Assignment on Google Singapore
Added on 2020-02-24
11 Pages2701 Words42 Views
Running Head: Google SingaporeGoogle SingaporePersonal Management
Google Singapore.1ContentsIntroduction:....................................................................................................................................2About Google:..............................................................................................................................2Google Singapore and its plans:...................................................................................................2Job analysis at Google Singapore:...................................................................................................3Job description and specification.................................................................................................31.Customer Segmentation....................................................................................................32.Focus Segment..................................................................................................................33.Communication.................................................................................................................44.Presentations.....................................................................................................................45.Team Building...................................................................................................................4Job Design at Google Singapore:....................................................................................................41.Number of employees.......................................................................................................42.Making work a happy place..............................................................................................53.Monetary Perks.................................................................................................................54.Non-monetary...................................................................................................................55.Transparency.....................................................................................................................56.Recreational options..........................................................................................................5Recruitment and Selection Process at Google Singapore:...............................................................61.Apply....................................................................................................................................6
Google Singapore.22.Interview...............................................................................................................................63.Decide...................................................................................................................................6Conclusion:......................................................................................................................................71.Set uncompromisingly high standards..................................................................................72.Find candidates on your own................................................................................................73.Put checks in place................................................................................................................74.Give candidates a reason to join...........................................................................................7References:......................................................................................................................................8
Google Singapore.3Introduction:About Google:Google is a US based multinational firm pioneering in internet services and products. The brand Google was founded in 1998 and has been one of the most revolutionary inventions ever since. The company has successfully changed the outlook and usage of internet ever since its inception.Google started as a search engine, but later acquired and invented an unfathomable pool of businesses like Google drive, Gmail, Google Calendar, Google +, Google Chrome, YouTube, Google pixel smartphone and numerous more.Google Singapore and its plans:Google commenced its Singapore journey back in 2007 with a 24 member team. Today, a decadelater, Google team has expanded over 1000 employees and counting. The giant conglomerate shifted base to its new office in Maple Tree Business City which serves as the headquarters for its Asia pacific region (Channel News Asia, 2016). Under the leadership of Joanna Flint, the firmhas come a long way. Singapore is the foremost country in Asia where Google Wi-Fi has been launched with flying colors in association with Star hub, a leading internet service provider (Star Hub, 2017). This step is expected to change the face of internet usage in the country (Channel News Asia, 2017).Google Singapore is aiming to digitize the country by collaborating with various SMEs as a part of its ‘Go Global’ initiative launched in November, 2016. As a part of this campaign, Poli Medical, a 40 year old local medicine manufacturing firm, jumped the bandwagon and rolled outits first YouTube ad which drove a 27% click through rate leading to an increased brand awareness.Capturing the interest of young minds is what Google Singapore is targeting at next. Its computerscience and computational thinking course specifically aims to deliver training to 3000 underprivileged children between the ages of 8-15 years. It is strongly believed that the values embedded in children this age is sure to last a lifetime.
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