Business Plan for Plam Real Estates - Desklib

PLAM REAL ESTATES

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Table of Contents:
Table of Contents
Business Overview. ................................................................................................................................................3
1.1 Business detail: .......................................................................................................................................3
1.2 Describe your core product or service:....................................................................................................3
Management structure ............................................................................................................................................4
1.4 Job roles. .................................................................................................................................................4
1.5 Job advertisement. ...................................................................................................................................4
The market/customer profile...................................................................................................................................5
2.1 Target market(s):......................................................................................................................................5
2.2 Market Research of real estate business..................................................................................................5
Competitor analysis.................................................................................................................................................6
2.3 Competitor analysis. ................................................................................................................................6
2.4 Describe what is unique about your product or service and state your USP:..........................................6
Marketing ...............................................................................................................................................................7
2.5 Marketing strategy. Describe your market strategy:................................................................................7
Operations and logistics .........................................................................................................................................8
3.1 Premises and location...............................................................................................................................8
3.2 Set up costs. List the products/services you will need to acquire before commencing operations:........8
3.3 Transport needs:.......................................................................................................................................8
3.4 Legal requirements:..................................................................................................................................8
3.5 Insurance requirements:...........................................................................................................................9
3.6 Other required certifications:...................................................................................................................9
3.7 Summary of fixed monthly costs (as per cash flow): ..............................................................................9
Pricing strategy......................................................................................................................................................10
3.8. Pricing Strategy. Explain and justify your chosen pricing strategy(ies):..............................................11
Cash Flow Forecast and Profit Projections...........................................................................................................11
3.9 Cash Flow Forecast................................................................................................................................11
3.10 Profit projections. Provide a three-year projection of total sales and net profits: ...............................12
3.11 Justification of cash flow forecast and profit projections:...................................................................14

Section One A
Business Overview.
1.1 Business detail:
John crook has as an idea of starting his real estate business. He started his real estate business
with the name of “Plam Real Estates”. The tag line of “Plam Real Estates group's office” is “Let us
Guide you Home”. For this john take loan of $ 40,000 from government. It is a 40 floor residential
apartment area that will be known for its high residential facilities. John has decided to keep its labour or
overhead cost down and he decided to well-furnished his interior and keep his décor elegant.
1.2 Describe your core product or service:
The core services of the business is to provide spacious residential apartments with all facilities in
affordable and reasonable price range. The residential apartments will be offered to the customers having
high facilities related to parking, cinema hall and many others services as well.
1.3 Outline your current and future business aims:
The immediate business aim of the real estate group is to focus on the construction of the
residential apartments focussing the requirements of the customers and its future business aims are to
maintain the high efficiency of the several facilities provided to the customers in the reasonable and
affordable price range.

Section One B
Management structure
1.4 Job roles.
There are many choices which are to perform with the Plam Real Estates industry.
1. Real estate investor- It plays an important role in the real estate industry. It means those investors
which are acquire the flats or land to increasing the profits and after that sell their properties. The
successful investors knows that when or where to acquire the properties. The real estate investors
should include the following strategies such as to find the best land to maximize the profit and
understand the different real estate tools(buy and hold , rentals)
2. Real estate agent- It is one of the best job in Plam real estate industry. This agent helps to acquire
and sell properties. There are two types of agent such as residential and commercial agent.
3. Real estate broker- The broker and agent both are plays similar jobs. Brokers have to start the
works either freedom or start their own brokerage. The plam real state salary for brokers in the US
is $ 80.5K/yr.
1.5 Job advertisement.
Job advertisement plays an important role for attracting the people who can buy the flats in right time, in
right manner and best price.
Job advertisement of Plam real estate:
Job role: Real estate investor
Qualification: MBA ( in finance)
Years of experience: 2 years in real estate industry.
There should be good communication skills to mange the customer’s (Inkon, 2019).