Development and importance of tourism for Nepal

Running head: TOURISM IN NEPAL
TOURISM IN NEPAL
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TOURISM IN NEPAL1
Executive Summary
The aim of the report is to analyse the contemporary issues that are affecting the tourism industry
of Nepal. Tourism industry is the main source of revenue for the economy of the country. The
main aspects of the industry that make up the economy are the transportation development,
accommodation facilities, influence of social media and visitor experience. The country had been
badly affected by the earthquakes in 2015 as a result the tourism sector had suffered a huge loss.
The transport facilities were disrupted because of which the tourists were unable to travel. Many
foreign governments had warned their citizens to travel to Nepal. The government has to
improve the transport facilities and the accommodation facilities in order to attract more tourists
for their campaign of Visit Nepal 2020. The crisis and risk management facilities have to be
improved so that the people visiting the country can feel safe and this in turn can attract more
and more tourists in the coming years. Influence of social media in another aspect in improving
the functioning of the tourism industry in any country. Nepal tourism can advertise and adopt
new and innovative techniques of highlighting the adventurous activities like mountaineering
and trekking and the beauty of the incredible Hindu and Buddhist temples. Finally, the visitor
experience sector can be improved to increase the visitor satisfaction in order to attract more and
more tourists in the country. The government should take important steps to enhance the visitor
experience in all the departments to lure in tourists from across the globe.

TOURISM IN NEPAL2
Table of Contents
Introduction..........................................................................................................................3
Discussion............................................................................................................................3
Tourist market potential...................................................................................................4
Transport development....................................................................................................5
Accommodation Development........................................................................................6
Crisis and risk management.............................................................................................7
Influence of social media.................................................................................................8
Development of visitor experience..................................................................................9
Conclusion.........................................................................................................................10
References..........................................................................................................................11

TOURISM IN NEPAL3
Introduction
The objective of this report is to identify the contemporary tourism and the hotel industry
issues in Nepal. Nepal is an exquisite place with a rich cultural heritage and a potential for a
prospering tourism business. The tourism industry is the largest income gatherer and revenue
generator for Nepal especially in terms of foreign exchange (Ibn.gov.np 2019). Travelling to
different countries or within one’s own country, for taking a break from the monotonous life and
enjoying a variety of leisure activities, is necessary for every individual. Nepal offers just the
right amount of adventure and leisure with its scenic beauty. With a lot of mighty mountains and
peaks in its store, it is a popular place for mountaineers, adventure seeking people and rock
climbers. The Hindu and the Buddhist temples are another attraction of this country for luring in
religious people across the globe. The cold weather is suitable for a proper outing and strongly
attracts tourists from all over the world. The tourism industry has a lot of potential for its
development that will help in boosting of the economy (Shrestha and Jeong 2016). The report
examines the tourism industry of Nepal, the marketing potential to attract the tourists, the
development of transport, accommodation facilities for the tourists, the management of situation
in case of a crisis and the social media influence in the development of tourism in Nepal. The
report further discusses the visitor experiences that helps in boosting the tourism industry of
Nepal and in turn the economy, in the current scenario.
Discussion
Situated across the borders of Indian subcontinent and Tibet, Nepal is home to eight of
the ten highest peaks in the world. The fusion of different and diverse cultures are portrayed in
the architecture of the cities of Nepal. The scenic beauty of the nature and the wonderful weather