UNIT 7 Business Strategy Assignment - VWAG organisation
Added on 2020-10-23
12 Pages2563 Words132 Views
UNIT 7 BUSINESS STRATEGY
Table of ContentsIntroduction ...............................................................................................................................3Task 1.........................................................................................................................................4Covered in PPT ....................................................................................................................4Task 2.........................................................................................................................................4Covered in PPT..........................................................................................................................4LO3. Understanding the approaches to strategy evaluation.......................................................5AC 3.1 Analysing the appropriateness of alternative strategies relating to market entry,substantive growth, limited growth or retrenchment for VW AG ............................................5AC 3.2 Justifying the selection of a strategy..............................................................................5LO4. Understanding how to implement a chosen strategy........................................................7AC 4.1 Assessing the roles and responsibilities of personnel who are charged with strategyimplementation...........................................................................................................................7AC 4.2 Analysing the estimated resource requirements for implementing a new strategy forVW AG......................................................................................................................................7AC 4.3 Evaluating the contribution of SMART targets to achievement of strategyimplementation in VW AG........................................................................................................8Conclusion................................................................................................................................10Reference List:.........................................................................................................................11
Introduction The marketing activities of the business firms are integrally related to the businessstrategies that are formed by the management of the organisations. The establishment ofbusiness necessitates the construction of effective strategies that helps in the development ofthe business organisations considerably. The basic formulation of the essential competencesthat are required by the business organisations is necessary for achieving future targets. Thedevelopment of the business strategies is equally important to meet the latest demands arisingfrom the consumer market.In this report, the various aspects that are closely connected with the formation ofbusiness strategies and support the process of their development are discussed briefly incontext of some specific scenarios. The main focus is laid on understanding the elements fordesigning business strategies and their implementation by the organisations in order topromote the rate of growth of the companies, along with the assessment of the aspects ofstrategic planning.
Task 1Covered in PPT Task 2Covered in PPT
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