Challenges Faced by Employees Working Abroad & How Management and HR Practices Help

Strategic HRM

Table of Contents
2) Discuss challenges employees face while working abroad & how management, HR
practices assists in coping with such challenges....................................................................3
REFERENCE...................................................................................................................................6

2) Discuss challenges employees face while working abroad & how management, HR practices assists in
coping with such challenges
There are many challenges that are faced because of expansion across international markets by
organsiations. Some of these challenges have to be understood by employers to cope with all difficulties
that arise because of internationalization in new markets (Baena, 2019). IKEA is a furniture brand that is
willing to expand across many new markets that consist of countries of south America as a Swedish
furniture giant so that they are able to reach to 3 million potential customers in coming period of time.
Some of these challenges that are anticipated specially in case of project like particular marketing
campaigns that is lasting for a time period of less than a year there requirement to anticipate such future
challenges on part of employees so that whole workforce can be prepared to minimize the negative
impact of such future challenges.
Linguistic diversity:
There is a barrier related to languages as in Europe there are 230 languages that are used and in
Africa there are 2000 languages spoken with variations in dialect this is leading to different types of
connotations (Linehan, 2019). This employees of IKEA might face difficulty in taking customer queries,
calls.
Cultural differences:
Cultural difference is another major issues that can be faced by employees in IKEA when they are
part of a completely new market segment. It leads to difficulties in making cross cultural communication
and developing insights of cultural norms (Fahim, 2018). To overcome this Challenge management of
IKEA has to focus on tailoring to accommodate the customs to enhance the training mechanisms.
Time zone differences:
It is also a issues that can be faced by employees while they are willing to expand in new areas.
Such as in IKEA there are difficulties related to difference in timings so there is a sudden witch in timings
that might lead to employees requiring certain specific time to cope up with the timings of new locations
that is targeted by IKEA.
Building capacity:
While a appropriation is expanded overseas there is always difficulty relate to integration with the
values and culture of such other countries. Each county has their own special culture that is compete
different. So it takes time for employees to adjust with such changing environment both internal and
external in term of political, social, technological or legal changes (DeCenzo, Robbins and Verhulst,,
2016). For sustainability there is need of enhancement of employee capacity by organizations.
Communication difficulty: