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Managing the Consumer Experience Table of Contents InTRODUCTION

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Added on  2020-10-23

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MANAGING THE CUSTOMERS EXPERIENCE TABLE OF CONTENTS INTRODUCTION 1 LO 3 1 P5 Digital technology impact in managing consumer experience 1 LO 4 2 P6 Customer service strategies 2 P7 Customer service strategies develop customer experience 4 CONCLUSION 5 REFERENCES 6 INTRODUCTION Customers play their important role in business success and growth and make it more successful. LO 3 1 P5 Digital technology impact in managing consumer experience Digital technology include all electronic technology or equipment that stores, generate and process data of information

Managing the Consumer Experience Table of Contents InTRODUCTION

   Added on 2020-10-23

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MANAGING THECUSTOMERS EXPERIENCE
Managing the Consumer Experience Table of Contents InTRODUCTION_1
TABLE OF CONTENTSINTRODUCTION...........................................................................................................................1LO 3.................................................................................................................................................1P5 Digital technology impact in managing consumer experience..............................................1LO 4.................................................................................................................................................2P6 Customer service strategies....................................................................................................2P7 Customer service strategies develop customer experience ...................................................4CONCLUSION ...............................................................................................................................5REFERENCES ...............................................................................................................................6
Managing the Consumer Experience Table of Contents InTRODUCTION_2
INTRODUCTIONCustomers play their important role in business success and growth and make it moresuccessful. Organization need to manage consumer experience that define their perceptions. Thisreport Hazev restaurant has been chosen for assessment (Peppers and Rogers, 2016). It is locatedin Docklands Canary Wharf in London that offers exciting tastes of traditional Anatolian cuisine.The present report explain the impact of digital technology in consumer relationshipmanagement. Furthermore, it also clarified effective consumer experience management inrestaurant business to increased their engagement with customer. It will also illustrate customerservice strategies create and develop customer experience for required standard of the servicesector. LO 3P5 Digital technology impact in managing consumer experienceDigital technology include all electronic technology or equipment that stores, generateand process data of information in term of two levels: non-positive and positive. It is verybeneficial tool that plan and promote business products and services in marketplace that attractpeople toward their facilities. Thus, Hazev using digital technology for promoting their fooddishes and services of business to customers. This technique change their business functions andstructures and adapt new market strategies (Homburg, Jozić and Kuehnl, 2017). Digitaltechnology help to understand customers needs that they want at exact moment as per theirneeds. Organization uses this process for completing demands of consumer that enhances theirexperience effectively. Most of Restaurants and hotels use digital technology that give advantageof making products according to perceptive and make buying easier as well as faster and saferonline. Through using new technologies' organization manage their consumer experience whichinfluence business growth and profitability. Hazev restaurant managing consumer goodexperiences by using digital technology that help to understand their requirement in services andfood items. Good and effective services also enhance consumer experience more than now thatrun business perfectly (Klaus, 2014). By knowing people needs organization give facilities andoffer food items according that build reputation of firm. Customers relationship management is a plan for managing company's interaction andrelationships with consumers and potential customer. This system help Hazev to stay connected1
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