Importance of Information Technology in Service Industry: A Case Study of Four Seasons Hotel London
Added on 2020-10-22
11 Pages2750 Words226 Views
INFORMATIONTECHNOLOGY
Table of ContentsINTRODUCTION...........................................................................................................................1ASSESSMENT 1.............................................................................................................................1Covered in PPT...........................................................................................................................1ASSESSMENT 2.............................................................................................................................1TASK 4............................................................................................................................................1Role Of Information Technology (IT) in success of Four Seasons............................................1Ethical and Social Issues regarding the use of technology in Service Industry..........................3Differentiation between various networking technologies.........................................................4Benefits and Drawbacks of Four Seasons investing in Information Technology.......................5CONCLUSION ...............................................................................................................................6REFERENCES................................................................................................................................8
INTRODUCTIONInformation technology is that branch of business environment which undertakes all theaspects of computing like software, hardware, telecommunication and other infrastructure whichhelps in creating, processing, securing and exchanging electronic information. It deals with allthe factors that results in transmittal of data and systems that help firms facilitatecommunications. The following presentation is about the importance of information technologywhich covers classification of computers and their applications in the real world. It also coversthe importance of Internet for individuals as well as for business organisations. The use ofInformation and Communication Technology as well as transformation of social media has alsobeen mentioned in the presentation.ASSESSMENT 1Covered in PPTASSESSMENT 2TASK 4Information Technology has wide impacts on industries within the business environment.However, its impact could clearly be evaluated in service industry. There has been a vast use ofvarious IT software in hotels and restaurants which have enhanced their service quality andbetter management (Chase, 2016). It also helps these firms to be competent and drive offcompetition which is necessary for their long term sustainability. As per the scenario, theorganisation chosen for the purpose is Four Seasons Hotel London, which is one of the mostpopular hotels in terms of service as well as comfort. Following are the aspects of howinformation technology is influencing the firm.Role Of Information Technology (IT) in success of Four SeasonsThere is a very crucial role of IT in the success of Four Seasons. It could be used toenhance the functioning of the department which could ensure its success in the long term.IT in Marketing: Success or failure of a hospitality industry heavily depends on how thefirm market its services in the public. Information Technology could play a vital roletowards enhancing the marketing facet of the company. Four seasons could use effective1
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