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Small Business Enterprise - Worthenshaw's

   

Added on  2020-07-23

16 Pages5333 Words54 Views
Small Business Enterprise
Small Business Enterprise - Worthenshaw's_1
Table of ContentsINTRODUCTION...........................................................................................................................1TASK 1............................................................................................................................................11.1 Business profile of Worthenshaw's ......................................................................................11.2 Comparison of business performance...................................................................................3TASK 2............................................................................................................................................42.1 Appropriate actions to overcome from weaknesses..............................................................42.2 Ways to strengthen and maintain the existing performance.................................................52.3: Expansion of business in new areas ....................................................................................6TASK 3............................................................................................................................................63.1: Assessment on existing business objectives and plans........................................................63.2: Reviewing business plans and suggesting ideas where any alteration can be made............73.3 Action plan to implement changes........................................................................................8TASK 4............................................................................................................................................94.1 Impact of proposed changes..................................................................................................94.2 Planning for managing changes in organization ................................................................104.3 Ways to improve performance in organization ..................................................................11CONCLUSION..............................................................................................................................12REFERENCES..............................................................................................................................13.......................................................................................................................................................14
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INTRODUCTIONSmall business enterprise are privately owned companies which smaller number ofemployees and revenues in comparison to large companies. Corporations, sole proprietorships,partnerships are considered as small business enterprise. There are many benefits are derived bysmall companies from government like, easy taxation policy, financial support, linnet regulationsetc. There are many methods which are used to classify the companies as small business. As percompanies Act of UK the number of employees should be less than 50, turnover must not exceedthe limit of £6.5 million. Other method which used regarding classification includes sales, assets,net profits etc. Dragon's Den is TV series which helps in funding to the new entrepreneurs tostart their business activities or to promote the business function of small company.Worthenshaw's is small company which deals in healthy food products (Harris and P. Patten,2014). In the present report explain about, Structure and strengths & weaknesses ofWorthenshaw's, Existing business objectives and plans, review of business plans andrecommendations regarding the change in some areas and preparation of action plans regardingimplementation of changes.TASK 11.1 Business profile of Worthenshaw's Name of company: Worthenshaw's Ltd.Owner structure: Kristy is the founder of Worthenshaw's Ltd. In 2009. She is the owner of thisorganisation which provides their services in UK. This company is supported and financed byDragon's den series. Activities: Worthenshaw's is ethical food company which provides various kinds of healthy foodproducts for kids and adults. It has large number of variety of products which are very nutritiousand healthy. This company produce allergen free frozen desserts. It is special desert which is freefrom dairy, sugar, gluten, cholesterol, artificial preservatives etc. The main aim of company is toproduce the food products for such person which are suffering from serious allergy problems.The products which are provide by Worthenshaw's are highly suitable and healthy for Diabetics,Coeliacs etc. The main item of Worthenshaw's Ltd. Is Coconuka honey flavoured dessert, itscontains Echinacea which is helpful in boosting up the immune system.1
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The idea of starting such business came to her mind due to his suffering from the diseaseof some serious allergy. This motivated her to prepare such nutritious and healthy food productswhich are beneficial of the individuals which are suffering from such kind of problems.In July 2012 Worthenshaw's is rebranded and names as Kristy's which has now mainfocuses is top provide ready-made meals to adult which healthy for all the individuals of society. Business location: This company provides their food products and services in UK. Largenumber of national supermarket are open by Worthenshaw's Ltd. To delver their food products toend customers. It is observed in market that the healthy and nutritious products have 75%growth. The main aim of company is to maintain the quality of product and provides the foodproducts within the budget of individuals of country. This contributes the company to earn thelarge number of profits. The present revenue which is earned by company through their differentbusiness activities is 5 million pound ( Acs, Audretsch and Lehmann, 2013).Strengths and Weaknesses: There are many strengths and Weaknesses are possess byWorthenshaw's Ltd. It is important for company regarding determination of such strengths andweaknesses in improvement of their existing functions. The main strengths and Weaknesses arementioned below:StrengthsProvide healthy and nutritious food which beneficial for person which are suffering fromallergies, diabetes etc.large number of supermarket chains are working to provide their products to endcustomersThe food products provide by Worthenshaw's are of good quality and in the budget ofindividualsWeaknessesProvides their products and services in local market onlyless market share in comparison to other companiesLack of variety in food itemsThe owner of company is youngest entrepreneur doenot have much experience1.2 Comparison of business performanceThere is huge importance of comparison of the business performance of Worthenshaw'sLtd. With some other company which operate their functions in same industry. Such comparison2
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