Talent Management Strategies of Bentley Motors

Research Proposal

Table of Contents
INTRODUCTION...........................................................................................................................2
MAIN BODY..................................................................................................................................2
LITERATURE REVIEW................................................................................................................2
RESEARCH METHODOLOGY....................................................................................................3
CONCLUSION................................................................................................................................4
REFERENCES................................................................................................................................5

INTRODUCTION
Talent management refers to a general approach and philosophy used by businesses to hire
and retain employees by using a range of strategies to maximise individual ability. As a result,
there is a positive effect on the overall efficiency of the business. When it comes to management
strategies, they analyse organisational requirements to uncover rising costs, evolving employee
behaviours, and challenges in the recruiting process (El-Kassar and Singh, 2019). For this
research, Bentley Motors is considered which is a British manufacturer and the marketer of
SUVs and luxury cars, headquarter in England. Company was founded by W. O. Bentley in 1919
in North London.
MAIN BODY
Research aim:
The aim of this research is “to identify the talent management strategies of company for
recruiting and retaining employees”. A study on Bentley Motors.
Research objectives:
 To identify the importance of talent management in the workplace.
 To analyse the concepts that must be followed while implementing talent management
methods in Bentley Motors.
 To examine the impact of talent management strategies on the working environment of
Bentley Motors.
Research questions:
 What is the importance of talent management in the workplace?
 What are the concepts that must be followed while implementing talent management
methods in Bentley Motors?
 What is the impact of talent management strategies on the working environment of
Bentley Motors?
LITERATURE REVIEW
According to the viewpoint of Ghosh, (2021), Talent management undertake the HR
practices and process in order to attract motivate develop and retain the skilled and talented
employees in the organisation. For the employer of Bentley Motors talent management is all
about this site of HR process that integrate with each other as it includes talent management