourism,
the tourism of adventure has not developed in the Netherlands well. Therefore, this is very
essential aspect for knowing about the policies of each so that Netherlands can focus on the vital
aspects and the strengths for developing the position in the industry of tourism (Postma,
Cavagnaro and Spruyt 2017). There is no culture n tourism and this needs to be developed as the
heritage in culture in the tourism that can lead the Dutch tourism industry. However, this may be
possible because of the help of the organization that manages the heritage of Netherlands. This
study critically discusses and examines the contemporary accommodation and tourism issues of
Netherlands. This study identifies the potential of the tourist market and the how the transport
system is developed in the country. The effect of the development on the contemporary transport
and their growth are discussed well in this report. This report also identifies the current trends in
the development of the accommodation, which will affect the tourism development. Risks and
crisis management, visitor experience development and social media influence are also identified
and discussed in this study.
Tourist market potential
One of the potential of the tourism market segment is Adventurous Baby Boomers, in
which the segmentation of market studies in the different countries are identifying the studies on
segmentation of market in the various countries all recognize adventurous baby boomers as
the strong, growth market (van der Tuuk 2019). Analysis shows that the group is comprised of

3HOTEL AND TOURISM
relatively affluent and well-educated individuals with a deep environmental concern in
all country studies; experiential hedonists, the community-minded and socially conscious. Their
main motivation for travel is discovery (Patterson et al. 2017). Study on outbound travelers
reveals that tourist spot draws the oldest average age like 50.7 years, main attraction variables is
friend or family togetherness and historic or natural habitats, lowest participation levels in
package tours leading the edge of baby boom are taking early retirement currently, daily
retirement in 5 to 10 years of rapid growth in the developed tourism industry right around the
corner.
Adventure travel has become a focal point of today’s world for baby boomers. The baby
boomers, which rose between the year 1946 and 1964, are now beginning to take interest in
the trending activities including camping, swimming, sailing, mountain climbing and traveling in
various destinations around the world. The interests and needs of the baby boomers are shifting
because they have become younger and richer than in years gone by (Ijspeert 2017). The goal of
this research was to determine baby boomer's reasons for involvement in adventure tourism. A
study was carried out to better understand the positive habits of the explorers. This analyzed the
push and pull aspects affecting baby boomers in their decision. A longitudinal study was carried
out using a questionnaire, and the target population was residents as well as visitors. Findings
indicate that the most significant push factors found were fun and pleasure, release from pressure
and stress, escapism, recreation, improvement and excitement while the pull variables were the
physical environment's beauty and improved health. The results also indicate that far more
analysis must be conducted on the encouragement of baby boomers because this will help
the destination marketers and business operators better meet the expectations and needs of this
niche segment.