Analyzing CSR Activities of Nisa

This assignment focuses on analyzing the effectiveness of Corporate Social Responsibility (CSR) initiatives implemented by the retail company Nisa. The analysis aims to determine how these activities contribute to enhancing the organization's image, gaining a competitive advantage, and ensuring financial sustainability. The report utilizes a breakdown structure and Gantt chart to assess work distribution and activity duration within the CSR program. Additionally, it explores the various tools and techniques employed by Nisa in their research and implementation of CSR strategies.

Managing a Business
Research Project

Table of Contents
INTRODUCTION...........................................................................................................................3
TASK 1............................................................................................................................................4
P1 Aims and objective of Nisa...............................................................................................4
P2 Project management plan.................................................................................................4
P3 Work breakdown structure and Gantt chart ....................................................................8
TASK 2 .........................................................................................................................................10
P4 Qualitative and quantitative research methods...............................................................10
Data analysis..................................................................................................................................11
TASK 3..........................................................................................................................................16
P5 Research Analysis .........................................................................................................16
P6 Recommendation ...........................................................................................................17
TASK 4..........................................................................................................................................17
P7 Reflection ......................................................................................................................17
CONCLUSION..............................................................................................................................17
REFERENCES..............................................................................................................................18

INTRODUCTION
Project management is a term which may provide effectiveness in planning, executing,
initiating and controlling tools and techniques. Where it help to managed their whole project and
achieve specific goals to meet there specific success. A project mangers helps to define the goals
and targets of the project and determines there systematic way to accomplishing all task and
goals. The present report is based on CSR activities, is is corporate social responsibilities,
whereas, it used to providing effectiveness in under developing organisation. Nisa company has
been chosen for this study which is small scale retailer of food items. In this present report
covered aims an objective of the firm and analyses there CSR tools. The report has been develop
for the analysis work breakdown structure and Gantt chat. Along with that analysis all research
report with quantitative data or qualitative data sources. This report will cover recommendation
about their CSR activities which is applying in mentioned company(Carroll, 2015).
TASK 1
P1 Aims and objective of Nisa
Nisa is a one of the small scale retailer company which is provide food items in UK. The
main objective of this retail firm is to deliver the effective services to gain their competitive
advantage over the other market. On the other hand this utilized the benefit of CSR activities for
improving their organisation working situation and effectiveness. CSR activities is laid on there
improving their society level. CSR activities is a process where company contribute their such
amount of income in their under developed organisations or else society. It is helps to increasing
there company performance and creating a good brand name in market.
Aim - The main aim of this organisation is to promote the sustainability in the organisation.
Objectives:
 To identify all aspects of the project management and CSR activities.
 To provide effectiveness of CSR activities in an organisation.
 To identify their various qualitative data source and quantitative data , which is aid to
develop there research analysis(Crane and Matten, 2016).
 To understand there various methodologies of measuring work performance.
 To generate financial suitability and profitability

All these aims and objectives will be consider in further report with uses some different
tools and working methods(Ebert and et.al., 2014).
P2 Project management plan
Project management plan is based on their planning procedure. Whereas company
generate their blue print about there whole project activities. It is help to providing systematic
form of doing such activities. Pre-planning is help to attain all task and objectives is
accomplishes on time. A good research report is based on their effective planning. Planning is
may provide outline of the whole research and generating their information which is used in
further analysing. Their are various steps and forms of the planning effectiveness. Their are are
some steps such as firstly project is stated by project manager they will decide all factors and
aspects which may considered in further report. Planning about their project activities, then
execute their whole project task and assigned duties. Last one is control over the all process
which would be mentioned in planing steps. On the other hand there sis various aspects of cost
and scope where project is mainly focused(Forsgren and Johanson, 2014).

On the basis of above report project will be planned and work will be done as the
requirement. Diving work and time is according to various task. This thing will be easier way to
generate some better effective results(Kendrick,2015).

P3 Work breakdown structure and Gantt chart
Work break down structure is based on their work distribution(Polonsky and Waller,
2014). This is very effective technique to manage their work in sub task. Breakdown structure is
way to provide systematic way of doing work and managed them effectively. It is may like
distribution or work as according to their time frame. Also it managed all task and activities to
their pre determine activities. Where all activities are managed effectively. In this whole process
work breakdown structure is based on their systematic way to provide different manner of doing
work. On the other hand in this process Gantt chart is also used in whole research report where
Gantt chart is a used to measure their time duration on individual activities. It is a process where
time frame is measure their each and all activities to performing their task. Further, it is clearly
made for the shows work done as per the allotted time. It helps to analysis their all activities and
task time duration on time scale. Which is very effective way to measure their activity time and
duration as according to their assigned task(Kerzner, 2013).
Work breakdown structure:

Gantt chart:

TASK 2
P4 Qualitative an d quantitative research methods
Name:
Age:
Gender:
1) What major issue currently face by Nisa
Poor quality
High prices
unskilled people
conflicts

2) Benefits of implementing CSR activities
Build image
Employee satisfaction
Sustainability
competitive advantage
3) Nisa can implementing CSR activities in the workplace
charity events
funding
social welfare
Own contribution
4) Who is responsible for implementing those CSR activities
Manager
Administration
Hr
Director
5) What term which may increase Nisa's CSR practices
Government incentives
Awards schemes
training on CSR practices
Others
Data analysis
Theme 1 - Major issue by facing Nisa
Frequency Percentage
1) What major issue currently face by Nisa
Poor quality 2 10
High prices 6 30
unskilled people 10 50
conflicts 2 10

Interpretation: As per the above data analysis manager face 50% of employees who is
un skilled and they can't met their objectives as properly. 30% of issue is related to high
price where it affect there ratio of productivity. 10% issue is related to the poor quality of
products and 10% of issue is related to the conflicts which is may occurs in existing
employees.
Theme 2 - Benefits for the implementing CSR
Frequency Percentage
Benefits of implementing CSR activities
Build image 5 25
Employee satisfaction 5 25
Sustainability 5 25
competitive advantage 5 25
Poor quality High prices unskilled people conflicts
0
5
10
15
20
25
30
35
40
45
50
10
30
50
10
What major issue currently face by Nisa
Percentage

Interpretation: As per the above data analysis 50% of CSR activities are gaining their
compensative environment and alss 50% is aid to increasing their company image. On the
other hand along with that 50% is increasing their competitive environment. These all
factors are equally affect their CRS activities and maintain their profitable suitability.
Moreover, equally 50% is based on their financial sustainability which may aid to
maintain their company financial performance.
Theme 3 - Implementing of CSR in Nisa
Frequency Percentage
3) Nisa can implementing CSR activities in the workplace
charity events 8 40
funding 5 25
social welfare 4 20
Own contribution 3 15
Build image
Employee satisfaction
Sustainability
competitive advantage
0
5
10
15
20
25
25 25 25 25
Benefits of implementing CSR activities
Percentage

Interpretation : As per the above data analysis 40% implementation of CSR activities. is
laid on their charity events in there organisation. On 25% of funding is also laid to
implementing their CSR activities. On the other hand 20 % managers said that social
welfare actives are aid to implementing CSR, or only 15% managers are said company
direly contribute their CSR activities to maintain there company image in current
marketplace.
Theme 4 - Responsible person of implementing CSR activities
Frequency Percentage
4) Who is responsible for implementing those CSR activities
Manager 5 25
Administration 2 10
Hr 3 15
charity events funding social welfare Own contribution
0
5
10
15
20
25
30
35
40
40
25
20
15
Nisa can implementing CSR activities in the workplace
Percentage

Director 10 50
Interpretation: As per the above stated data analysis 50% of managers agree that company
directors is mainly responsible for implementing CSR activities. 25% CSR managers are more
responsible for that. On the other hand 15% of HR department are responsible for implementing
CSR activities.
Theme 5 - Encouragement for implementing CSR activities.
Manager Administration Hr Director
0
5
10
15
20
25
30
35
40
45
50
25
10
15
50
Who is responsible for implementing those CSR activities
Percentage

Frequency Percentage
What term which may increase Nisa's CSR practices
Government incentives 5 25
Awards schemes 10 50
training on CSR practices 3 15
Others 2 10
Interpretation : The above theme has stated that 50% of award schemes are way to encourage to
more implementing CSR activities. Which is may provide motivation towards their practices and
aid to develop their working environment. While, 25% is based there government incentives
which may aid to develop there contribution towards CSR activities. On the other hand 15%
managers agree that through training is provide motivation for implementing CSR activities.
Government incentives
Awards schemes
training on CSR practices
Others
0
5
10
15
20
25
30
35
40
45
50
25
50
15
10
What term which may increase Nisa's CSR practices
Percentage

TASK 3
P5 Research Analysis
Research design: It is way to identify their systematic way to design their whole research
process. In this research design use various research methods to maintain there systematic way of
working. On the other hand research design is based on there descriptive research design,
explanatory research design(Korschun, Bhattacharya and Swain, 2014). Where descriptive
research design is based on there to identify whole research is in detail forms which is useful for
the future records. In explanatory research design where research used various facts and figure
to design there research. In this research project research used descriptive research design to
maintain there effective working forms.
Research philosophy: It is a based on their assumption and perception, whereas research may
generate there assumptions an perception about there research which is going to accomplishing
during their whole process. So they use research philosophy. As per the research methods
research philosophy is based in facts and real figures which is laid on to measure more reliable
and authentic data. Which is mainly useful for the organisation to implementing there research
project. With the help of research philosophy whole project is accurate and systematic(Polonsky
and Waller, 2014).
Data collection : It is a very essential method in research project. Which may aid to provide
systematic relevant information for the whole stated project. Data collection is a tool to
identifying their effectiveness of information gather for whole research report. Data collection is
based on their primary data source and secondary data source, where as primary data collection
method is provide fresh authentic information. There are various ways to generating primary
information which may like as, questionnaires, interviews, surveys. On the other hand secondary
data collection methods is way to generate information which is already applied in some other
research report. It will provide only secondary data which is already applied. Their is some ways
to gathering secondary data which may like books, journals and other past company records. In
this research report research used both are the data collection method which is used in very
effectively generate information for there specific topic(Pedersen, ed., 2015).
Sampling: In any research project selecting sample size is essential where research select some
of the people in large number of population. There are two types of selecting sample size one is
probabilistic and non probabilistic. Where probabilistic is way to select some people in large