Understanding and Leading Change Assignment - Marks & Spencer
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Added on 2020-10-22
Understanding and Leading Change Assignment - Marks & Spencer
Added on 2020-10-22
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UNDERSTANDING ANDLEADING CHANGE
Table of ContentsINTRODUCTION...........................................................................................................................1LO.1.................................................................................................................................................1P.1.Different organisations where change had impact on the organisations' strategy andoperations...............................................................................................................................1Marks & Spencer case studies of changes.............................................................................2LO.2.................................................................................................................................................3P.2. Internal and external drivers of change that affect the leadership, Team and individualbehaviour of M&S..................................................................................................................3P.3. Measures that can be taken to minimise negative impacts of change on organisationalbehaviour................................................................................................................................5LO.3.................................................................................................................................................6P.4. Different barriers for change and how they influence leadership in M&S.....................6LO.4.................................................................................................................................................8P.5.Leadership approaches.....................................................................................................8CONCLUSION................................................................................................................................8REFERENCES................................................................................................................................9
INTRODUCTIONUnderstanding and leading change refers to prepare the workers to face the problemwhich come after the initiation and implement the change, understanding and leading changehelp the participants to examine the change, psychological, political, organizational issues theygenerate. Report summarized the different organisational example when change impact theorganisational strategy and operations. Internal and external drivers of change affect leadership,team and individual behaviours within Marks and Spencer. Measure that taken to minimise thenegative impacts on organisational behaviour. The different barriers for change and determinehow they influence leadership decision making in Marks and Spencer and different approachesto dealing with change in organisation.LO.1Overview of Marks and Spencer.Marks and Spencer is the British multinational company in retail industry. It is a publiclimited company which was founded in 1884 by Sir Michael Marks and Thomas Spencer. Tehheadquarters are located in London, United Kingdom. The revenue of the company in 2017 is£10.622 billion. M&S currently has 979 stores across the U.K. including 615 that only sell foodproducts. P.1.Different organisations where change had impact on the organisations' strategy andoperations.Change is also an important part of the organisations a company can not survive and runtheir business without doing changes with the time. Changes are not always welcome by theemployees, managers and business owners. All the workers are doing there work with theirtraditional ways, changes can create the fear in employees mind that they have to leave theircomfort zone and they think that they will not able to adapt the new change. It can be painfulsometimes with short time effects but on the other hand there are many benefits also for the longterm business success(Mahembe, Bright, and Amos 2014.).Impact of the change on the strategy and operations in organisations.Changes helps to the business to run with the current trends, changes help to get knowabout the latest needs and wants of the consumers, staying with the current trends help thebusiness to engaged their current customer with them to long term and attract the potential1
customers in the business. Many businesses. Marks and Spencer running there Business frommany years, they had survived in business because of the changes, they implement the changewhen there is need of that. They follow the trends of the consumers and analyse their needs andwants. From the above analyse they set their strategy that how much amount of product has to beproduce what are sources are needed, how to get the material for the production. What are themedium has to be choose for the product distribution etc(Salman and Broten, 2017).Few years before customers lost their trust in the Tesco PLC their product are out dated. So theylost the trust and relation with their customers. The old strategies they are using is not workedany more. So company had changes in production way, relationship building, new corporaterenewal plan, promotion strategies etc. There is vast impact on the organisations strategies and operation if company stay with trends itsneeds many changes so company haver to make new strategies and operations way.Drivers of changeInternal and external pressure that shape the Marks and Spencer change that is known driverchange.Customer Awareness- initially customers did not take the interest in the product of theprivate brands because they have perception that this brands are not provided the quality in theirproducts and their stores are unattractive. After the improvements of the private brand's productthey are able to attract the large pool of customers now days customers are aware the benefits ofpublic and private brands products Marks and Spencer.Change in Life Style- change in the life style of the people is also important driver ofchange. People are more money savvier now days they are very conscious about the paying forthe product. Due to changes of the lifestyles Marks and Spencer are now trying to come up withtheir different strategies(Bolman and Deal 2017).Marketing innovations-it is referred to introduce the product of the company in marketby new ways. Technology is changing very rapidly it s help the marketers to do marketing inmany ways. Online marketing is good ways of marketing which is proved very successful toMarks and Spencer.Technological Factors- Constant evolution in technology has helped businesses operateefficiently in competitive markets such as retail as modern IT systems help increase productivity& lower costs. Furthermore, consumers across the globe are harnessing the power of internet to2
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