Integrated Professional Skills in the Digital Age

This report discusses the importance and disadvantages of online services in the digital age, comparing online and offline products, exploring security and privacy challenges faced by individuals and businesses, and suggesting tools for providing online services.

INTEGRATED
PROFESSIONAL SKILLS
IN THE DIGITAL AGE

TABLE OF CONTENTS
INTRODUCTION...........................................................................................................................3
MAIN BODY..................................................................................................................................3
Positive and negative aspects of online and offline products......................................................3
Discuss the challenges and measure of security and privacy face by the individual and
business when they move to the online.......................................................................................5
Tools that can be used by business organizations for providing their service online..................7
CONCLUSION................................................................................................................................9
REFERENCES..............................................................................................................................11

INTRODUCTION
Digital technology nowadays has gained much popularity and in this tough time of
COVID-19digital technology has taken a drastic turn where online services are on the
paramount. The main aim of this report is to understand the importance and disadvantages of
online services whose usage is increasing in this pandemic situation of COVID-19. This report
provides an overview of comparison between advantages and disadvantages of online and offline
products, challenges as well as measures of the security taken by businesses and individuals and
comparison of the features, suitability and applications of online services.
MAIN BODY
Positive and negative aspects of online and offline products
Positive aspects
Online products Offline
Saves time
This is one of the major advantage as
well as positive aspect of the online products
and services. Customers actually do not have to
stand in the queues at the cash counters and
thus it saves their time.
Checking goods personally
One of the major advantage as well as
positive aspect of the offline products as well
as services is that customers can actually check
the product by touching it and personally.
Unlike the online shopping, customers are able
to view the product, its color, texture in the real
light. Thus, one can be assured of the quality of
products and services (Lim, Y.J and
et.al.,2016).
24*7 availability
This is the another most important yet
essential positive aspect and advantage of
online products as well as services. Unlike the
offline stores, customers can rely on online
shopping 24*7 and thus can order their
products and enjoy the services anytime they
want. In simple words, there is basically no
Instant use
When customers go on shopping from
the stores and shops then they actually buys the
product at the same tie and hence do not have
to wait for the usage. Customers do not have to
wait for the product to be delivered in few days
like in online shopping. At the time of
emergencies, offline products and services
3

time barrier. serve as the great solution.
More variety
When customers order the online
products or services then they get amazing
choices. Online shopping actually provides a
wide range of choices to the customers from
which they can select according to their choice.
They actually find the greater and immense
selection of colors as well as sizes.
Better relation
In the offline shopping, buyers and the
sellers in real meet with each other and thus
this helps to build a relation between them.
Customers and sellers share their point of view
and create a great relation with each other
which eventually also builds a trust and
confidence between them.
Negative aspects
Online Offline
No bargaining
This is one of the greatest disadvantage
of the online products as well as services which
affects both users and sellers. In the online
shopping, customers cannot bargain and thus
they have to pay the fixed price being shown
on the website even if it’s high ten the market
price. Customers only have to depend upon
the cashbacks, coupons, and discounts and thus
do not have any influence over the prices
(Pappas, 2018).
Time consuming
One of the greatest disadvantage and
negative aspect of offline products and services
is that it is highly time consuming. Customers
have to roam in streets to streets for selecting
the product and article thus it becomes highly
hassle for people to step out of their house and
go shopping.
No personal touch
This is the another disadvantage as well
as negative aspect of the online products and
services. Unlike the offline products,
customers cannot touch or feel the product and
thus they only have to depend on the image
and models shown on the website. Customers
have to rely upon the description as well as
Limited choice
Unlike the online products and services,
offline shopping actually provides limited
choice to the customers for selection. Although
customers can touch the product but they do
not get much choice in the offline products and
services. Thus, they have to select from the
limited choice and does not get attractive
4

image of services and products which actually
cannot assure the type of quality.
choices.
Frauds and security issues
This is one of the major disadvantages
of the online products as well as services. Most
of the people often get attracted by the good
offers and amazing products but many times
these products seems to be fake. Many online
websites sells the fake products rather than
genuine article and customers get easily
trapped in the reading thee description and
image. Later they receive broken or bad quality
product.
Expensive
In the offline shopping, stores and
shops generally do not accept online coupons
and thus products remain expensive. Stores and
shops do not run much discounts and schemes
like the online shopping and thus majority of
the offline products and services are expensive.
Besides this, sometimes for the services,
service providers charges high price from the
customers much higher than market price
(Sarkar and Das, 2017)
.
Discuss the challenges and measure of security and privacy face by the individual and business
when they move to the online.
Modern technology and the society have the constant level of connections which have the
allowing the business and the individuals in order to be more creativity and successful. The
cybercriminals are clearly offering the discovering the new ways in order to have the tapping in
the most sensitive network which have the inclusion of sensitive market (Adams, 2017). The
attacks which is being faced by the individuals as the negative impacts of the COVID19 as the
individuals are moving more active to the internet suffering in order to make the socials
distancing aspects.
Individual
As the threat which is ben faced by the individual are such as technology with weak security as
there developing the new gadgets have the access to interest but don’t have no plan for security.
There is the various level of risk to be associated with the unsecured connection which leads to
vulnerability.
5

The mobile malwares as the been faced in the early stages of connectivity to the interest. There
is the considering the culture unbreakable resilience in ways to which the cybercriminals have
targets the individuals in order to lead the catastrophic events.
The next risk is about the social media attacks which is as the medium of the distributing the
complex geographical attracts which are known as the water holing as their attacker have the
identification and the infecting the way of cluster of websites of the targeted organization.
As the measure of security for the individuals are such as –
The development of the SSH keys which is the encrypted protocols which is used for the
administrating and communicating the servers (Berman and Cerf, 2017). In addition to the secure
in more way have the password-based logins, cryptographic SSH keys provide a secure way of
logging into server and are recommended for all users.
The development of the virtual networks for the infrastructure respires which will helps in
providing more secure connections along with network interfaces form the public internets and
other VP network in cloud.
There should be development the backs up at frequent levels as reducing the risks of
additional deletions and mitigation of risk of data loosing and retaking the uncompromised
copies of the data before attacks happen.
Companies
Neglecting the proper configuration
The development of big data tools has come up with the ability in order to make the customizing
in order to fix in the organization needs. The companies have the continue to there neglecting
the importance of the properly setting the configuring security setting (Gurung and Raja, 2016).
This can have the result in the data breach as the resulting as the several critical functionalities
which is needed to be fully protect the organization information.
Corporate data on the personal devices as the organization is in way of distributing their
corporate hobs which have result in the accessing the confidential information on mobiles/.
There is the existence of the tool exists in order to limit the functionality but the securing the
loopholes for the probity list.
Management of data
Management of data is one of the most common challenge that can be faced by
organizations when working online (Dharmarajan and Snyderman, 2020). Organizations need to
6

continuously focus upon protecting their data, documents and information which is being stored,
used or analysed by their clients, their employees etc. Whenever an organization starts to operate
online and starts managing their work and business operations online. Management of their data
or information becomes difficult for them and in such case data theft, lost and corruption chances
increases for the organization.
As the measure of security for the company are such as
Setting of firewalls: in order to protect an organizational network, it is important for
them to set firewall as it helps an organization to control the internal traffic coming or leaving
the business organizations (Berman and Cerf, 2017). It further helps the organization in
protecting their internal network from any kind of any kind of external attack or viruses. When
working online, firewall provides a control to organization so that they can control ways in
which their employees will be accessing their network.
Scheduled backups: scheduled back of organizational data is one of the most important
way in which data of an organization can be secured and stored safely. When doing business
online, data of an organization becomes extremely important to be focused upon as most of the
work of organizations is done are based upon data stored within organization. While working
online it becomes extremely important to protect all kind of data which is being stored, shared or
documents that are shared with employees or clients.
Tools that can be used by business organizations for providing their service online
Team Viewer
It is cloud-based technologies which enabled online support and collaboration globally.
In order to thrive and incoming years, enterprises and individuals need remote desktop support.
This will provide the facility to establish the online collaboration which able to connect with
global world. Team Viewer tool is consider as innovation where many organizations uses for
purpose of communication (Dharmarajan and Snyderman, 2020). Afterwards, it has been
successfully launched team Viewer platform in market which become consider as wonderful
things happen when people get together, technology that should make possible for them.
Sometimes, it should act as catalyst to promote the innovative idea of people where they are able
to resolve issues, overcome challenges.
After launching the team Viewer, many enterprises are adapting this innovation software and
cutting-edge yet easy to deploy. It is the best way to improve overall business performance as
7

well as efficiency in proper manner. Many companies are giving the positive response towards
product that become well–received in marketplace (Runowski, Woźny and Martín, 2020). It is
the better way to perform report access to share data from one device to another. Team Viewer is
one of the most efficient and user-friendly so that customer can easily access at any place.
On the other hand, team Viewer is the most popular piece of software that mainly used
for internet-based remote access. It supports for establishing the connection between PC, server,
remote control the entire computer system. For this remote session, it would work with partner
and start a small application. Sometimes, it would not require the proper installation and other
type of administrative rights. Furthermore, team Viewer 6 is the lasts version of tool which
mainly works with different operating system. It involves windows, Linux and Mac OS. It is
open source for all non-commercial users.
Features Application Suitability
The team viewer does not
require any machine that
have installed into system.
Especially, it is mainly
useful in customer support
situation. Client may run the
program without installation
within system. It allows for
technician for using remote
access (Runowski, Woźny
and Martín, 2020).
Team viewer provide the
feature of presentation.
Video that can easily
sharing. Usually, it may
include the status display so
that team member can
quickly fond one another.
Team viewer can be used into
different areas such as
business or corporate world.
Many organization uses
license which allows to install
software on one workstation.
Although adding the
workstation that has
purchased.
By using team viewer, it is
running the workstation into
different concurrent session
and establish the coordination
with team members
(Runowski, Woźny and
Martín, 2020).
Commercial clients may
purchase a lifetime license
instead of playing monthly
As leading the global provider
of remote connectivity
solution. Team Viewer
provide the better facilities
and services to customer for
adapting in business activities
(Runowski, Woźny and
Martín, 2020).
This platform is becoming
suitable for enterprise which
offering secure remote access,
support control and other
collaboration capabilities in
term of online processing.
Companies are able to
increase size of business while
implementing remote access
processing.
8

charges.
Table: 1
Zoom
Zoom is a video conferencing application that was developed by Zoom video
communications. It is one of the most commonly used application or software that can be used
by organizations for conducting meetings (Blum and et. al., 2020). During this pandemic
situation of Covid-19 usage of Zoom software and application increased and it was majorly used
in in usage for remote work, distance education and online social relations.
Features of Zoom: Some of the most common features of Zoom software or application are: One
to ne meeting conduction facility, availability of group video conferences, screen sharing,
plugins, browser extensions, and the ability to record meetings and many more. If Zoom is used
upon computers then users can also select virtual background that can be downloaded from
different websites. It provides video conferencing facility in which up to 100 participants at once
can attend meeting up to a limit of 40 minutes. In this meeting schedule can also be fixed in
advance so that everyone can attend the meeting at that time (Blum and et. al., 2020). All of
these features are available in free version. However, there is a paid version of Zoom available
which is available at the cost of $15–20 per month. In this paid version longer duration meetings
can be conducted. Room availability for meeting also increases.
It is suitable for small organizations in many different ways such as it is freely available, easy to
be used and easy to be set up. With the help of this software it becomes easy for everyone to
attend the meeting without any issues.
CONCLUSION
It has been summarized that both online and offline products and services have their own
advantage and disadvantage like offline is time consuming while in online customers gets the
products within a single click. Besides this, there are various challenges in security and privacy
when customers go for online shopping. One of the major security issue is unsafe transactions
and various malware which steal personal information of customers. In order to minimize these,
there are various measures which can be taken by customers and organizations for protecting
them from frauds. Along with this, due to the widespread pandemic COVID-19, most of the
9

businesses have relied providing their services online. They are now using various online tools to
connect with the customers and organization employees like Zoom, team viewer.
10

REFERENCES
Books and Journals
Adams, M., 2017. Big data and individual privacy in the age of the internet of things.
Technology Innovation Management Review. 7(4).
Berman, F. and Cerf, V.G., 2017. Social and ethical behavior in the internet of things.
Communications of the ACM, 60(2). pp.6-7.
Blum, J., and et. al., 2020. E2E Encryption for Zoom Meetings.
Dharmarajan, H. and Snyderman, C.H., 2020. Tracheostomy time‐out: New safety tool in the
setting of COVID‐19. Head & neck.
Gurung, A. and Raja, M.K., 2016. Online privacy and security concerns of consumers.
Information & Computer Security.
Lim, Y.J and et.al.,2016. Factors influencing online shopping behavior: the mediating role of
purchase intention. Procedia economics and finance.35(5). pp.401-410.
Pappas, I.O., 2018. User experience in personalized online shopping: a fuzzy-set
analysis. European Journal of Marketing.
Runowski, M., Woźny, P. and Martín, I.R., 2020. Optical Vacuum Sensor Based on Lanthanide
Upconversion—Luminescence Thermometry as a Tool for Ultralow Pressure
Sensing. Advanced Materials Technologies. 5(4). p.1901091.
Sarkar, R. and Das, S., 2017. Online shopping vs Offline shopping: A comparative
study. International Journal Scientific Research in Science and Technology IJSRST.3
(1). pp.424-431.
11