Management and Organisation Report Pure Gym
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Added on 2020-09-03
Management and Organisation Report Pure Gym
Added on 2020-09-03
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Management and Organisation
Table of ContentsINTRODUCTION...........................................................................................................................1TASK 1............................................................................................................................................11) About Pure Gym.....................................................................................................................1TASK 2............................................................................................................................................21) Organisational structure of Pure Gym....................................................................................2TASK 3 ...........................................................................................................................................33) One modern management approach used in Pure Gym..........................................................3TASK 4............................................................................................................................................41) Two innovative strategic management objectives of Pure Gym............................................4CONCLUSION................................................................................................................................5REFERENCES................................................................................................................................7
INTRODUCTIONOrganisational management refers to a process of planning, organising, directing and alsocontrolling all resources with the help in accomplishing goals and objectives of businesseffectually (Laudon and Laudon, 2011). Pure Gym is a chain of fitness club in the UnitedKingdom. This gym offers free and fixed weights, cardio equipment and also some exerciseclasses. In this report, organisation and its structure are going to be discussed along withhighlighting the approach of modern management that can be used by Pure Gym. TASK 11) About Pure GymPure Gym is a big chain of fitness clubs in the country of United Kingdom. Main work ofthis gym is to provide the fitness facilities to people. It is the Britain's biggest chain of gym andthere are around 450000 members and till the year 2020, it has to plan for opening a gym around300. But, in the United Kingdom, it has total 180 gyms. This gym was found in the year 2009.Main facilities which Pure Gym is providing are some exercise classes, free and fixed weightsand also the cardio equipment. But this gym is not providing the saunas or swimming poolsfacilities. The type of this company is private and this industry deals in Health clubs. The Gymis privately owned and run by the CCMP capital and also, through other investors. It offers manyother fitness facilities as well with the supportive staff. There are some effective components which make this gym great and these are minimumcost, online classes, high quality gyms, open every day and every hour, etc. The main motive ofthis gym is to make people healthy, fit and also deceased free. From the gym, people do not feellow (Sarkis, Zhu and Lai, 2011). This gym takes on LA fitness and also becomes a biggestUnited kingdom gym and it operates its business through online. It announces partnership withthe 02, AXA PPP health care and also, with the Tom Tom. To attract many people towards gym,it gives attractive offers. The founder of this gym is Peter Roberts and he is also the ChiefExecutive. Some of its members learn about the healthy tips from online internet services. PureGym develops an application and with the help of this application, people can do exercise athomes.
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