Understanding Workplace Culture and its Impact on Organisational Efficiency

BMSW5103 UNDERSTANDING AND
ENGAGIBMSW5105 WORKPLACE CULTURE
AND ITS IMPACT ON ORGANISATIONAL
EFFICIENCYNG IN THE CUSTOMER
EXPERIENCE

Table of Contents
INTRODUCTION...........................................................................................................................1
MAIN BODY...................................................................................................................................1
Assess the workplace culture of organisation........................................................................1
Critical evaluation of organisation and broader environment in which it operates as well as its
impact on performance...........................................................................................................5
SWOT analysis.......................................................................................................................5
PEST analysis.........................................................................................................................8
Cultural and the ethical behaviour of organisation through the consideration of relevant
policies, procedures and legislation to support your evaluation.............................................9
Application of relevant academic theories and models........................................................11
CONCLUSION..............................................................................................................................13
REFERENCES..............................................................................................................................14
.......................................................................................................................................................16

INTRODUCTION
Culture is personality and character of company. It is sum of traditions, attitudes, values,
behaviours and beliefs. The workplace culture is pattern of basic assumption that group learned
to solve issues of internal integration and external adaption. The workplace culture impact on
organisational efficiency. This can have the varying impact on performance of employees as well
as motivation level. Positive workplace culture helps in make improvement in teamwork,
enhance productivity, increase morals and sustain workforce. It minimizes stress in staff
members so that they can work effectively (Eskola and et. al., 2016).
This present report is based on Starbucks Company. This is an American coffee firm and
the coffee house chain. It has been defined as main representative of the “second wave coffee”.
In this report going to discuss about the workplace culture of company and use of relevant
legislations, policies and procedures. The SWOT and PESTLE tools will be used to analyse
impact of the culture on organisational performance.
MAIN BODY
Assess the workplace culture of organisation
Organisational culture is system of the assumption, beliefs and values that governs how
the people behave in company. This encompasses behaviour and values which contribute to
psychological and social environment of business. It is pattern of the basic assumptions that
developed through group as this learns to deal with issues of the internal integration and external
adaption. This plays necessary role with operations which are performed through company and
also the behaviour of staff at workplace towards business operations. This constitute to wider
extent of growth and quality of business operations in an effective manner. Starbucks is
American coffee firm and the coffee house chain. This company was established in year 1971
and also operates more than 30000 locations in all over the world. It is representative of the
“second wave coffee” that popularised artisanal coffee. The Starbucks locations serve the cold
and hot drinks, micro ground instant coffee and whole- bean coffee (Catling, Reid and Hunter,
2017). Organisational culture is among developing organisational performance blocks. Without
strong culture, this is complex to develop environment that can drive performance, innovation
and creativity. The organisational culture of Starbucks Company is characteristic of firm. This
widely influences the staff members and performance of business by traditions, behavioural
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expectations, customs and the behavioural expectations in business organisation. Firm owned the
stores where the organisational culture of Starbucks is observable in an easy manner. Friendly
and warm ambiance in coffee shops is part of cultural distinction of firm from rivals. In context
to this, Starbucks Company has organisational culture that is related with strategies of firm for
global growth and successful brand development of franchises, despite the challenges ties to
trends of industry and economic fluctuations. In this, Starbucks values are at core of the
Starbucks culture (Davis, White and Stephenson, 2016). This has focus on developing culture of
belonging and warmth where employees to consumers can welcomed. It developed non
discrimination and inclusion environment. Its main focus on creativity where the staff members
challenge status to bring new things and search effective ways to develop an organisation. To
working in collaboration aids staff to attain complex targets. Integrity, transparency and respect
are necessary areas on which Starbucks focused. Starbucks hire the people with disabilities and
provide them assistive technologies and accommodations that can enable the people to perform
jobs. This firm is committed to providing the reasonable accommodations for the job
applications which are disabled. Employees of Starbucks company note that its environment can
be the fast paced but culture is better and the worth appreciation. Other than this, organisational
culture of this company is well- known for its recycling role, it is committed to minimizing
wastage and also shrinking environmental footprint.
Handy culture model is an authority on the organisational culture that explains four
various types of the culture like task, role, person and power. From all the culture, Starbucks
organisation follows person culture as it provides the importance to staff members whose focus
on providing the positive experience to customers. In relation to this, culture of Starbucks
Company needs their staff to be knowledgeable and trained regarding their products which offer.
Starbucks attain the high success by providing the better quality of services to consumers and
enhance productivity (Frenking, 2016). On the other hand, main focus of Starbucks is well being
of staff by adopting Relationship-driven approach as this supports staff so that they can feel
valued and develop goodwill in outside and inside of company. Main reason behind adopting this
strategy is to depend over believes when staff members are taken care through company and
fulfil their requirements. It helps in making the relationship among manager and staff strong.
From this, employees will work from their and focus on attaining the set objectives with in
specific period of time. It is necessary in an organisation to motivate staff where they have to
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