The availability of electricity

Running head: M-COMMERCE
M-COMMERCE
Name of the Student
Name of the University
Author note

M-COMMERCE1
Table of Contents
Answer 1....................................................................................................................................3
Answer 2....................................................................................................................................4
Answer 3....................................................................................................................................5
Answer 4....................................................................................................................................6
Answer 5....................................................................................................................................7
Answer 6....................................................................................................................................8
Answer 7....................................................................................................................................9

M-COMMERCE2
Answer 1
The shopping that is done through the internet on our desktops, laptops, and even our
palmtops is considered as e-commerce shopping (Financial 2004). On the other hand, the
shopping done through our smartphone; making any particular transaction that is online
without any kind of restrictions on place or the availability of electricity is termed as m-
commerce (Tokareva 2018). The online thing required for m-commerce is a mobile phone
with the internet on it. The consumer can access the website or the mobile applications
any time they want, and from anywhere they feel convenient to use the services.
As far as security of e-commerce is concerned, they provide a multi-level security
check, and the payment can either be done through credit cards or debit cards
accordingly. On the contrary, there is a facility of two-factor authentication, which
includes finger print or Face ID unlocking system. There are specific applications that
require a retina unlocking system.
The company which has an application in mobile used m-commerce to increase the
sale and purchases of the products through these applications, which was in earlier days
done through the websites of the company through e-commerce. Most of the banking
applications, payments of the bill, and many other services now use m-commerce over e-
commerce as it is more convenient for the people to access their mobiles than their
laptops. Most of the companies now-a-days use video features to demonstrate their
products and services through mobile applications (Bloomenthal 2019).
The service of m-commerce can be beneficial for a number of retailers, service
providers. Besides, there was a boom in the stock market due to the application of m-
commerce by most of the people as it is fast and straightforward to use. The online

M-COMMERCE3
payment system through mobile was user-friendly, and this encouraged a lot of people to
make a switch to the services of m-commerce (Park et al. 2019).
Answer 2
M-commerce has now become a significant market platform for most of the retailers
for marketing their products to the customers by the use of smartphones. Most of the m-
commerce services help retailers to promote and sell their products and services at the same
time quite conveniently. The companies such as Uber, Instagram, Facebook, Amazon, and
eBay use m-commerce as it is convenient for the consumers of these companies to use this
particular service over e-commerce. Google, Yahoo, Facebook, and other mobile applications
provide location based marketing using customer mobile GPS based locations when they use
company application or website through mobile and company pop up advertisements and
product content based on consumer location (Kale and Mente 2018).
There was a research that proved around 1.6 million mobile apps are available for the
users of android, and approximately 1.5 million applications were for the iPhone users (Sun
and Xu 2019). This was not all; and the users are expected to grow more by the end of 2020.
This was considered as the fastest growing advertising platforms for the retailers.