Reflectiev Essay | Social Media and Social Network

Running head: REFLECTIVE ESSAY
Business Research Methodology
Name of the Student:
Name of the University:
Author’s Note:

2REFLECTIVE ESSAY
Social media and social network are beneficial for the business to create brand awareness
and to promote a business in an organization (Zhang et al. 2017). However, the social network
establishes a strong communication with the customers in the context of any business. This
current assignment deals with the learning process of the individuals to based on the application
of social media in business sectors.
The learning experience is a process through which an individual is able to gain
knowledge from the theoretical evaluation or practical evaluation (Heymann-Reder 2012).
According to me, learning experience gives practical knowledge to an individual besides the
theoretical knowledge. Based on the assessment 1 and assessment the individual gets a clear idea
of the advantage and disadvantage of social media application in the context of business. This
learning experience allows me to get a clear idea about the application of social media in the
business industry.
A learning experience has a great value to improve the individual's skill. Regarding me
learning experience regarding the pros and cons of the application of social media in business,
sectors allow the individual to get a preliminary idea about its impact on the work of an
employee (Grabher and König 2017). Therefore, a learning experience also enables the
individuals to make them personally and professionally active in the near future. From the
discussion of the use of social media network in the business sectors, I am able to understand that
social media network has been increasing rapidly in the business sector to promote a business.
However, there is some negative impact of social media in the business that also defined by me
through such learning experience.

3REFLECTIVE ESSAY
This learning process is beneficial for me as it helps me to make my career as a
management student with proper business skill. However, for a business student, it is important
to understand all marketing tools that will enhance the sale as well as the customer engagement
(Clark et al. 2017). According to me, such learning process will allow me to understand the
various aspects that are both the benefits and drawbacks of the use of social media network in the
business industry. However, it will help me to make my future as professional in the near future.
This learning practice is beneficial for me to pursue my management study, as marketing is a big
part of the management study. Therefore, this learning will help me to make me as the business
professional in the marketing team of a business by using the social media network in the proper
way for business promotion.
As per my viewpoint, this learning process will enable me to transfer my knowledge in
my professional sector in future. However, I will be able to share my learning experience
regarding the advantages and disadvantages of the social media network in the context of a
business. This will enable me to apply the social media network in the proper way that will not
affect the growth of a business. However, I will also insist my co-worker utilize the social media
properly in the context of business in the near future.
Learning process includes a theoretical knowledge and a practical knowledge (Kasemsap
2017). However, in the learning process, different phases occur that lead me to improve my
knowledge and my existing skills. According to me, this learning process enables me to observe
that social media and business performance have a relationship. However, corporate social
performance, financial performance, and operational performance can be enhanced through the
application of social media. It was understood by me through the learning outcomes that a
massive research is needed to develop a study. Therefore, it was seen by me that in this learning