Strategic Human Resource Management: A Case Study of Apple Inc.

Running head: HRM ASSIGNMENT
HRM assignment
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HRM ASSIGNMENT
Table of Contents
1.0 Introduction:....................................................................................................................2
2.0 Importance of strategic human resource management:...................................................3
3.0 SWOT analysis of company and evaluate the outcome.......................................................4
4.0 Human Resource planning...................................................................................................6
5.0 Human resource policy......................................................................................................10
6.0 Conclusion:........................................................................................................................12
References list:.........................................................................................................................13

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HRM ASSIGNMENT
1.0 Introduction:
The report is prepared to analyze the effectiveness of strategic human resource
management by the application of theoretical framework. The contribution of strategic human
resource management has been evaluated in context of chosen organization Apple Inc.
SWOT analysis of Apple Inc has been done for explaining the planning of human resource.
In addition to this, the existing human resource planning has been discussed alongside
designing of new policy for the selected organization.
The mission and vision statements of Apple Inc form the base of success of company.
The vision of Apple is to bring the best personal computing experience to creative
professionals, educators, educators and consumers around the world through its internet
offerings and innovative software and hardware. Mission of Apple Inc is to lead the digital
music revolution with its online store of iTunes and iPods (apple.com 2018).
Apple Inc is a multinational technology company of America based in California. It is
engaged in manufacturing, designing and marketing of software, personal computers, line of
portable digital music players and networking solutions. Apple is involved in manufacturing
and designing of both hardware and software products. Software products of Apple include
iOS operating system, macOS, itune media player, iLife, iwork creativity and Safari web
browser. Hardware products include iPad tablet computer, iPhone Smartphone, iPod portable
media player, smart watch and television (apple.com 2018). The unique ability of company is
leveraged through its business strategy such as development and designing of its own

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HRM ASSIGNMENT
operating system, innovative industrial design, seamless integration and many software
technologies and application (Albrecht et al., 2015).
2.0 Importance of strategic human resource management:
Strategic human resource management (SHRM) is an approach that helps in defining
how the goals of organization will be achieved through human resource strategies and
integrated practices and policies of human resources. The ability of organization to achieve
mission, vision and strategic objectives are increased through SHRM by aligning the
direction of organization. SHRM comes with several advantages by creating atmosphere of
competitiveness via differentiation, building core competencies, workforce diversion and
development of work, culture and ethics (Sikora & Ferris, 2014). An organization can adopt
several human resource management strategies such as work arrangements, acquisition of
talents, appraisal and motivation. Work arrangements can be done in the form of team
positions and individual jobs, telecommuting options, position with discretion and autonomy.
Acquisition of talent is done for internal development and can be recruited internally or
externally. Appraisal and motivation are done through intrinsic and extrinsic reward system,
incentives for originality and ideas and assessment for development and reward (Banfield et
al., 2018).
The model of creating competitive advantage by focusing on its workforce by
attracting key skills and talent within the organization is employed by Apple Inc. Apple Inc
has primary objective of retaining its employees and attracting employees externally and the
key people at work are in the technical, marketing and staffing positions. For achieving this
particular objective, different practices of strategic human resource have been employed by
Apple Inc to attract skilled professionals. By making investment in the skills of employees,
the interest of Apple lies in maximizing the interest of its workforce. For enhancing the