Small Business Enterprises Assignment( SBE )

Small Business
Enterprise

Table of Contents
INTRODUCTION...........................................................................................................................1
TASK 1............................................................................................................................................1
1.1 Profile of a small business enterprise identifying its strengths and weaknesses...................1
1.2 Analysis of business using comparative measures................................................................2
TASK 2............................................................................................................................................4
2.1 Appropriate actions to overcome identified weakness..........................................................4
2.2 Ways in which existing performance could be strengthened................................................5
2.3 New areas in which business could be expanded..................................................................6
TASK 3............................................................................................................................................6
3.1 Assessment of existing business objectives and plans..........................................................6
3.2 Revise business plan to incorporate changes........................................................................7
3.3 Action plan to implement changes........................................................................................8
TASK 4............................................................................................................................................9
4.1 Impact of proposed changes on business its personnel.........................................................9
4.2 Management of changes........................................................................................................9
4.3 Improvements in business performance in a given timescale.............................................10
CONCLUSION..............................................................................................................................10

INTRODUCTION
Small business enterprises refers to low scale firms that are owned and managed
independently and generate small amount of revenue. These types of enterprises are responsible
for bringing innovation and competitiveness in the business world to ensure economic growth.
These can be in the form of sole proprietorship or in partnership in which less number of workers
work and generate small amount of revenues as compared to large organisations(Nga and
Shamuganathan, 2010). These enterprises play a big role in the economic development of a
country as this provides employment opportunities to local people which increases their standard
of living. These businesses carry out a research in order to identify the needs of people and then
undertake production process to make innovative products to make them satisfied. Led bury an
enterprise that offer food and beverage products to its customers is taken under this report for
study. Strengths and weakness of Led bury with its comparative analysis is detailed here.
Further, ways in which business can improve its business performance and all new areas where
company can expand its business activities are also covered. Along with this, management plan
for incorporate changes in business and effect of change on business activities and its personnel
is all included in this report.
TASK 1
1.1 Profile of a small business enterprise identifying its strengths and weaknesses
Led bury is known as one of the most popular dining brand in United Kingdom.
Restaurant offer good quality food products and services to its customers in order to get their
satisfaction. Different internal and external factors exists in business environment largely affect
the performance of business. Internal elements include quality of food products and supply
management and external factors include economical and political conditions exist in country.
Led bury focus to satisfy the needs of customers by offer them good quality food items and this
is one of the main strength of firm.
Chef Brett Graham is a influencing personality which add quality to the overall
experience of customers and focus to target particular audience. Basically Led bury holds a
position in top 10 restaurants which offer quick services to all its customers in an effective
manner (Jasra and et. al., 2012). This strength of firm provide a competitive advantage to it an
good interior of restaurant provide comfort to customers and encourage them to spend more
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time in restaurant and help them to enjoy their meal properly. Food presentation play a big role
and help in provide various advantages to restaurants. Along with strength every enterprise face
some kind of weakness due to conditions prevail in business environment. One of the major
weakness of Led bury restaurant is that its short menu and unnecessary delay in provide services
to customers and all this weakness the functioning of business enterprise (Al-Dajani and Marlow,
2010). Top management of enterprise is plan to expand business activities but due to lack of
financial resources firm is not able to offer variety of food products to its customers. Every
business enterprise has some strengths and weaknesses and it is essential to identify the same as
this helps or guides manager in taking future decisions for business. SWOT is one of the tools
which can be used by the managers of Led bury in order to identify its strengths, weaknesses,
opportunities and threats.
Strengths: Special qualities of an enterprise which differentiate it form its competitors is known
as strength of company. Main strengths of led bury can be understood by following points:
 Firm offer good quality food products and services to its customers. Firm rank in top ten restaurants as this provide quick services to its customers.
Weakness: Following are the main weakness of led bury:
 Lack of financial resources Delay in serve customers.
Opportunities:
 Firm can expand business activities in other areas. By invest in developing countries firm can increase the number of its profits.
Threats:
 Increase number of competitors.
 Involvement of government.
1.2 Analysis of business using comparative measures
Performance of led bury restaurant can be calculate by examine the quality of food
products and services it is offering to its customers. Led bury is getting number of benefits of
join the Chef Brett Graham. Performance of restaurant can be evaluated on the basis of its sales
(Lambert and Davidson, 2013). Different bases are there to measure the performance of business
such as market share, rate of return, customer satisfaction, profits, flexibility, employee
motivation, cost etc. All the above bases can be used by restaurant for evaluate its performance.
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