P1. Impact of change on organisational strategy and operations

Understanding and Leading
change

Table of Contents
INTRODUCTION...........................................................................................................................1
TASK 1............................................................................................................................................1
P1. Impact of change on organisational strategy and operations...........................................1
M1 Assess the different drivers for change in each of the given examples and the types of
organisational change they have affected...............................................................................4
D1 Draw conclusions and recommendations with valid justifications for planning effectively
for change and applying change impact analysis...................................................................4
TASK 2............................................................................................................................................5
P2 Ways in which internal and external drivers of change affect leadership, team and
individual behaviour at CADBURY......................................................................................5
P3 Measures taken to reduce negative impact of change on organisational behaviour.........8
M2 Appropriate theories and models to evaluate organisational response to change..........10
TASK 3..........................................................................................................................................11
P4 Different Barriers for Change and Influence on Decision Making In govern Organisational
Context, Application of Force Field Analysis and its Critical Analysis..............................11
M3 Use force field analysis to analyse resist and driving forces.........................................12
D2 Critically evaluate the use of force field analysis in meeting organisational objectives 13
TASK 4..........................................................................................................................................14
P5. Contribution of different leadership approaches regarding organisational change........14
Covered in PPT................................................................................................................14
M4 Extent to which leadership approaches can deliver organisational change...................14
D3 Evaluate effectiveness of leadership approaches and model of change management....14
CONCLUSION .............................................................................................................................14
REFERENCES..............................................................................................................................16

INTRODUCTION
Change is the process under which something is done with different way. In current
market, change is important because of changing trends. These days, consumer want different
product and services through which they can get best in return of what they pay. Managers of
business organisation has to plan strategies and policies through which change can be
implemented in better manner and able to get better outcome of it. In order to implement changes
properly, there is requirement of proper guidance and direction to perform business operations.
Hence workers need motivation, training through which they are able to work under dynamic
environment (Alvesson and Sveningsson, 2015). This report is based on CADBURY which is
one of the leading brand in confectionery sector after Mars. CADBURY have headquarter at
Birmingham UK and was founded in 1824. In this report, there is discussion about comparison
among two organisations on the basis of organisation's strategy and operations, drivers of change
on organisational behaviour, barriers that influence leadership and decision making organisation.
At last different range of leadership approaches to implement change.
TASK 1
P1. Impact of change on organisational strategy and operations
The organisational change is defined as the process through which organisational
policies, procedures, technology, culture etc. get changed in order to improve its market position
as well as organisational practices. These changes are basically bring by an organisation in order
to achieve competitive advantage and keep its customers satisfied with the services offered to
them by keep on changing as per the change in their demand and expectations. But for effective
implementation of changes, an organisation must focuses toward conducting the market research
that help in gathering the information regarding current scenario along with several opportunities
and threats that are present in marketplace.
There are two well known large scale multinational organisation named as Cadbury and
Nestle that belongs to confectionery industry. Both of them work toward improving their
operational efficiency by continuously bringing changes in their work as per changes anticipated
in external environment (Bin Taher, Krotov and Silva, 2015). This implementation of changes
support in aligning the product or services as per the expectation of customers. Both the
organisation deals in similar products such as candy, chocolates etc. which provide tough
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competition to one another in marketplace. But recently the market trend has changed as
customers become more oriented toward healthy eatable in order to live more or healthier life.
Hence to deal with such challenge and maintain the market position, Cadbury has launched a
dairy Milk bar that contains 30% less sugar as compare to previous one. On the other side Nestle
has launched its Nestle a+ Slim Milk which contains 90% less fat as compared to other cow or
buffalo milk which support people in gaining all the proteins without thinking about gaining fat.
But for implementing and maintaining these changes both the companies have to improve their
strategies and operations in order to provide product or services by maintaining its standard.
Following table explain about the impact of changes over operations and strategies of company:
Actions Cadbury Nestle
Organisational Operations Cadbury is one of the well-
known British confectionery
company that offer wide range
of products such as chocolate
bars, candy, cookies etc. But
with the time there is a trend
anticipated where customers
are more conscious about their
health and only want to
consume healthier product
without compromising over
their taste (Doppelt, 2017).
Hence in order to deal with
such challenges Cabdury has
launch its sugar free chocolate
in which it offer a Dairy Milk
Bar that have 30% less sugar
then previously. This changes
have direct impact over
manufacturing process as it
get changes and which take
Nestle is a multinational
organisation that offere
confectioner products such as
Chocolates, cookies, candy,
cornflakes, flavoured milk,
yogurt etc. But these product
usually result into fats and
there is a new market trend of
having healthier food to stay
fit. In order to deal with this
challenge Nestle has launched
its new milk which ensures
90% less fat as compared to
others (NESTLÉ a+ SLIM
Milk and a+ SLIM Dahi,
2019). This change has a direct
impact over the production
process used by Nestle for milk
as for making that milk fat free
it increase the processing and
condensing time. This product
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