Report on the Sales Conversation

Running head: REPORT ON THE SALES CONVERSATION
REPORT ON THE SALES CONVERSATION
Name of the student
Name of the University
Author note

1
REPORT ON THE SALES CONVERSATION
Table of Contents
Introduction......................................................................................................................................2
Prospect appointments and Customers............................................................................................2
Scheduling of the Appointment.......................................................................................................2
Preparation of Sales talk..................................................................................................................3
Sales tools used by the seller...........................................................................................................3
Sales conversation...........................................................................................................................4
Personality.......................................................................................................................................5
Objections and claims......................................................................................................................5
Negotiation......................................................................................................................................5
Verbal and non-verbal Techniques..................................................................................................6
Success of Conversation..................................................................................................................6
Learning from Salesperson..............................................................................................................6
References........................................................................................................................................7

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REPORT ON THE SALES CONVERSATION
Introduction
To identify the sales person from B to B seller the sales manager from Pepsi in Leuven
from Belgium has been contacted for the analysis of situations in sales. The company has its
headquarters in USA and the company has its chairwoman and President cum CEO as Indra
Nooyi. It is the world’s leading brand and industry of foods and beverages. It has over 1,53,000
employees working for the company. Its businesses include, Frito-lay snacks, quaker food,
Tropicana juices, Gatorade sports drink and Pesi-Cola beverages.
The name of Sales pro is Mr. Elgeene Perk
Contact email- [e-mail]
Cell phone number- 4449990132
Sales situations witnessed- 05.04.2019 and timing: 11:00am
Prospect appointments and Customers
The prospective appointments have approached to the Sales manager is through the
newspaper advertisements and over telephone. The person was also contacted through the online
sites to resolve the queries and to study ongoing sales in that particular location (Spreer and
Rauschnabel 2016). The potential customers have been selected through short confrontations and
interview on sales and what they know about marketing trends and strategies that Pepsi
incorporates and what innovative ways they consider for the brand to be more successful in
future.
Scheduling of the Appointment
The Sales Pro from Pepsi was quite cooperative and behaved in a supportive way as in
whatever queries prospects had from him was resolved with the inputs, researches and working