The Need for New and Innovative Ways of Working within Hospitality Industry for Talent Management

This research project focuses on the need for new and innovative ways of working within the hospitality industry to achieve a strategic approach to talent management. It covers primary and secondary research methods, analytical techniques, and research outcomes. The project also reflects on the use of research methods and alternative research methodologies.

RESEARCH PROJECT
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Title..................................................................................................................................................3
LO2..................................................................................................................................................3
P3: Primary as well as secondary research applying suitable methods.......................................3
P4. Analytical technique to analyse research findings as well as data........................................6
LO3................................................................................................................................................13
P5: Research outcomes or results in an suitable way................................................................13
LO4................................................................................................................................................14
P6 Reflect on the use of research methods................................................................................14
P7. Alternative research methodologies and lessons learnt in view of the outcomes...............15
CONCLUSION..............................................................................................................................15
REFERENCES..............................................................................................................................16
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Title
“The need for new and innovative ways of working within hospitality industry to achieve a
strategic approach to talent management”.
LO2
P3: Primary as well as secondary research applying suitable methods
There are certain methods that will be require by researcher for doing primary and
secondary information in systematic manner. These methods are explained as below:
Research philosophy: It is known as the best methodology obtained by researcher to assess
the cumulative information gathered such that useful findings can be attained effectively.
Positivism and interpretivisim are two main forms of research philosophy that researcher
frequently use. According to the current study, positivism philosophy will be applied because it
facilitate in collecting and analysing of quantitative information (Beck and et. al., 2019).
Research Approach: This part of the methodology helps researcher in analisation of
information in qualitative as well as in quantitative form. Inductive and deductive are two forms
of research approach that plays important role in analisation of quantitative or qualitative data.
Within a research, deductive type of research approach would be applied as it assist investigator
in gathering of data or information in quantitative form. As comparison to inductive approach,
deductive approach is more useful as it not consume maximum time as well as capital of
investigator.
Data collection: To gather data about the specific area of study, there are two options
available for researcher which is primary and secondary (Brown and Rhoades, 2019).
Questionnaire is use for collecting primary information and books, magazines, articles etc.
sources will apply for gathering secondary data. Within a research, primary and secondary
sources of data collection will be used. One of the main advantage of using primary and
secondary sources is it provides reliable and in-depth information regarding the gender equality
and its significance on performance of company.
Questionnaire
Q1) Do you think that talent management facilitate to the hospitality industry in its success?
a) Yes
b) No
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Q2) As per your opinion, innovative ways of working support hospitality industry in
accomplishment of strategic approach for managing talent?
a) Agree
b) Disagree
Q3) What is the role of talent management in your organisation?
a) Recruit top talent
b) Retain high-performing employees
c) Motivate employees
Q4) According to you, what is the need of implementing new practices of employees working to
attain a strategic approach to talent management within InterContinental Hotel?
a) Increasing brand image
b) Effective working culture
c) Increasing productivity
d) Effective execution of business operation
Q5) What are new and innovative ways of developing employee working within InterContinental
Hotel?
a) Creating internal talent pool,
b) Clear communication,
c) Respond to guest feedback
d) Suitable training session
Q6) What is the main talent management initiatives that helps InterContinental Hotel in
improvement of its success?
a) Training and development
b) Recognition and reward
c) Maintaining individual identity
Q7) What are the advantages of talent management for employees of InterContinental Hotel?
a) Enhance personal skills
b) Boost up confidence
c) Achieve job satisfaction
Q8) What are the major challenges of talent management facing by InterContinental Hotel?
a) Lack of diversity
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b) Need for digital expertise
c) Competition for talent
Q9 What ways that could be require to implement by InterContinental Hotel for overcoming
challenges associated with management of talent at workplace?
a) Development of clear job description
b) Opportunities for continuous improvement
c) Provide on-going coaching
Q10) Provide any suggestions to InterContinental Hotel in retention of top talent at workplace.
Sampling: This is a useful methodology that helps investigator in selection of sample size from
entire population. There are two techniques of sampling which named are probability and non-
probability (Gray, 2019). For choosing sample size within a research, probability sampling will
be followed. Through probability sampling 40 managers of InterContinental Hotel will be
selected on random basis. Main reason for applying such type of sampling as it not takes more
time as well as capital of investigator. Non probability sampling is not appropriate according to
the current study because it take maximum resources of investigator or company.
Cost, access and ethical issues: In order to execute primary and secondary research,
research require appropriate amount of cost. Researcher also has full access to gather primary
data from the managers of InterContinental Hotel. Along with this, there is several numbers of
ethical issues faced by researcher by doing this researcher (Johnson and Christensen, 2019).
These issues are objectivity, carefulness, legality, confidentiality, openness, respect for
intellectual property, responsible publication, honesty and integrity etc. These are considering
main issues that have direct impact on researcher while doing this study. In order to deal with
these issues, researcher must follow each principle of research ethics such as informed consent,
autonomy, beneficence etc. These principles will support investigator in completion of full
project ethically and effectively.
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P4. Analytical technique to analyse research findings as well as data
Content analysis will be used by researcher for analysis quantitative data regarding the
topic (Kumar, 2019). There is requirement of following some steps which are creating frequency
table, developing effective graphs and interpreting data in accurate manner. these steps will be
described as below:
Frequency table
Q1) Do you think that talent management facilitate to the hospitality industry in
its success?
Frequency
a) Yes 30
b) No 10
Q2) As per your opinion, innovative ways of working support hospitality
industry in accomplishment of strategic approach for managing talent?
Frequency
a) Agree 25
b) Disagree 15
Q3) What is the role of talent management in your organisation? Frequency
a) Recruit top talent 16
b) Retain high-performing employees 14
c) Motivate employees 10
Q4) According to you, what is the need of implementing new practices of
employees working to attain a strategic approach to talent management within
InterContinental Hotel?
Frequency
a) Increasing brand image 10
b) Effective working culture 10
c) Increasing productivity 10
d) Effective execution of business operation 10
Q5) What are new and innovative ways of developing employee working within
InterContinental Hotel?
Frequency
a) Creating internal talent pool, 13
b) Clear communication, 10
c) Respond to guest feedback 8
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d) Suitable training session 9
Q6) What is the main talent management initiatives that helps InterContinental
Hotel in improvement of its success?
Frequency
a) Training and development 16
b) Recognition and reward 10
c) Maintaining individual identity 14
Q7) What are the advantages of talent management for employees of
InterContinental Hotel?
Frequency
a) Enhance personal skills 13
b) Boost up confidence 17
c) Achieve job satisfaction 10
Q8) What are the major challenges of talent management facing by
InterContinental Hotel?
Frequency
a) Lack of diversity 16
b) Need for digital expertise 14
c) Competition for talent 10
Q9 What ways that could be require to implement by InterContinental Hotel for
overcoming challenges associated with management of talent at workplace?
Frequency
a) Development of clear job description 17
b) Opportunities for continuous improvement 13
c) Provide on-going coaching 10
Theme 1: Talent management facilitate to the hospitality industry in its success
Q1) Do you think that talent management facilitate to the hospitality industry in
its success?
Frequency
c) Yes 30
d) No 10
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Interpretation: Majority of participants have idea as management of talent helped
hospitality organisation in its success and growth. There are different benefits of managing talent
at workplace for organisation such as accomplishment of vision, succeed over competitors, better
decision making, build up company’s reputation, retaining finest talent and many other. These
are main benefits that support an organisation in enhancement of its success and growth. Rest of
the respondents not have any kind of knowledge regarding the same.
Theme 2: Innovative ways of working support hospitality industry in accomplishment of
strategic approach for managing talent
Q2) As per your opinion, innovative ways of working support hospitality
industry in accomplishment of strategic approach for managing talent?
Frequency
c) Agree 25
d) Disagree 15
Interpretation: 25 out of 40respndents are agreed as new way of working assist an
enterprise in attainment of strategic approach to talent management. Remaining 15 participants
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nor agreed about the same concept. Therefore most of the respondents are agreed because they
have idea about the innovative ways of working and its importance in the organisation.
Theme 3: Role of talent management in hospitality industry
Q3) What is the role of talent management in your organisation? Frequency
d) Recruit top talent 16
e) Retain high-performing employees 14
f) Motivate employees 10
Interpretation: Talent management within hospitality organisations plays an important
and significant role in improving brand image of company. There are various roles played by
talent management in the organisation such as recruiting top talent, retaining high-performing
employees and motivating workers. These are main roles played by talent management in the
workplace of hospitality organisation. As these roles turn to support business in enhancement of
its brand image and goodwill in market.
Theme 4: Need of implementing new practices of employees working
Q4) According to you, what is the need of implementing new practices of
employees working to attain a strategic approach to talent management within
InterContinental Hotel?
Frequency
e) Increasing brand image 10
f) Effective working culture 10
g) Increasing productivity 10
h) Effective execution of business operation 10
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Interpretation: In InterContinental Hotel, there is requirement of new and innovative
working because it facilitates in increasing productivity level, increasing brand image and many
other. Company also wants to implement innovative working at workplace because it support
them in development of effective working culture and execution of business operations in
systematic manner.
Theme 5: New and innovative ways of developing employee working
Q5) What are new and innovative ways of developing employee working within
InterContinental Hotel?
Frequency
e) Creating internal talent pool, 13
f) Clear communication, 10
g) Respond to guest feedback 8
h) Suitable training session 9
Interpretation: There are various new and unique ways of developing employee working
in InterContinental Hotel. These are clear communication, suitable training section, respond to
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gust feedback and creating internal talent pool. These ways support workers to do creativity and
innovative work and achieve long term goals and objectives of an organisation in given time
period.
Theme 6: Talent management initiatives
Q6) What is the main talent management initiatives that helps InterContinental
Hotel in improvement of its success?
Frequency
d) Training and development 16
e) Recognition and reward 10
f) Maintaining individual identity 14
Interpretation: There are various number of talent management initiatives such as
recognition and reward, maintaining individual identity, training and development etc. These are
major initiatives of managing talent at workplace. This will assist hospitality organisation in
improvement of success and performance level at marketplace.
Theme 7: Benefits of talent management for employees
Q7) What are the advantages of talent management for employees of
InterContinental Hotel?
Frequency
d) Enhance personal skills 13
e) Boost up confidence 17
f) Achieve job satisfaction 10
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Interpretation: Talent management at workplace plays an important and effective role by
increasing employees moral and trust towards business. There are number of advantages of talent
management for workers including achieved job satisfaction, boost up confidence and enhanced
person skills. For this, majority of respondents think as management of talent support an
employees by boosting their confidence at workplace.
Theme 8: Major challenges of talent management
Q8) What are the major challenges of talent management facing by
InterContinental Hotel?
Frequency
d) Lack of diversity 16
e) Need for digital expertise 14
f) Competition for talent 10
Interpretation: There are various challenges faced by hospitality enterprise while
managing top talent at workplace. These are need for digital expertise, competition for talent and
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lack of diversity. For this most of the participants said as lack of diversity is biggest issue
because it creates discrimination among employees.
Theme 9: Ways to overcome channels of talent management
Q9 What ways that could be require to implement by InterContinental Hotel for
overcoming challenges associated with management of talent at workplace?
Frequency
a) Development of clear job description 17
b) Opportunities for continuous improvement 13
c) Provide on-going coaching 10
Interpretation: In order to solve challenges associated with management of top talent, there
is requirement for following some effective ways. For this, 17 out of 40 respondents think that,
development of clear job description is best way because it assist in reducing any kind of
conflict. 13 participants have opinion as hospitality industry must offer opportunities for
continuous improvement to their employees. As it turn to assist business in improvement of its
success. Remaining 10 participants have view InterContinental Hotel should provide on-going
coaching to their all employees. Therefore, all these are consider most essential ways for
reducing the issue of talent management at workplace.
LO3
P5: Research outcomes or results in an suitable way
Stakeholders: These are an individual that have more interest in doing business functions
and activities in systematic manner. According to the current study, there are number of
stakeholders of an organisation such as employees, staff members, managers, government and
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many others. These are main stakeholders but manager have main part of the business because
they have accurate knowledge about the business and its functions (Lodhia, 2019).
Communication of outcomes related to research: Communication is important part of the
business success and growth. In order to communicate research outcomes to the key
stakeholders, there is requirement of some useful methods which are spoken, presentation, online
report, written and many other relevant to the study. This will support in dissemination of actual
data or information to the respondents.
Convincing arguments: This project is based over the need for new and innovative ways of
working in hospitality industry to accomplish a strategic approach to talent management. This
will gives an effective chance to ascertain the opinion of various participants related to current
topic. This further assist in ascertainment of actual output that will be passing on to key
stakeholders of the research. In last, this will assist investigator to complete each and every
exercises of research appropriately and systematically (Quinlan and et. al., 2019).
LO4
P6 Reflect on the use of research methods
I am happy that I got a chance to perform research over a broad topic i.e. “The need for new
methods of working in hospitality sector to attain a strategic approach to talent management”.
This is a main purpose of doing this project in effective and systematic manner. For collecting
data about the topic I used questionnaire. This is a useful instrument that supports me by
providing primary and first hand data about the talent management. Along with this, I also
followed number of research methodologies such as deductive approach, positivism philosophy,
quantitative research etc. These are valuable methods because these facilitate me in gathering of
primary and quantitative information in lesser time period. Along with this, by doing this
investigation I become more able to enhanced my research skills i.e. data collection, review of
literature, data analysis and many other. I used all these skills during collection of information
regarding the talent management. Apart from this, I experienced several challenges during data
collection such as lack of time period, improper amount of fund, inadequate behaviour of
respondents etc. For dealing with such issues I used to make Gantt chart, following each
principle of ethics and so on.
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P7. Alternative research methodologies and lessons learnt in view of the outcomes.
Interview is an alternative method of questionnaire. Within an investigation, questionnaire
has been chosen for collecting quantitative information regarding the management of talent. If
investigator obtains another chance for carrying out this project, they could use interview as it
assist them in gathering of qualitative information about the study. In this method, researcher can
make some close-ended questions. As it support them in collection of reliable and qualitative
data about the study (Richards and et. al., 2019). With the help of this research, an investigator
learns about the importance of talent management for both companies and employees.
CONCLUSION
From the above mentioned report, it has been concluded that most of the participants have
knowledge regarding the talent management and it’s important to both business as well as their
employees. There are different advantages of talent management for employees including
enhanced personal skills, boost up confidence and achieve job satisfaction. These are main
benefits that turn to support hospitality organisation in improvement of its business success and
growth. Along with this, there are several talent management initiatives that assist an enterprise
in enhancement of its success such as training and development, recognition and reward
maintaining individual identity. These are main initiatives that support an organisation to retain
top talent at workplace for longer time period. Apart from this, there are some biggest issues
faced by company while managing talent at workplace such as lack of diversity, need for digital
expertise, and competition for talent and many more. In order to reduce these challenges some
recommendations have been given to the company which are development of clear job
description, opportunities for continuous improvement and provide on-going coaching. These are
effective ways that will be beneficial for hospitality industry in retention of top talent for long
time.
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REFERENCES
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Brown, S. and Rhoades, G., 2019. Q methodology. Using Innovative Methods in Early Years
Research: Beyond the Conventional. p.202.
Gray, D. E., 2019. Doing research in the business world. Sage Publications Limited.
Johnson, R. B. and Christensen, L., 2019. Educational research: Quantitative, qualitative, and
mixed approaches. SAGE Publications, Incorporated.
Kumar, R., 2019. Research methodology: A step-by-step guide for beginners. Sage Publications
Limited.
Lodhia, S., 2019. What about your qualitative cousins? Adapting the pitching template to
qualitative research. Accounting & Finance. 59(1). pp.309-329.
Quinlan, C. and et. al., 2019. Business research methods. South Western Cengage.
Richards, K. A. R. and et. al., 2019. Studying Recruitment and Retention in PETE: Qualitative
and Quantitative Research Methods. Journal of Teaching in Physical Education. 38(1).
pp.22-36.
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