Marketing Chocolate

Marketing Chocolate

Table of Contents
INTRODUCTION...........................................................................................................................1
TASK 1............................................................................................................................................1
P1 Key roles and responsibilities of marketing functions......................................................1
P2 How roles and responsibilities of marketing relate to wider organisational context........2
TASK 2............................................................................................................................................3
P3 Compare the ways in which several organisation apply marketing mix to achieve business
goals........................................................................................................................................3
TASK 3 ......................................................................................................................................4
Covered in PPT.......................................................................................................................4
CONCLUSION................................................................................................................................5
REFERENCE...................................................................................................................................6