Recruitment and Selection Strategies

Recruitment and
selection strategies
for DBS bank

1
RECRUITMENT ANS SELECTION STRATEGIES
Table of Contents
Introduction................................................................................................................................3
(1) Job analysis in marketing department for the post of Sales Manager.............................3
(1.1) Job description for the post of Sales Manager.........................................................3
(a) Job tasks...................................................................................................................3
(b) Job duties.................................................................................................................4
(c) Job responsibilities...................................................................................................4
(1.2) Job specification......................................................................................................4
(a) Knowledge...............................................................................................................4
(b) Skills........................................................................................................................4
(c) Abilities....................................................................................................................5
(2) Job design for the position of Sales Manager..............................................................5
(2.1) Design for efficiency.................................................................................................5
(2.2) Design for motivation................................................................................................5
(2.3) Design for safety and health......................................................................................5
(3) Recruitment strategies of sales manager and its implementation...................................6
(3.1) Internal recruitment method..........................................................................................6
(3.2) External recruitment method.........................................................................................6
(3.3) Corporate Intranet method.............................................................................................6

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RECRUITMENT ANS SELECTION STRATEGIES
(3.4) Headhunting..................................................................................................................6
(3.5) Using social media........................................................................................................6
(3.6) Referrals........................................................................................................................7
(4) Methods to check the effectiveness of recruitment strategies.................................7
(5) Steps required for implementation of personnel selection..............................................7
(5.1)Providing advertisement.................................................................................................7
(5.2) Evaluating application form..........................................................................................7
(5.3) Cognitive test.................................................................................................................8
(5.4) Personality test...............................................................................................................8
(5.5) Situational and structured interview..............................................................................8
(5.6) Reference and background check..................................................................................9
(5.7) Compensatory decision making....................................................................................9
Conclusion..................................................................................................................................9
References................................................................................................................................10

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RECRUITMENT ANS SELECTION STRATEGIES
Introduction
DBS bank is one of the major banks of Singapore which is dealing with many types of
banking, financial and investment related services. The bank was established in 1968 by the
Government of Singapore. It has a total asset of S$ 518 billion. It is one of the largest banks
in Asia. It is dealing with various segments of banking like: personal banking, corporate
banking, business banking, SME banking and other types of banking services (DBS, 2020).
The Company is planning to extend its business in Singapore and in Asia by opening
new branches of the bank in various geographical areas. The major objective of the bank is to
acquire a large client base (DBS, 2020).
(1) Job analysis in marketing department for the post of Sales Manager
Job analysis describes about the nature and essential skills which are extremely
required to perform a job role. It has two major parts. One is Job description and the other
one is Job specifications.
(1.1) Job description for the post of Sales Manager
Designation: Regional Sales managers
(a) Job tasks
 Acquire new customers and handle the queries of the clients.
 Achieved the weekly and monthly target related to selling the financial products of
DBS bank.
 Daily call and meet with new persons in order to explain the financial products of the
Company.
 Co-ordinate among the team members for making the presentations effective, in front
of individual or corporate clients.
 To design and implement the sales strategy in order to meet the monthly sales targets
without any problems.
 Design and implement the strategies related to brand promotion and advertisements.
 To develop a vision to expand the client base with excellent customer satisfaction (SD
Rozario, 2019).