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Research Project on Digital Technology in Supply Chain

   

Added on  2020-06-04

17 Pages3728 Words27 Views
Research Project

Table of ContentsCHAPTER 1: INTRODUCTION....................................................................................................11.1 Overview of research............................................................................................................11.2 Background of research.........................................................................................................11.3 Research aims........................................................................................................................11.4 Research objectives...............................................................................................................21.5 Research questions................................................................................................................2CHAPTER 2: LITERATURE REVIEW.........................................................................................22.1 Introduction...........................................................................................................................22.2 Effectiveness of digital technology in supply chain of business activities...........................3CHAPTER 3: RESEARCH METHODOLOGY.............................................................................43.1 Type of methodology............................................................................................................43.2 Data Sampling.......................................................................................................................43.3 Sources of data......................................................................................................................43.4 Limitations............................................................................................................................4CHAPTER 4: DATA ANALYSIS..................................................................................................54.1 Data Analysis........................................................................................................................54.2 Data and relation variables....................................................................................................6CHAPTER 5: CONCLUSION AND RECOMMEDATION..........................................................95.1 Conclusion.............................................................................................................................95.2 Recommendation...................................................................................................................9REFERENCES..............................................................................................................................10

TITLE:To analyse the impact of integrating digital technology in the supply chain ofbusiness activity: case study of Mobile Fun (Online retailer)CHAPTER 1: INTRODUCTION1.1 Overview of researchIn today's business environment, it become very essential for firms to digitized theirbusiness activities. One of the main reason behind this is evolution of supply chains toward asmart, connected and efficient supply chain (Boon-Itt and Yew Wong, 2011). Today supplychain is known as a series of various steps taken by firm with help of marketing, productdevelopment, manufacturing, distribution and finally hand over to the hands of customers. Oneof the main benefit of digitalisation is it brings down all the walls and help in make the supplychain more integrated and transparent for all players from suppliers of raw materials todistributors of finished goods and last to the customers for fulfil their requirements. Mobile funlimited is a retailer of smartphone and tablet online. Further company sells various accessoriessuch as bike holders, cables, car holders and many more. With effective use of digitalisationmobile fun can increase the effectiveness of its supply chain. 1.2 Background of researchVarious tools, technologies and methods are changing the routine activities of business.Today supply chain is become more lean in its business activities due to this managers focusmore on reduce cost of company's operations, improve quality of products and increase ROI.Various deployments of wireless technology and mobile have already been implemented in theirtransportation and logistics sectors. One of the main benefit of implement digital technology insupply chain is that it enhance efficiency and at the same time bring transparency in wholeprocess (Li, 2012). As shippers are remain under pressure to decrease cost of supply chain andthey want transparency and in process without increase the cost. To meet up with all theseexpectations, supply chain supply chain managers are implementing the various wirelesstechnologies with cloud computing. 1.3 Research aimsAim of this research is “To analyse the impact of integrating digital technology in thesupply chain of business activity: case study of Mobile Fun (Online retailer).1

1.4 Research objectivesThis aspect is known as one of the significant part of every research as this supportresearcher in set the final outcome of research. Major objectives of this research are as follows:To review the existing digital technologies implemented within the supply chainmanagement of Mobile Fun.To analyse the benefit attained to company through digital technologies.To identify the challenges that company is facing due to digital transformation.To review the future scope of integrating digital technologies in other and its impact onbusiness success.1.5 Research questionsEvery researcher formulate some questions related with the main topic of research. Thisis also known as important element of research. For draw valid conclusions, it is very importantfor investigator to formulate right research questions (Huo, 2012). Mainly research questionhighlight what the researcher really wants to achieve. One of the main benefit of researchquestion is that it guide and support researcher during whole research. Main research questionsof this research are as follows:What are the main benefits attained to company through digital technologies?What are the major challenges that company is facing due to digital transformation?What is the future scope of integrating digital technologies?What are the existing digital technologies implemented within the supply chainmanagement of Mobile Fun?CHAPTER 2: LITERATURE REVIEW2.1 IntroductionThis section of research support researcher in enhance effectiveness of research activities.Under this researcher take help of various secondary sources to collect data related with the maintopic of study (Liu and et. al., 2013). Various books, articles and journals are used byinvestigator under this. One of the main benefit of this is that it enhance understanding ofresearcher and provide a base for carry out primary research. 2.2 Effectiveness of digital technology in supply chain of business activities Bharadwaj and et. al., (2013) concluded that supply chain is becoming more importantpart of business activities and this affect various factors related with business such as its structure2

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