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Tour Operations Management Assignment - (Doc)

   

Added on  2020-12-09

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TOUR OPEARTIONS MANAGEMENT

CONTENTSINTRODUCTION.................................................................................................................................1TASK – 1..............................................................................................................................................11.1Influence of current trends and developments on the tour operators industry........................1TASK – 3..............................................................................................................................................33.1Assessing decisions related to planning for brochure.............................................................33.2Assessing the suitability of alternatives to a traditional brochure for varied tour operators. . .53.3Suitability of diverse methods of distribution being used for selling a product......................5TASK – 4..............................................................................................................................................64.1Appraising strategic decisions undertaken by diverse types of tour operator.........................64.2Comparison of tactical decisions that can be taken by tour operator in different situations...7CONCLUSION.....................................................................................................................................7REFERENCES......................................................................................................................................8

INTRODUCTION Tour operations industry is nothing but a unified approach towards the travel andtourism sector. Numerous trends and development took place within this sector that impactsthe operations as well as development of the tour operators (Evans, Stonehouse andCampbell, 2012). Consequently, it becomes vital to understand this industry and thus, themain focus of the present report is to analyse the tour operators industry within the travel andtourism sector. In this regards, as a Tour Coordinator of lcb Tours, the major emphasis willbe given on evaluating the recent developments, issues along with trends that influences thebusinesses related to travel and tourism. The final section of the research writing will alsosupport in comprehending the planned and deliberate decision making for the tour operatorsin varied circumstances. TASK – 11.1Influence of current trends and developments on the tour operators industryFocusing towards the word tourism, it means travelling from one place to another forthe purpose of seeking pleasure. Tourism encompasses different businesses that supports inattracting as well as amusing travellers who travel all throughout the world for differentdrives (Clemen, Candela and Figini, 2012). Tour operators are being regarded as an importantelement of tourism, as they provide particular packages, sightseeing, hotels, food,accommodation and many other services to visitors. Varied kinds of tour operators are beingdefined underneath: 1

UK Outbound tour operators – Outbound tour operators engage in development ofpackages for tourists of their own country. The own citizen of the nation are beingsent by them to oversees through various marketing as well as selling packages. Inaddition to this, they have tie ups with inbound tour operators of another country forthe purpose of offering services to visitors. The leading outbound tour operators ofUnited Kingdom is First Choice. Inbound tour operators – Inbound tour operators are satisfies the demands of theforeign tourists into the country. The main emphasis of such type of operators is onrendering services to overseas tourist at the time of their arrival till their departure.Further, numerous services like travel guides, sightseeing facility, food,accommodation, amusement activities etc. are offered by them. In UK, GTI is one ofthe biggest inbound tour operator (Thomas, Shaw and Page, 2011). Specialist tour operators – they are being defined as those tour operators which offersspecial tour packages to specified group or people according to their choice. There arerange of untouched destinations all across the world and thus, they plan holidays forsuch locations and modify the whole package according to the taste and preferencesof the customers. Further, they also possess thorough knowledge of all the facilities,services and products accessible at various destinations. Domestic tour operators – These are the tour operators that performs their workactivities within the borders of their country. In simple words, they offer packages to2Inbound tour operators – Inboundtour operators are satisfies thedemands of the foreign tourists intothe country. The main emphasis ofsuch type of operators is onrendering services to overseas touristat the time of their arrival till theirdeparture. Further, numerousservices like travel guides,sightseeingfacility,food,accommodation,amusementactivities etc. are offered by them. InUK, GTI is one of the biggestinbound tour operator (Thomas,Shaw and Page, 2011). UK Outbound tour operators – Outboundtour operators engage in development ofpackages for tourists of their owncountry. The own citizen of the nation arebeing sent by them to oversees throughvarious marketing as well as sellingpackages. In addition to this, they have tieups with inbound tour operators ofanother country for the purpose ofoffering services to visitors. The leadingoutbound tour operators of UnitedKingdom is First Choice. Domestic tour operators – Theseare the tour operators that performstheir work activities within theborders of their country. In simplewords, they offer packages to theircitizen who want to travel withinthe nation. In UK, Leisure breaks isfamous domestic tour operator thatare providing services to localpeople (Ammirato, Felicetti andGala, 2015).Specialist tour operators – they arebeing defined as those tour operatorswhich offers special tour packages tospecified group or people according totheir choice. There are range ofuntouched destinations all across theworld and thus, they plan holidays forsuch locations and modify the wholepackage according to the taste andpreferences of the customers. Further,they also possess thorough knowledge

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