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Operations, Logistics and Supply Chain Management

   

Added on  2020-10-23

11 Pages3748 Words221 Views
UnderstandingOperations, Logisticsand Supply ChainManagement

Table of ContentsINTRODUCTION...........................................................................................................................3MAIN BODY...................................................................................................................................3Introduction to Aston Martin and Two Main Topics Chosen................................................3Explanation of Theories to Managing Quality, Its Application, Critical Analysis and Example................................................................................................................................................4Application of Theories to Managing Business Relationships in Supply Chains, ItsApplication, Critical Analysis and Example..........................................................................6Managing Business Relationships in Supply Chains: ...........................................................6Triple Bottom Line Approach of Aston Martin.....................................................................7Recommendations..................................................................................................................8CONCLUSION................................................................................................................................9REFLECTIVE PIECE.....................................................................................................................9REFERENCES..............................................................................................................................11

INTRODUCTIONOperations Management can be defined as the administration of different businesspractises applied in an organisation for achieving the highest level of efficiency possible in work(Operations Management: Definition, Principles, Activities, Trends, 2019). With properadministration of different tasks done, their work progress and efficiency can be noticed andneeded improvements can be made. The following assignment is based and will focus on threemain tasks whose successful accomplishment is very important for the success of anorganisation. These are Operations Management, Logistics and Supply Chain Management(SCM). Logistics is the process of proper planning and execution of transportation and storage ofgoods of an organisation so that they can be provided to customers as per their demand. Easyavailability of goods at right place and at right time are also important for an organisation and away to attract customers towards the products (Chen, Sohal and Prajogo, 2013). Supply ChainManagement is a broad concept and can be defined as the management of process of flow ofgoods and services and considering all the processes which are required to convert the rawmaterial into finished products for the final consumption of customers. With this an organisationcan make dramatic increase in their profits and also leads to more customer satisfaction. Thisassignment will further focus on maintaining quality of goods and relationship with the peopleincluded in the Supply Chain. This will be done with the application of various theories and alsothey will be critically analysed. MAIN BODYIntroduction to Aston Martin and Two Main Topics ChosenFor the successful completion of this assignment, Aston Martin Company is chosenwhich is UK based. This company manufactures Luxury Sports Cars and Grand Tourers fro theircustomers. It was founded in the year 1913 in London and is headquartered in Gaydon,Warwickshire, United Kingdom. The total revenue of the company for the year ended 2017 was£876 Million and is employing 3000 people. The two areas in managing operations, logistics and supply chain of Aston Martin arediscussed as Managing Quality and Managing Business Relationship in Supply Chains. Managing Quality: Managing Quality can be defined as the process of checking all the tasksand processes which are helpful in providing the customers with the best satisfaction possible

through the products of an organisation. It is done with the help of planning policies related tothe quality and also implementing those policies and procedures in the operations of business,logistics and supply chain management. Customers are paying for getting satisfied from theconsumption of goods and this satisfaction can only be provided by proper management ofquality at every level such as production, transportation, etc. In case the company is not focusingon quality of product, it will result in loss for the company and also will decrease theirproductivity, profitability and market share (Christopher, 2016).Managing Business Relationship in Supply Chains: In supply chain of an organisation,various people are included such as employees, customers, suppliers, wholesalers, retailers, etc.are included. It is also important to maintain proper relation with people who are taking part inthe production process as their work will create revenue for the company So it is important notonly at operational level but also other levels from a product passes as they help in generatingincome and creating loyalty towards the company. Explanation of Theories to Managing Quality, Its Application, Critical Analysis and ExampleQuality Management is an important concept which every business like Aston Martinshould consider. It is so because quality is one of the main aspects which the customers prefers tocheck. For purchasing a good, it is important that the satisfaction level from the good whichcustomers derives from it must be equal to the price of good. In this regard the theory which willbest suit to Aston Martin is the Total Quality Management Approach which is explained asunder:Total Quality Management Approach (TQM):This approach to maintaining the quality of products can be defined as the continuousprocess of detecting, reducing and eliminating the errors from the operations, supply chains toprovide the customers with better satisfaction level. It is also beneficial as it takes into considerall the parties who are involved in the production process (Gimenez, van der Vaart and Pietervan Donk, 2012). It will help in knowing exactly about where the errors are coming and will alsohelp in eliminating them. Many principles are identified under this approach which are discussedas under:Continuous Improvement: As from the definition it is clear that this approach is all about thecontinuous improvement to be made in the production process by checking the work of

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