International market entry strategy and modes of entry (Doc)

MANAGING A SUCCESSFUL
BUSINESS PROJECT

TABLE OF CONTENTS
TOPIC:.............................................................................................................................................1
1. INTRODUCTION.......................................................................................................................1
2. AIM AND OBJECTIVES............................................................................................................1
3. SCOPE AND LIMITATIONS.....................................................................................................2
4. RESOURCES AND COST.........................................................................................................2
5. PROJECT PLAN, GANTT CHART OR WORK BREAKDOWN STRUCTURE....................2
6. RISK REGISTER........................................................................................................................3
REFERENCES................................................................................................................................5

TOPIC:
Globalisation
1. INTRODUCTION
Globalisation is the movement of goods and services, people across the boarders. It is
possible only after globalisation that organisation are moving across the boarder and start selling
goods and services. Internation joint venture is occurs when tow businesses bases in two or more
nations form a partnership and stars doing businesses (Bernstein and Brass, 2016). Joint Venture
is one of the entry strategies that is used to enter into global markets. Globalisation has raised the
popularity of joint venture at regional, local and international level. The key trends of Joint
Venture are funding obligations, commonly used structures, decision making and governance
processes, deadlock breakers, transfer restriction, dispute resolution etc.
In this current research, researcher will use effective methods and techniques to identify
the risk and benefits associated with joint venture to enter into international market.
2. AIM AND OBJECTIVES
Aim:
“To identify the risk and benefits associated with joint venture to enter into international
market. A study on Tourism Union Internation (TUI)”.
Objectives:
 To identify the trends of globalisation in context of entry strategies.
 To determine the benefits of joint venture entering into international market.
 To articulate the risk associated with joint venture in international business environment.
 To provide effective strategies for expansion of business in internation market through
joint venture.
Research Questions:
11 What are the trends of globalisation in context of entry strategies?11 What are the benefits of joint venture entering into international market?11 What are the risk associated with joint venture in international business environment?
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