Macro Environment Factors Affecting London Fashion Week - Desklib

Global Events

Table of Content
 Introduction
 Macro environment factors
 Political factors
 Economical factors
 Social factors
 Technological factors
 Legal Factors
 Environmental Factors
 SWOT analysis
 Conclusion
 References

INTRODUCTION
 Global event is one which is organised for limited
time and can be organise at global level that
require public investment and create impact on
population as well as building environment.
 This project power point consist analysation of
London Fashion Week which is organised in
London, UK.

Macro environment factors
 It is essential for any organisation to identify macro
environment factors and also to evaluate impact of
these factors on events industry in all over world.
 Different macro environment factors consist political,
social, economic, legal, technological and
environmental.

Political Factors
 Political factors are most important factors for any
industry which can create impact on survival of business.
 It can create positive and negative impact on business.
These factors are important since Roman emperors as
they have been understand important for events like
circus for deflecting criticism as well as shore up
popularity.

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 .Political stability is essential for smooth run of
business which are opportunity for them. But these
political factors at same time create negative
impact on business. Brexit is one of factors which
lead uncertainty in UK that also results in problems
for event like London Fashion Week.