Internet and E-business: Assignment

Internet and E-business

TABLE OF CONTENTS
INTRODUCTION...........................................................................................................................1
TASK 1............................................................................................................................................1
1.1 Environment in which e-business is conducted................................................................1
1.2 Benefits and barriers to a business considering its online presence.................................1
1.3 The security and legislative issues likely to be faced by the online business..................2
1.4 Different modes of communication..................................................................................3
TASK 2............................................................................................................................................4
2.1 Internet technologies and their importance in making an E-Business successful............4
2.2 Main features of HTML...................................................................................................4
2.3 The functions of clients-servers and browsers and the role of search engines and its
applicability for ‘F&M’..........................................................................................................6
2.4 Intranet and extranet.........................................................................................................6
TASK 3............................................................................................................................................7
3.1 different e-business Revenue models can be used to generate revenue for a business....7
3.2 Comparing two revenue models by assessing their benefits and challenges...................7
3.3 future developments in e-business revenue models.........................................................8
TASK 4............................................................................................................................................8
4.1 key elements of a good website design structure.............................................................8
4.2 impact of a well-designed website...................................................................................9
4.3 Issues concerning website utility....................................................................................10
CONCLUSION..............................................................................................................................10
REFERENCES..............................................................................................................................11

INTRODUCTION
Internet has brought paradigm shift in the ways of communication. There has been total
transition in the way people communication to each other. This virtual platform has decreased
the boundaries between people far from each other. Increasing personal and professional
interaction between people through this virtual platform has given immense opportunity to the
business entities offering wide range of products and services in the better and feasible manner.
Report is prepared to elucidate different components of internet to process e-business in bringing
lucrative benefits to the organization. For this purpose, F & M is selected which is serving its
customers by providing exceptional gift hampers from three centuries. The report throws light on
the scope of e-business, ways in which internet influence the working of organization and
different internet models used by it to expand its venture on national and international grounds.
TASK 1
1.1 Environment in which e-business is conducted
Business conducted on internet gets influenced with number of factors.
 Company is required to abide by the legislative laws laid down by government and other
legislative bodies (Gloor, 2012).
 Key concern issues for the business entities are security issues. There are many legal
aspects that bounds organization to work under the particular framework and function. Technological environment largely influence the business operation such as with frequent
up-gradation in technology it requires that company install advance techniques and
inculcate in its operations.
E-business transaction types
 Direct transaction: In this process company get linked to the customer in the direct
process and operates the transaction methods. Adopting this method companies maintain
direct connection with the customers so it reduces time and costing. It is considered as
direct selling concept that helps to build strong relationship with targeted customers. The
company is able to receive feed backs directly from potential clients. It further helps to
guide framing future marketing strategies.
 Through intermediaries: In this process transaction is done through medium or portal. A
company chooses a platform and enables the company to process transaction. This
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process is adopted due to its precise nature (Ray, 2012). Although it is also beneficial in
order to understand customers needs and expectations through the help of intermediaries.
The company coordinates effectively with the intermediaries.
1.2 Benefits and barriers to a business considering its online presence.
Benefits of e-business Sales volume: With better connectivity and interactions, producers are able to consolidate
large number of customers with their organization which increases sales in significant
amount. Cost reduction: Due to the reduction in number of intermediaries between producers and
customers, there is considerable amount of reduction in the cost. Further, direct
transaction facility via internet eliminates the transaction cost occurred on business
entities. Flexibility in communication: Internet has been the lucrative element for seller to
communicate with customers. Due to instant interaction, they are able to give details
about product and further it also addresses their queries (Srivastava and Teo, 2010). Better logistics: Proactive transaction between producers and sellers leads to
enhancement of efficiency of supply chain with faster and precise delivery.
Barriers of e-business Non compatible infrastructure: Though fast technological advancement has made the
process of purchasing and selling easier but still it is lagging far behind the required
infrastructure such as privacy, security and confidentiality are the key concern. Lack of expertise: There is a very fast pace advancement in the information technology
which requires frequent up-gradation of hardware and also bring adaptability with the
use. Demand of knowledgeable persons outstrips the supply which hinders the optimum
use of this facility. Resistance to change in methods: People are comfortable by using conventional methods
of transaction and business and resistant to inculcate new technology in their processes.
 Security issues: Major concern of using internet as the platform for internet is security
measures. Due to certain loop holes and lacunae in measures adopted, there is fear of
losing confidentiality and privacy for the users.
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